Paul Flebotte

Paul Flebotte Email and Phone Number

Senior Web Strategist | ROI-Driven Digital Solutions Expert | Digital Marketing Manager | Strategic Campaign Architect @ Koopman Lumber & Hardware Co.
Foxborough, MA, US
Paul Flebotte's Location
North Foxborough, Massachusetts, United States, United States
Paul Flebotte's Contact Details

Paul Flebotte personal email

n/a
About Paul Flebotte

I'm a leader with experience developing and executing digital marketing strategies to enhance brand visibility, increase lead generation, and drive revenue growth. Led cross-functional teams, managed large-scale campaigns, and delivered measurable results in fast-paced and competitive environments. Skilled in data-driven decision-making, conducting market research, and instituting continuous improvement to maximize ROI.

Paul Flebotte's Current Company Details
Koopman Lumber & Hardware Co.

Koopman Lumber & Hardware Co.

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Senior Web Strategist | ROI-Driven Digital Solutions Expert | Digital Marketing Manager | Strategic Campaign Architect
Foxborough, MA, US
Employees:
217
Paul Flebotte Work Experience Details
  • Koopman Lumber & Hardware Co.
    Koopman Lumber & Hardware Co.
    Foxborough, Ma, Us
  • Peta Foundation
    Manager Of Web Development
    Peta Foundation Jun 2021 - Jan 2024
    Planned and executed the complete lifecycle of digital projects, from creative ideation to implementation, while guaranteeing quality assurance and testing. Confirmed swift and accurate resolution of support requests by delegating tasks to skilled developers. Drafted and prepared project status reports and presented them to key stakeholders for informed decision-making. Managed the legal and contract review process for software and services, utilized by the team.•Harmonized with IT staff and key vendors on deploying a CDN, SSL, and backups, by guiding the design and development of 15+ WordPress/PHP websites while concurrently managing 80+ existing websites.•Led the training of new developers and enforced continuous learning initiatives for skill development and currency in evolving technologies.•Collaborated closely alongside stakeholders from different departments to gather requirements and execute a comprehensive plan guaranteeing all needs were met for each affiliate website migration.•Oversaw the web development team, including staff members, independent contractors, and vendors to optimize operations process and achieve desired project outcomes.•Facilitated developers in aligning project plans with organizational goals and best practices while maintaining coherence and adherence to industry standards.
  • Abstract Interactive, Llc
    Principal
    Abstract Interactive, Llc 1999 - Feb 2021
    Drove SEO, social media, email campaigns, and content creation marketing creativities to propel brand visibility and boost revenue growth. Augmented user engagement and reduced bounce rates through meticulous QA testing for a flawless, user-friendly platform. Delivered web solutions through expertise in front-end and Back End Development.•Drove project initiatives through strategic planning, establishing deadlines, delegating responsibilities, and closely monitoring milestones to achieve cost-effective project outcomes.•Achieved cost savings without compromising quality by optimizing project financials through vendor negotiations, expenditure monitoring, and budget development.•Improved marketing strategies by analyzing website performance and ROI through the utilization of Google Analytics and data-analysis tools, driving evidence-based optimizations.•Surpassed client expectations with the deliverance of high-quality project outcomes, in collaboration with developers and content creators.
  • Jordan'S Furniture
    Web Manager/Digital Marketing Manager
    Jordan'S Furniture Dec 2012 - Aug 2019
    East Taunton, Massachusetts, Us
    Formulated marketing strategy, encompassing SEO, SEM, social media, and email campaigns to maximize brand visibility and customer engagement. Planned, initiated, controlled, and executed digital projects within budgetary constraints. Enhanced online presence through site design upgrades, content creation oversight, and online tracking/analysis. Delivered key insights to VP, CEO, COO, and CIO by generating website performance reports, using Google Analytics.• Raised an annual revenue to $25M+ and strengthened the market presence of the company by establishing and expanding an e-commerce platform from the ground up.• Realized a 250% increase in user engagement and lead generation by implementing a strategic social media calendar.• Bolstered sales by 12% through the launch of a customer financing option linked to real-time product availability.• Boosted site visits by 200% and conversion rates by 1.4%, and secured top Google/Bing rankings through the implementation of a targeted inbound SEO strategy, in eight months.• Improved user experience, optimized site performance, and advanced SEO rankings with web redesign iterations and Sitecore CMS upgrades, across diverse online properties.• Saved the company thousands of dollars by debunking false clicks/visits in third-party display advertising reports.• Maximized campaign impact by orchestrating synchronized marketing initiatives within a 12-member team.
  • Connelly Partners
    Digital Producer/Project Manager
    Connelly Partners Jul 2009 - Dec 2011
    Boston, Ma, Us
    Managed concurrent projects in Traditional and Digital domains while ensuring successful execution, across diverse verticals. Tracked project milestones, overcame dependencies, and conducted ongoing risk assessments to confirm timely deliverables and smooth project progression.•Led the development of comprehensive project plans for large-scale web projects and applications.•Streamlined digital project management including scoping, scheduling, and budget tracking.•Supported engineers in post-production, coordinated edits through local/remote studios, and led talent and scouting
  • Mindfire Interactive
    Digital Project Manager
    Mindfire Interactive 2007 - 2009
    • Managed development team, all digital projects including new business development and account management• Ensured all assigned products conform to the requirements for delivery• Defined project scope, information architecture, goals and deliverables• Tracked project milestones and deliverables; identified/managed project dependencies• Delegated tasks and responsibilities to appropriate project team resources• Proactively managed changes in project scope; identified problems and devised contingency plans
  • Wizard Computer Services
    Web Development Contractor
    Wizard Computer Services 2006 - 2008
    Canton, Massachusetts, Us
    SMB web development/maintenance.
  • Emagine
    Project Manager
    Emagine Mar 2005 - Jan 2007
    Boca Raton, Florida, Us
    • Acted as primary liaison between client and company on assigned accounts; managed client relationships and communications, as well as all related project work• Defined project scope, navigation, goals, and deliverables that support the project needs• Developed and delivered timeframe and cost estimates Statements of Work documents• Effectively communicated client/project expectations to team members• Direct initial kick-off meeting with client, defining project strategy• Delegated tasks and responsibilities to appropriate project team resources• Proactively managed changes in project scope; identified problems and devised contingency plans• Gathered business requirements and developed functional specifications

Paul Flebotte Skills

E Commerce Sem Web Analytics Information Architecture Web Design Seo Social Media Marketing Css Html Php Wordpress Web Development Cms Javascript Photoshop Illustrator Access Sql Technical Writing Iis Small Business Development Mysql User Experience Online Marketing Digital Marketing Email Marketing Google Analytics Ppc Joomla Xhtml Google Adwords Xml Html5 Digital Strategy User Interface Design Website Development Web Project Management Graphic Design Adobe Creative Suite Microsoft Office Drupal Sitecore Search Engine Marketing Search Engine Optimization

Paul Flebotte Education Details

  • Clark University
    Clark University
    Computer Science
  • Quincy College
    Quincy College
    General

Frequently Asked Questions about Paul Flebotte

What company does Paul Flebotte work for?

Paul Flebotte works for Koopman Lumber & Hardware Co.

What is Paul Flebotte's role at the current company?

Paul Flebotte's current role is Senior Web Strategist | ROI-Driven Digital Solutions Expert | Digital Marketing Manager | Strategic Campaign Architect.

What is Paul Flebotte's email address?

Paul Flebotte's email address is pa****@****tte.com

What is Paul Flebotte's direct phone number?

Paul Flebotte's direct phone number is +150882*****

What schools did Paul Flebotte attend?

Paul Flebotte attended Clark University, Quincy College.

What are some of Paul Flebotte's interests?

Paul Flebotte has interest in Children, Cooking, Snowboarding, Music, Golf.

What skills is Paul Flebotte known for?

Paul Flebotte has skills like E Commerce, Sem, Web Analytics, Information Architecture, Web Design, Seo, Social Media Marketing, Css, Html, Php, Wordpress, Web Development.

Who are Paul Flebotte's colleagues?

Paul Flebotte's colleagues are Thomas L'abbe, Steven Jankowski, Kenneth Leandre, Ashley Remaley, Jeffrey Veglia, Duranta Guyette, Davenson Saint-Loth.

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