WaterWipes is a global, fast-growing family company and a game-changer in the wet wipes category.

Nooteboom Textiles - a Bencis Private Equity company - European market leader in fabric wholesale

The Wella Company - a KKR Private Equity companyCEO / Managing Director / Geschäftsführer for German/ Austrian/ Swiss operations and full P&L, theGerman Manufacturing Plant and Logistics & Services Centre.Developed a focused growth strategy. Built a coherent Digital Eco System to offer a seamless omni-channel customer and consumer journey. Step-changed eCommerce sales contribution of total sales. Redesigned customer segmentation and prospect prioritization to accelerate Gain & Grow.Launched a “City Lab” to test & try new ideas faster. Won supplier pitch with the largest salon chain in the EU. Turned around the Austrian business. Best-in-class manufacturing and supply chain performance.

CEO / Managing Director / Geschäftsführer Coty DACH and the Wella Professional Beauty division,the Wella operating companies, German manufacturing plant and logistics & services centerLed a fast-track carve-out of 9 Wella legal entities and 1,400 employees in DACH from Coty and transition as a stand-alone Wella Company under majority ownership of KKR Private Equity.

Managing Director of Denmark, member of L'Oréal Nordics Executive Team. Strategy development, building a winning team, excellence in execution. Fully digital & social media driven brand launch of NYX, professional make-up for beauty junkies. Step-changed Omni-channel expansion. Outperformed the market and all peer competitors. Increased market leading share.

Leadership of the 2nd largest Management Unit and full P&L. Responsible for all departments incl. supply chain, plus global Key Accounts Tesco & A.S. Watson Group.Developed an aggressive growth strategy for the region with relentless executional focus.Key value drivers: digital transformation, fewer-bigger-better innovations, omni-channel diversification, driving a performance culture and revenue growth management. Became the fastest growing Management Unit in Europe with significant market share gain. Over-delivery on all P&L targets.

Leadership of the META region with full P&L responsibility, 5 subsidiaries, a Joint Venture and a broad distributor network, including a regional office, supply chain organisation and manufacturing.Established a new regional Management Unit, integrating Middle East, Turkey, Sub Sahara Africa and French African territories, driving international expansion and synergies. Aggressive growth strategy: driving penetration in the emerging middle class through regionally relevant innovations, pricing, communication, enabled by regional manufacturing. Delivered >20% annual sales growth for the META region despite political & economical unrest. Overachievement of P&L and market share targets.

Leadership of the International Business Unit and P&L of NIVEA Colour Cosmetics (Make-up),operating in 30 countries.Carved-out and established a dedicated business unit organisation. Appointed a new leadership team and significantly reduced EBIT losses. Developed strategic alternative road maps in co-operation with Goldman Sachs. Convinced the Executive Board to divest the Colour Cosmetics business worldwide.

Leadership of the Korean business and full P&L, including supply chain and local manufacturing.Developed an aggressive business turnaround strategy. Built leading market positions in high margin categories and created new niche segments, supported by local innovations. Significantly increased profitability through strategic revenue management. Delivered business turnaround: sales growth +74% while making the company profitable again.

Leadership of the Personal Care business and P&L in the ASEAN region. Member of the ASEAN Executive Committee.Established a regional ASEAN management operation to increase quality, speed and synergies. Developed a focused business portfolio strategy and rationalized number of core brands. Created a winning brand & innovation strategy for the region and expanded aggressively into adjacent categories. Accomplished a business turnaround, delivering double digit sales and profit growth annually.

Leadership of the full Biscuit & Chocolate brands portfolioMember of the Executive Board and International Marketing Steering Committee.

Leadership of the Verkade and McVities Biscuits & Chocolate business.

Responsible for Top-3 Food Key Accounts. In addition, leadership of the Shopper & Customer Marketing department

Responsible for brand portfolio Nivea Deo, Haircare, 8x4, Labello