Paul C.

Paul C. Email and Phone Number

President @ Cimino Collaborative
Austin, TX, US
Paul C.'s Location
Austin, Texas, United States, United States
Paul C.'s Contact Details
About Paul C.

With over 25 years of experience in developing and executing internet strategies for startups and enterprise businesses, I am a passionate adtech entrepreneur and advisor who helps tech, content, and marketing organizations leverage customer data to optimize their marketing and commerce outcomes. As the Founding Principal of Cimino Collaborative, I have advised clients such as ALC, Acquireweb, Alphonso.tv, Altiscale, Aqfer, Arcametrics, Mojn, OneSpot, Pagefair, and Shuttersong/Adsonica on how to use data-driven approaches to enhance their value proposition and competitive edge.I am also a cofounder of Aqfer, a platform that enables marketers to create and manage their own data lakes. Aqfer provides a scalable, secure, and flexible solution that empowers marketers to unify, activate, and analyze their data across channels and devices. In addition, I have cofounded and sold three other successful adtech companies: Brilig, a data exchange platform that was acquired by Merkle in 2012; Snickelways, an e-commerce and content management platform that was acquired by RichFX in 2002; and Arcametrics, a predictive analytics platform that was acquired by MediaMath in 2014.My mission is to help organizations harness the power of data to create meaningful and personalized experiences for their customers and prospects. I have a proven track record of selling over $100 million in internet tech software and services into various verticals, such as financial services, retail, media, and health. I have also cultivated strong teams, client relations, and business partnerships across local, national, and international markets. I am always looking for new opportunities and challenges to apply my skills and expertise in the adtech and martech space.

Paul C.'s Current Company Details
Cimino Collaborative

Cimino Collaborative

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President
Austin, TX, US
Paul C. Work Experience Details
  • Cimino Collaborative
    President
    Cimino Collaborative
    Austin, Tx, Us
  • Cimino Collaborative
    Founding Principal
    Cimino Collaborative Aug 2013 - Present
    Advise tech, content & marketing organizations on customer data-centric, converged marketing & commerce strategy. Clients include ALC (acquired by CIP), Acquireweb (acquired), Alphonso.tv, Altiscale (acquired by SAP), Aqfer, Arcametrics (acquired by MediaMath), Mojn (acquired by LiveIntent), OneSpot, Pagefair (acquired by BlockThrough) and Shuttersong/Adsonica.
  • Aqfer
    Cofounder
    Aqfer May 2015 - Present
    New York, Us
    Adtech product, marketing and business development advisory services.
  • Aqfer
    Strategic Advisor
    Aqfer Aug 2022 - Mar 2023
    New York, Us
    Aqfer is a "buy to build" marketing data PaaS (platform-as-a-service). Aqfer enables brands, pubs and their service providers to break from the Adtech middlemen & monopolies by developing their own real time, multichannel, ML-driven, marketing systems. Application examples include (IDRS) Identity Resolution Systems, 360 Remarketing Systems, DIY CDPs and Clean Rooms. Clients also reduce data processing costs (>50%) and speed big data query times (>300%) through Aqfer's revolutionary end to end 1st party components (Tag > Data Lake> Graph > ETL).
  • Andrews Wharton Inc
    Strategic Advisor
    Andrews Wharton Inc Mar 2022 - Jun 2023
    Hauppauge, New York, Us
    Helping this CRM agency build an in-house Vertical CDP called HELP (healthy-access eldercare Leadgen platform). Looking for partnerships and FT roles in tech and sales.
  • Prohaska Consulting
    Strategic Advisor
    Prohaska Consulting Jan 2021 - Mar 2021
    New York, New York, Us
  • Prohaska Consulting
    Advisor / Global Head Of Data Strategy
    Prohaska Consulting Jul 2014 - Jan 2021
    New York, New York, Us
    Cimino Collaborative advised Prohaska part time and was a key partner for over 6 years. Cimino Collaborative used 25 years of entrepreneurial experience to develop arguably the adtech industry's best strategic data & privacy consulting practice that has become a hallmark of Prohaska Consulting. Cimino Collaborative advised Prohaska's executive team on consulting best practices and growth strategies. Cimino Collaborative conceived of and fostered Prohaska's 1st successful channel relationship (with @aqfer). Cimino Collaborative shared numerous data-first thought leadership concepts and consulting frameworks with Prohaska including (data lakes, 1st party data stack, #CDPs and the (#EDP) Enterprise Data Platform). Cimino Collaborative helped sell and led successful execution on 63 client projects over 6 years.
  • Onespot
    Advisory Board (Sold To @Aclate)
    Onespot Jan 2014 - Sep 2019
    Austin, Texas, Us
    Advise digital data strategy. OneSpot marries content marketing with the power, data intelligence, and scale of online advertising.
  • Acquireweb, Inc.
    Advisor (Through Sale To Claritas)
    Acquireweb, Inc. Jul 2016 - Jun 2019
    Foster City, Ca, Us
    Acquireweb's proprietary Customer Identity Integration Technology (CIIT) generates customer insights & turns them into actionable cross channel audiences via proprietary algorithms that aggregate data from IP to Geo & Email to Geo. Best in cross channel ID & data linking, insights class and activation for brands who want accurate & scalable segments across email, display, mobile & social.
  • Adsonica
    Advisory Board Member
    Adsonica Aug 2012 - Nov 2017
    Wellesley, Ma, Us
    Patented audio display adtech.
  • Alphonso Inc
    Advisory Board Member (Sold To Lgads)
    Alphonso Inc May 2014 - Dec 2016
    Mountain View, California, Us
    Frequency extension of TV ads & audiences to mobile
  • Alc
    Advisor (Acqired By Cip Capital)
    Alc Nov 2013 - Dec 2016
    Princeton, Nj, Us
    Advised this 35 year market leader of direct mail services on digital strategy and business development. Helped create a robust, high growth digital business unit with multiple, complementary digital services.
  • Pagefair
    Advisor (Acquired By Blockthrough)
    Pagefair Nov 2014 - Nov 2015
    Strategic advisor to this SaaS SSP that helps websites to recover adblocked revenue (15% or $3 billion globally). Helping to launch US HQ. Looking for senior executives.
  • Mojn (Id Tech - Sold To Liveintent)
    Advisor
    Mojn (Id Tech - Sold To Liveintent) Sep 2014 - Nov 2015
    Provide strategy, corporate development and business development to this unique email analytics and retargeting platform. Looking for email marketer/clients, digital media partners, executives to staff new US HQ.
  • Babyage.Com (Sold To Babyearth.Com)
    Board Member
    Babyage.Com (Sold To Babyearth.Com) Jul 2011 - Apr 2015
    Wilkes-Barre, Pa, Us
    Leading baby gear Etailer.
  • Arcametrics (Sold To Mediamath Oct 2014)
    Advisor
    Arcametrics (Sold To Mediamath Oct 2014) Nov 2013 - Nov 2014
    Raleigh, Nc, Us
    Provides lookalike audiences to online advertisers, advertising agencies, and lead gen companies.
  • Enliken
    Advisor
    Enliken Aug 2013 - Feb 2014
    Brooklyn, Ny, Us
    Tried to develop pro consumer privacy offering.
  • Merkle
    Vp/Gm Brilig Digital Data Solutions At Merkle
    Merkle Sep 2012 - Aug 2013
    Columbia, Md, Us
    Merkle, the largest independent CRM agency in the USA, acquired Brilig.
  • Brilig (Sold To Merkle In 2012)
    Ceo
    Brilig (Sold To Merkle In 2012) Oct 2008 - Sep 2012
    New York, Ny, Us
    First of its kind cooperative DMP data exchange.
  • Qualityhealth (Acquired By Sharecare
    Svp / Cto (Acquired By Sharecare)
    Qualityhealth (Acquired By Sharecare Jan 2006 - Oct 2008
    Turned leading Pharma/healthcare lead gen adtech company to blended media and syndication model. Patented Healthographics.
  • Cac Media Inc.
    Chief Operating Officer
    Cac Media Inc. 2003 - 2006
    IPTV set top box software company (TV for the people, by the people). Pretty much YouTube + Roku (w/o the execution).
  • Richfx
    Chief Operating Officer
    Richfx 2002 - 2003
    Turned around this rich media visual merchandising tools (color change, catalog).
  • Snickelways Interactive
    Co-Founder & Ceo
    Snickelways Interactive 1995 - 2002
    Ran pioneer web agency from a garage startup to 200 employees with a $40 million run rate including operations in India and Brazil.
  • At&T Downtown Digital
    Associate Producer
    At&T Downtown Digital 1993 - 1995
    Produced ITV ecommerce shows for AT&T, Viacom, Cendent, Ogilvy and Time Warner.
  • Saks Fifth Avenue
    Director Of Merchandise Planning, Various Other Roles
    Saks Fifth Avenue 1987 - 1993
    New York, Ny, Us
    Director Merchandise Planning, Assistant Buyer, Corporate Trainer, IT liaison.

Paul C. Skills

Direct Marketing B2c Website Development Development E Business E Commerce Social Media Strategic Partnerships Online Branding B2b Online Marketing Executive Management Digital Strategy Retail Logistics Start Ups Ad Exchanges Digital Media Business Development Behavioral Targeting Web Analytics Healthcare B2b Ecommerce Extranet Internet Entrepreneur Ad Networks Merchandising Rapid Growth Digital Marketing Lead Generation Advertising Management Consulting Interactive Marketing Online Advertising Interactive Advertising Entrepreneur Fashion Social Marketing Internet Strategy New Business Development Segmentation Parenting Scalability Google Analytics Search Saas Stores Inventory Management Analytics Supply Chain Venture Capital Cloud Computing

Paul C. Education Details

  • New York University
    New York University
    Economics
  • Suny Canton
    Suny Canton
    Liberal Arts

Frequently Asked Questions about Paul C.

What company does Paul C. work for?

Paul C. works for Cimino Collaborative

What is Paul C.'s role at the current company?

Paul C.'s current role is President.

What is Paul C.'s email address?

Paul C.'s email address is pc****@****lig.com

What is Paul C.'s direct phone number?

Paul C.'s direct phone number is +121229*****

What schools did Paul C. attend?

Paul C. attended New York University, Suny Canton.

What are some of Paul C.'s interests?

Paul C. has interest in Kid Wrangling, Soccer, Ski/board, Tennis.

What skills is Paul C. known for?

Paul C. has skills like Direct Marketing, B2c, Website Development, Development, E Business, E Commerce, Social Media, Strategic Partnerships, Online Branding, B2b, Online Marketing, Executive Management.

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