Design and delivery of series of international sales effectiveness programs, to improve sales techniques across global markets. Development and ownership of value adding tools for local markets, including global CRM owner and development of global eCommerce solution.• Designed and ran a series of International Sales Management workshops, focussing on building team motivation and executing on effective new product introductions• Facilitated best practice sharing across markets to accelerate commercial learnings during launch

Overall responsible for the delivery, management and development of Global CRM System. Process engineer and global Sales, Marketing and Customer Service coach. • Developed new funnel tracking functionality in CRM solution to improve sales and marketing effectiveness.• Designed a series of international commercial policies. • Developed and deployed new complaint handling and order management processes across Europe, supporting new company supply chain structure and ISO standards. Ran training sessions with Customer Service teams in all major European markets to support launch.

Key responsibility for the delivery of sales targets. Managed a team of 7 including a training manager and 6 Account Managers. Co-responsible for forecast and execution of 2010 budget in UK market in the absence of General Manager. Carried out planning of new product introductions and product lifecycle management. Managed the segmentation & targeting of accounts which reached the highest Global compliance levels.• Co-designed and locally implemented global sales excellence processes.• Designed and implemented sales training programme, initially training UK sales team and then led workshop for all international sales managers.• Pro-active and consistent liaison with departmental managers led to major improvement customer perception, customer services processes and company branding which led to the recognition of the annual award for ‘Best Customer Service 2009’ from industry organisations.• Co-developed company loyalty scheme known as ‘Grow with ReSound’.• Inclusion in Corporate Advisory Board to develop and roll-out corporate Commercial Excellence template with internal and external consultants

Delivered support to customer base for transactional and technical support queries. Directly managed 4 Account Executives and developed proactive telesales function to support external sales team. Managed the planning and execution of new product introductions including forecasting, logistics, sales and marketing plans. Managed the product lifecycle of complete product portfolio.• Successfully developed new customer service and internal sales team from scratch to a team with professional phone skills and call handling competencies.• Co-designed global template for new CRM system and co-developed global priorities for business improvement schemes.• Executed the launch of new innovative products with successful campaigns and media promotions and communication.

Overall responsibility for the management and development of the business portfolio of 200 accounts in South West England, across both private and public sectors. Functioned as the key account management.• Successfully increased sales in assigned territory due to the opening of new key account relationship.

Responsible for supporting and managing installations of new Patient Management System in NHS sites across South England. Set-up and ran training workshops with audiologists across region. Supported as Technical Sales Engineer for new sales opportunities.• Achieved >80% share of all audiology PMS installations in South England