Paul H. Mulders

Paul H. Mulders Email and Phone Number

Managing Partner @ Digital Direxion
Gorinchem, ZH, NL
Paul H. Mulders's Location
Gorinchem, South Holland, Netherlands, Netherlands
Paul H. Mulders's Contact Details

Paul H. Mulders work email

Paul H. Mulders personal email

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About Paul H. Mulders

Successful e-marketing and sales professional with more then 20 years experience. Ranging from consultative selling of complex data solutions to implementing the newest technologies within retail organizations.

Paul H. Mulders's Current Company Details
Digital Direxion

Digital Direxion

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Managing Partner
Gorinchem, ZH, NL
Employees:
1
Paul H. Mulders Work Experience Details
  • Digital Direxion
    Managing Partner
    Digital Direxion
    Gorinchem, Zh, Nl
  • Hogeschool Utrecht
    Docent - Ontwikkelaar Associate Degree E-Commerce
    Hogeschool Utrecht Mar 2021 - Present
    Amersfoort, Utrecht, Nederland
    Wij ontwikkelen het beste E-commerce onderwijsprogramma voor jonge professionals om waarde toe te kunnen voegen aan bedrijven en ondernemers in de regio Utrecht/Amersfoort.
  • Retailersreview.Com
    Partner
    Retailersreview.Com Mar 2021 - Present
    Gorinchem, Zuid-Holland, Nederland
    Retailersreview.com is using Google Store reviews as Management Information to stay in control of the performance of your stores.We give you direct insight in the performance of your retail chain of retail formula by collecting all Google reviews of all your and competitors individual stores and shops. Even arrangeable to regions or company sales areas. Every month a comparison of all selected stores across periods and competitors.
  • Digitaldirexion | Partners In Digitale Strategie
    Managing Partner
    Digitaldirexion | Partners In Digitale Strategie Jul 2020 - Present
    Gorinchem, Zuid-Holland, Nederland
    Consultancy regarding improving the return on online and digital commercial activities within Retail companies. This is based on the Customer Journey of the customer and the retailer's answer to this with the services and digital systems.
  • United Retail
    Marketing & Communicatiemanager
    United Retail Dec 2017 - Jul 2020
    Amsterdam En Omgeving, Nederland
    Repositioning of the retail brands of United Retail: Euronics, Electro World and Witgoed Specialist. This translates into a strong proposition with clear communication both online or online. With the aim of improving the results of the 200 entrepreneurs.
  • Strategic Membership Services B.V.
    Managing Partner
    Strategic Membership Services B.V. Jul 2005 - Dec 2017
    Gorinchem, Nl
    Through years of experience Strategic Membership Services (S.M.S.) is a successful partner that is supporting her partners regarding:• Consultative selling of services on the crossroad of marketing and ICT.• Development of e-Business and e-Commerce strategy and implementation.• Maximizing of the Customer Lifetime Value of client databases
  • Amsterdam University Of Applied Sciences
    Lector E-Business
    Amsterdam University Of Applied Sciences Jan 2015 - Jun 2017
    Amsterdam, Nl
    Teaching E-Business at faculty Economy & Logistics. Logistics has been in an unprecedented acceleration development as a result of the disruptive technologies. I’ve set up a program that gives students insight in this rapidly changing logistics environment caused by e-business and e-commerce. The program takes them through new technologies like IoT, drones, Block-Chain and robotizing as a result of the reverse supply and information chain through the digitalizing world. This all set against the… Show more Teaching E-Business at faculty Economy & Logistics. Logistics has been in an unprecedented acceleration development as a result of the disruptive technologies. I’ve set up a program that gives students insight in this rapidly changing logistics environment caused by e-business and e-commerce. The program takes them through new technologies like IoT, drones, Block-Chain and robotizing as a result of the reverse supply and information chain through the digitalizing world. This all set against the background of the fast moving e-business developments. Show less
  • Electronicpartner Nederland B.V.
    Hoofd E-Commerce A.I.
    Electronicpartner Nederland B.V. Dec 2014 - Mar 2017
    Vianen, Nl
    Leading the reshaping of the digital markting strategy and its implementation within ElectronicPartner. As a result of this new strategy ROI was doubled within two years. Unique new approach supports the long-term strategy goal for the company. In order to obtain this goal a new department has set up with an omni-channel approach. Full focus on online local marketing based upon a new developed e-commerce platform connected with 100 unique new local store websites. An integrated CRM connected… Show more Leading the reshaping of the digital markting strategy and its implementation within ElectronicPartner. As a result of this new strategy ROI was doubled within two years. Unique new approach supports the long-term strategy goal for the company. In order to obtain this goal a new department has set up with an omni-channel approach. Full focus on online local marketing based upon a new developed e-commerce platform connected with 100 unique new local store websites. An integrated CRM connected with off and online client databases to obtain the maximum customers live time value.Electronic Partner Nederland B.V. is a Dutch/German private owned retail organization with over 100 outlets which sell home appliances en consumer electronics #3 in the market with a Dutch turnover of more than €150 million. Ep.nl is #68 of the Twinkle top 100 largest online retailers in the Netherlands. Show less
  • Mikro Electro B.V.
    Head Of E-Commerce
    Mikro Electro B.V. Jan 2010 - Jan 2014
    Gorinchem/Roosendaal, Nl
    After selling Shoppingservice B.V. to Mikro-Electro B.V, I remained responsible for CleverCow.nl and developed a new e-Commerce platform to launch Mikro.nl and itselectronics.nl. Responsibility for changing this traditional retail organization of 25 outlets into an omnichannel formula and focused on long tail concepts. Responsible for assortment, pricing and online marketing.Mikro-Electro B.V. was a Dutch retail privately owned organization with over 25 outlets for home appliances and… Show more After selling Shoppingservice B.V. to Mikro-Electro B.V, I remained responsible for CleverCow.nl and developed a new e-Commerce platform to launch Mikro.nl and itselectronics.nl. Responsibility for changing this traditional retail organization of 25 outlets into an omnichannel formula and focused on long tail concepts. Responsible for assortment, pricing and online marketing.Mikro-Electro B.V. was a Dutch retail privately owned organization with over 25 outlets for home appliances and consumer electronics and pure player formulas Clevercow.nl and itselectronics.nl. Mikro-Electro has been sold to the BCC/Darty Group in 2015. Show less
  • Shoppingervice B.V.
    C.E.O - Owner
    Shoppingervice B.V. Jul 2001 - Dec 2010
    Gorinchem
    Consumer membership organization. Obtained through a M.B.O. of Cendant. Reshaped the organization to “mean and lean” from 25 to 7 fte. Developed and launched a e-commerce sites with a leading role in consumer electronics and household appliances. Sold eventually to Mikro-Electro B.V. as a result of a strategic re-orientation.
  • Cendant
    Commercial Director, Member Mt
    Cendant Oct 2000 - Jul 2001
    Maarssen, Nl
    Responsible for major Banks: ABN-AMRO, ING, RABO and Dubai Masreq Bank with an account team of six persons. European reorganization ended Dutch activities, responsible to close down company and de-contracting Dutch clients and the Dutch location.
  • Information Resources /Iri
    Int. Buss Development Director,
    Information Resources /Iri Nov 1999 - Oct 2000
    London, Uk
    Main task was the development of the European new business program. Developing across various countries new channels for international clients. International account responsibility and co-ordination for European and global brands.IRI is a leading global provider of market content, analytic services, and business performance management (BPM) based upon Big Data to adress solutions to the consumer goods and retail industries. During these years worked for GfK ConsumerScan as a result of a… Show more Main task was the development of the European new business program. Developing across various countries new channels for international clients. International account responsibility and co-ordination for European and global brands.IRI is a leading global provider of market content, analytic services, and business performance management (BPM) based upon Big Data to adress solutions to the consumer goods and retail industries. During these years worked for GfK ConsumerScan as a result of a temporal take over by GfK Show less
  • Iri
    Client Service Director,
    Iri Jan 1999 - Oct 1999
    Madrid, Spain
    Start up company IRI affiliate at Madrid, coaching the local commercial team to serve clients regarding data analysis. Developed sales approach and product definitions for Spanish market resulting in price and service definitions. Supported new business at major key accounts.
  • Iri
    Business Unit Manager Food
    Iri Jun 1995 - Dec 1998
    Dongen Nl
    New merge between GfK and IRI gave unique possibility to approach market with a combination of consumer data and retail data. Based upon retail and consumer scanning data. Achieved 70% of total company new business sales. Most successful business unit based upon new sales to existing clients. Responsible for client service team of 15 persons, this team serviced about 50 clients in the FMCG food area. Integrated this team of two different companies with their different products without cultural… Show more New merge between GfK and IRI gave unique possibility to approach market with a combination of consumer data and retail data. Based upon retail and consumer scanning data. Achieved 70% of total company new business sales. Most successful business unit based upon new sales to existing clients. Responsible for client service team of 15 persons, this team serviced about 50 clients in the FMCG food area. Integrated this team of two different companies with their different products without cultural problems. Member of European commercial director board.IRI is a leading global provider of market content, analytic services, and business performance management (BPM) based upon Big Data to address solutions to the consumer goods and retail industries. During these years we worked in cooperation with GfK ConsumerScan as a result of a (temporal) take over by GfK Show less
  • Iri
    Account Executive
    Iri Jun 1994 - May 1995
    Amersfoort, Nl
    Setting up commercial team to service clients (team of six people). Directly responsible for major clients: Sara Lee | Douwe Egberts, Nestlé, Mars.IRI is a leading global provider of market content, analytic services, and business performance management (BPM) solutions to the consumer goods and retail industries. First year in The Nertherlands
  • Red Band/Venco - Cloetta
    Product Group Manager
    Red Band/Venco - Cloetta Oct 1989 - Aug 1994
    Breda, Nl
    Brand responsibility: Venco liquorice and King Peppermint. All elements of the marketing mix (product development, TV-advertising, package design, promotions and price). Marketing team of two product managers and two assistants.Cloetta, former CSM/Red Band Venco B.V., Market leader in confectionary

Paul H. Mulders Skills

Strategy Management Marketing Strategy Retail E Commerce Online Marketing Start Ups Analytics Fmcg Leadership B2b Marketing Management Marketing Analysis Operations Management Business Strategy New Business Development

Paul H. Mulders Education Details

Frequently Asked Questions about Paul H. Mulders

What company does Paul H. Mulders work for?

Paul H. Mulders works for Digital Direxion

What is Paul H. Mulders's role at the current company?

Paul H. Mulders's current role is Managing Partner.

What is Paul H. Mulders's email address?

Paul H. Mulders's email address is pm****@****ices.nl

What schools did Paul H. Mulders attend?

Paul H. Mulders attended Haagse Hogeschool/th Rijswijk, Srm, Srm, Hogeschool Utrecht.

What are some of Paul H. Mulders's interests?

Paul H. Mulders has interest in Social Services, Education, Arts And Culture.

What skills is Paul H. Mulders known for?

Paul H. Mulders has skills like Strategy, Management, Marketing Strategy, Retail, E Commerce, Online Marketing, Start Ups, Analytics, Fmcg, Leadership, B2b, Marketing Management.

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