Ideas are our business

Copywriter Collective, DDB Amsterdam, DENTSU, INDIE, JWT Dusseldorf (Mazda), Fallon Prague (Douwe Egberts), BSUR Amsterdam (BiFi), Monkey Inside (I Amsterdam/Amsterdam City Council, University of Utrecht), Cheel (Samsung), Epidemic (AKG pitch and win), Usual Suspects (University of Groningen pitch and win)

The world's first Five Second agency, specialising in editing, producing, and creating content for online and offline media. Maximum length: five seconds.

Quirky conceptual interior design for businesses and private clients.

VIGOR & SAGE is a super-premium pet food launched in Germany, France, Scandinavia, and Benelux. I was responsible for and created all visual and written communication materials.

Helped Western brands go East and Eastern brands go West. My clients included Merci, FloraHolland, Serkel, Shuanglin, and NatureBridge.

Integrated Creative Director for international clients, including Monster, Gillette, and Shell. Creative concepts developed in Amsterdam were implemented across various European markets, including the UK, France, and Germany.At the same time, served as Senior Creative for clients such as The Economist (Germany), Eneco, Amsterdam Airport Schiphol, Mercedes-Benz, and Mars.The Eneco campaign achieved sales of over 160,000 thermostats within the first two weeks, earning Silver and Bronze at The Dutch Effectiveness Awards.The campaign for The Economist in Berlin resulted in sales exceeding the rest of Europe by 6.3%, winning two Cannes Bronze Lions, three nominations at The Dutch Art Directors Club, Silver at Epica, and a Eurobest Bronze.

Before joining Proximity, I worked for either ATL agencies or digital agencies. This was my first opportunity to combine these skills for clients, including Shell, Mercedes-Benz, Gillette, and Lays.

This was the perfect opportunity to explore the world of online advertising, leading to success in winning pitches for digital briefs from clients such as Philips, Red Band, and Weetabix Germany. I created award-winning online games, campaigns, and websites for brands including Doritos, Sportlife, and Lactacyd.

After winning the Telfort telecommunications business, I merged my agency, frank, with LaMarque and created national campaigns for Miele, Daewoo, Douwe Egberts, and Canon.

Started my own agency, frank: open, honest and transparent. We won business from clients such as Maxim, Madame Tussauds, Royal Netherlands Insurance, D66 (a political party), Canon, and Mitsubishi.Collaborating with young creative talent from the Netherlands, the UK, Germany, and the US (Miami Ad School), we also partnered with Amsterdam agencies, including BSUR and Asatsu.

Provided lectures, briefings, and advice to students, as well as offering placements at our agency. Additionally, I assisted them in securing placements at other agencies.

It was a short but wonderful experience working with Lysbeth Bijlstra, the most awarded female creative in the Netherlands. Together, we produced national and international campaigns for Nissan, Footlocker, Etos, Vos Beer, and Filmmuseum.

I had the opportunity to work in the Netherlands on international campaigns with a Dutch Art Director at a start-up agency managed by an unknown Swedish company. We won pitches for easyJet, Pepe Jeans (Europe, Canada, and South America), the International Herald Tribune, PETA, and Two Dog Alcoholic Lemonade.We received numerous national and international awards and created a high-pressure student program. Hiring two teams at a time, each team received a one-month placement, extendable to two months if they were successful.I collaborated with young creative teams from the Netherlands, the UK, Sweden, Italy, Greece, the US, and Australia. Johan Kramer of KesselsKramer considered Garbergs one of the five best agencies in the country.

Produced campaigns for Opel, Smirnoff, Weetabix, Tesco, and Southern Comfort. Privileged to create the final advertisement for the world-famous "Heineken. Refreshes the parts other beers cannot reach" campaign and honoured to have a poster featured in The 100 Best Posters Exhibition at the Victoria & Albert Museum.

The last copywriter hired by the late, great Paul Arden, well-known author of It's Not How Good You Are, It's How Good You Want to Be. I produced campaigns for British Airways, the BBC, and The London Philharmonic Orchestra.

Worked for the renowned Creative Director, Dave Trott, creating ideas for Holsten Pils, Children's World, and Farley's baby products. Also helped to win pitches for KP Nuts, Cellnet Telecommunications, and The Government Training Programme.