Paul Kaiser

Paul Kaiser Email and Phone Number

Digital & Social Strategy for Healthcare | Social Listening | Influencer Engagement Strategy | Consultant. Obsessed with AI but not the robots taking over part.... @ Kyowa Kirin Co., Ltd.
New York, NY, US
Paul Kaiser's Location
Morganville, New Jersey, United States, United States
Paul Kaiser's Contact Details
About Paul Kaiser

With a strong background in digital marketing and strategy within the healthcare and life sciences sectors, I possess a deep understanding of all digital channels, supported by a keen insight into data-driven strategies. My expertise extends to direct-to-consumer (DTC)/healthcare provider (HCP) and patient marketing across various platforms, including organic and paid social media, websites, triggered email marketing, development of key performance indicators (KPIs), and analytics for continual optimization.

Paul Kaiser's Current Company Details
Kyowa Kirin Co., Ltd.

Kyowa Kirin Co., Ltd.

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Digital & Social Strategy for Healthcare | Social Listening | Influencer Engagement Strategy | Consultant. Obsessed with AI but not the robots taking over part....
New York, NY, US
Paul Kaiser Work Experience Details
  • Kyowa Kirin Co., Ltd.
    Kyowa Kirin Co., Ltd.
    New York, Ny, Us
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  • Digital Intervention
    Independent Contractor
    Digital Intervention Feb 2024 - Present
    Marlboro , Us
    Digital Intervention is a cutting-edge digital marketing and strategy consultancy specializing in the healthcare and pharmaceutical industries. Founded by Paul B. Kaiser, our mission is to empower healthcare brands through innovative digital solutions, data-driven insights, and strategic social media intelligence.With a deep understanding of the unique challenges and opportunities within the healthcare sector, Digital Intervention delivers impactful campaigns that resonate with both professionals and patients alike. Our expertise spans social listening, content creation, influencer engagement, and advanced analytics, ensuring that your brand not only reaches its target audience but also drives meaningful engagement and results.At Digital Intervention, we believe in the power of digital transformation to advance healthcare communication and improve patient outcomes. Let us help you navigate the complexities of the digital landscape and elevate your brand to new heights.
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  • Hcg Engagement Group
    Group Digital Strategist - Social Media/Channel Marketing
    Hcg Engagement Group Nov 2017 - Apr 2024
    New York, Ny, Us
    Architect and spearhead for the Engagement Group's social media analytics and influencer engagement initiatives, delivering actionable insights for strategic marketing decisions.Design and implement comprehensive digital and social media strategies, enhancing client engagement and market presence.Experienced in data mining, utilizing algorithms to uncover actionable insights from large datasets, driving strategic decision-making. Proficient in data cleansing, ensuring data accuracy and consistency by identifying and rectifying errors for optimal analysis
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  • Novo Nordisk
    Associate Director, Patient Relationship Marketing
    Novo Nordisk Sep 2015 - Nov 2016
    Bagsværd, Dk
    Accountable to lead digital, database, multichannel, mobile, social and customer experience-oriented acquisition, conversion and retention programs and platforms. Develop and drive multichannel marketing within the diabetes community.
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  • Icc, Lowe
    Director, Engagement Strategy
    Icc, Lowe Jun 2014 - Jun 2015
    The Engagement Strategist is a critical leadership role as a key contributor to engagement and customer experience planning, providing analysis of the competitive environment, client owned and operated assets, and available data sets (i.e. web analytics, customer data, media data) to identify new customer engagement and marketing opportunities. Performs channel, device and data analysis across: paid, earned and owned media; desktop, mobile, social media platforms; and relationship/activation marketing initiatives. Recommends and contributes to the development of user experience materials, such as use cases, personas, journey maps, digital ecosystems and related materials used to define customer experience and functionality of integrated multi-channel marketing components.Provide analysis of the digital properties, services and advertising that are competitive or otherwise influence a client’s digital landscape
  • Liquidhub
    Novartis - Digital Marketing Manager
    Liquidhub Apr 2012 - Mar 2014
    Wayne, Pa, Us
    Digital consultant with Novartis Oncology group. Oversee digital strategy and multi-channel marketing programs for Oncology / Hematology brand. Ensure that strategy and brand goals align with digital tactics. All web properties, mobile, social properties and CRM initiatives are created and maintained to best in class standards. Maintain knowledge of current digital trends through blogs and attending shows like #sxsw. Coordinate with agencies, IT, operations and brand team members to meet legal, regulatory, medical and compliance requirements.• Provide strategy and tactical plans for oncology brands and customers• Developed award winning viral program “Skyhook Challenge with Kareem Abdul-Jabbar”. • Launched branded Facebook page – received 3,000 likes in 2 weeks.
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  • The Encima Group
    Shire Pharmaceuticals - Digital Strategist / Integrated Marketing
    The Encima Group Jan 2012 - Jun 2012
    Direct and manage the overall success of digital marketing solutions, while ensuring the integration of digital tactics across all marketing channels. Lead monthly/quarterly sessions to provide actionable insights and deep dive analytics with brand team and key partners. Proactively monitor campaign progress towards pre-defined goals.
  • Regan Campbell Ward - An Ipg Company
    Vp, Digital Account Group Supervisor
    Regan Campbell Ward - An Ipg Company Aug 2009 - Feb 2011
    New York, New York, Us
    Provide digital marketing strategy for clients, including; strategic planning, online media planning and overseeing projects with multichannel initiatives. Supervise team on all digital marketing programs. Initiate organic and new business growth for company through proposal writing and annual planning.
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  • D2 Creative
    Vp, Digital Marketing Solutions / Client Services
    D2 Creative Jul 2008 - Oct 2009
    Somerset, New Jersey, Us
    Developed business and marketing plan for D2 corporate communications. Guided rich-media production division into a full-service interactive agency. Provided sales support to their clients by marketing current interactive sales tools and video solutions.
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  • Ignite Health
    Account Director - Digital
    Ignite Health Jan 2008 - Jun 2008
    As Account Director on eMarketing programs for Novartis Oncology and Alzheimer’s products, I was responsible for overseeing all online initiatives including; interactive strategy, web development, SEM/SEO, online advertising campaigns, and comprehensive web analytics.
  • Temel
    Senior Digital Account Director
    Temel Sep 2005 - Jan 2008
    Digital account director for clients such as Cephalon, Allergan, Sepracor, Stiefel and more. Oversee the strategy and tactical programs for brands such as, Botox, Provigil (Nuvigil), Vivitrol, Soriatane, AlphaganP and other brands. Responsible for maintaining client relationships, providing strategy/planning, and helping to grow the business through new business development.
  • Healthstar Communications
    Vp, Interactive Services
    Healthstar Communications Sep 1992 - Aug 2005
    Mahwah, Nj, Us
    Starting in print production for the agency, I supported the agency as Director of print production. I then switched gears to the interactive realm. I successfully established the interactive division at HealthSTAR Advertising and became an integral part of the sales / account team. Interactive clients included J&J, Berlex, Alpharma, Duramed, and Barr Labs.
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Paul Kaiser Skills

Digital Marketing Digital Strategy Integrated Marketing Online Marketing Web Analytics Advertising Marketing Strategy Email Marketing Analytics Social Media Marketing Crm Website Development Sem Facebook Social Media Strategic Planning Mobile Marketing Marketing Strategy Relationship Marketing Multi Channel Marketing Account Management Digital Media Social Networking Seo Media Planning Business Development Management Search Engine Marketing Content Management Blogging Mobile Applications Consumer Marketing Search Engine Optimization Responsive Design Website Management Multi Screen Marketing Texting Campaigns Blog Marketing Physician Marketing Lead Generation Marketing Communications Fun Cross Functional Team Leadership Microsoft Office Healthcare Data Analysis Project Management Social Media Listening Influencer Marketing Social Influence Competitive Analysis

Paul Kaiser Education Details

  • Rutgers University
    Rutgers University
    And Related Support Services
  • Rutgers University
    Rutgers University
    History
  • Kittatinny Regional High School
    Kittatinny Regional High School
    College/University Preparatory And Advanced High School/Secondary Diploma Program

Frequently Asked Questions about Paul Kaiser

What company does Paul Kaiser work for?

Paul Kaiser works for Kyowa Kirin Co., Ltd.

What is Paul Kaiser's role at the current company?

Paul Kaiser's current role is Digital & Social Strategy for Healthcare | Social Listening | Influencer Engagement Strategy | Consultant. Obsessed with AI but not the robots taking over part.....

What is Paul Kaiser's email address?

Paul Kaiser's email address is pk****@****isk.com

What is Paul Kaiser's direct phone number?

Paul Kaiser's direct phone number is +160978*****

What schools did Paul Kaiser attend?

Paul Kaiser attended Rutgers University, Rutgers University, Kittatinny Regional High School.

What are some of Paul Kaiser's interests?

Paul Kaiser has interest in Children, Environment, Science And Technology, Human Rights, Health.

What skills is Paul Kaiser known for?

Paul Kaiser has skills like Digital Marketing, Digital Strategy, Integrated Marketing, Online Marketing, Web Analytics, Advertising, Marketing, Strategy, Email Marketing, Analytics, Social Media Marketing, Crm.

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