Strategic planning for companies or communication - advertising agencies that need a strategic help!

advertising campain - creative briefs and strategy - brand strategy - social listening - consumer and market research and consumers insights seeker.Managing and leading workshopsAXA France and International (brand "Know You Can" campain and local campain)Nestle France, baby food - Guigoz and Naturness Nestle France, beverage - Nescafe and RicoréCentury 21, real estateSavencia Group (Caprice des Dieux, Fol Épi, Saint Agure)

360° communication strategy (advertising, branding, digital, packaging,...), CSR strategy, New business/pitch, consumer research and test. Expertises: Cosmetics - Food and Beverage - Fashion - Alcoholic Drinks - Retailer - Parcs & Leisurealso...Creating a training tool to help E.Leclerc building brands, leading the trainong sessions (150 people trained) (E.Leclerc - retail)Outlining and managing consumer and market research (trends, target focusing)Outlining and… Show more 360° communication strategy (advertising, branding, digital, packaging,...), CSR strategy, New business/pitch, consumer research and test. Expertises: Cosmetics - Food and Beverage - Fashion - Alcoholic Drinks - Retailer - Parcs & Leisurealso...Creating a training tool to help E.Leclerc building brands, leading the trainong sessions (150 people trained) (E.Leclerc - retail)Outlining and managing consumer and market research (trends, target focusing)Outlining and managing workshop and creativity sessionsNewsletters editorial Show less

Brand platform ans strategic recommandations: Adecco/Adia, La Halle, Agence de la Biomédecine. Pitchs: Nike, Uncle Ben's (Mars Group), INPESMarket research and consumers insights: "L’influence de la crise financière sur lescomportements des français et les investissements publicitaires" / « 25 something ».

Media strategy for Nissan, New Blance, La Poste Media analysis, consumer targeting, competitors benchmarking.Channel planning.