Paul Kaiser Email & Phone Number

New York, Ny, Us

Marlboro , Us

Digital Intervention is a cutting-edge digital marketing and strategy consultancy specializing in the healthcare and pharmaceutical industries. Founded by Paul B. Kaiser, our mission is to empower healthcare brands through innovative digital solutions, data-driven insights, and strategic social media intelligence.With a deep understanding of the unique challenges and opportunities within the healthcare sector, Digital Intervention delivers impactful campaigns that resonate with both professionals and patients alike. Our expertise spans social listening, content creation, influencer engagement, and advanced analytics, ensuring that your brand not only reaches its target audience but also drives meaningful engagement and results.At Digital Intervention, we believe in the power of digital transformation to advance healthcare communication and improve patient outcomes. Let us help you navigate the complexities of the digital landscape and elevate your brand to new heights.

New York, Ny, Us

Architect and spearhead for the Engagement Group's social media analytics and influencer engagement initiatives, delivering actionable insights for strategic marketing decisions.Design and implement comprehensive digital and social media strategies, enhancing client engagement and market presence.Experienced in data mining, utilizing algorithms to uncover actionable insights from large datasets, driving strategic decision-making. Proficient in data cleansing, ensuring data accuracy and consistency by identifying and rectifying errors for optimal analysis

Bagsværd, Dk

Accountable to lead digital, database, multichannel, mobile, social and customer experience-oriented acquisition, conversion and retention programs and platforms. Develop and drive multichannel marketing within the diabetes community.

The Engagement Strategist is a critical leadership role as a key contributor to engagement and customer experience planning, providing analysis of the competitive environment, client owned and operated assets, and available data sets (i.e. web analytics, customer data, media data) to identify new customer engagement and marketing opportunities. Performs channel, device and data analysis across: paid, earned and owned media; desktop, mobile, social media platforms; and relationship/activation marketing initiatives. Recommends and contributes to the development of user experience materials, such as use cases, personas, journey maps, digital ecosystems and related materials used to define customer experience and functionality of integrated multi-channel marketing components.Provide analysis of the digital properties, services and advertising that are competitive or otherwise influence a client’s digital landscape

Wayne, Pa, Us

Digital consultant with Novartis Oncology group. Oversee digital strategy and multi-channel marketing programs for Oncology / Hematology brand. Ensure that strategy and brand goals align with digital tactics. All web properties, mobile, social properties and CRM initiatives are created and maintained to best in class standards. Maintain knowledge of current digital trends through blogs and attending shows like #sxsw. Coordinate with agencies, IT, operations and brand team members to meet legal, regulatory, medical and compliance requirements.• Provide strategy and tactical plans for oncology brands and customers• Developed award winning viral program “Skyhook Challenge with Kareem Abdul-Jabbar”. • Launched branded Facebook page – received 3,000 likes in 2 weeks.

Direct and manage the overall success of digital marketing solutions, while ensuring the integration of digital tactics across all marketing channels. Lead monthly/quarterly sessions to provide actionable insights and deep dive analytics with brand team and key partners. Proactively monitor campaign progress towards pre-defined goals.

New York, New York, Us

Provide digital marketing strategy for clients, including; strategic planning, online media planning and overseeing projects with multichannel initiatives. Supervise team on all digital marketing programs. Initiate organic and new business growth for company through proposal writing and annual planning.

Somerset, New Jersey, Us

Developed business and marketing plan for D2 corporate communications. Guided rich-media production division into a full-service interactive agency. Provided sales support to their clients by marketing current interactive sales tools and video solutions.

As Account Director on eMarketing programs for Novartis Oncology and Alzheimer’s products, I was responsible for overseeing all online initiatives including; interactive strategy, web development, SEM/SEO, online advertising campaigns, and comprehensive web analytics.

Digital account director for clients such as Cephalon, Allergan, Sepracor, Stiefel and more. Oversee the strategy and tactical programs for brands such as, Botox, Provigil (Nuvigil), Vivitrol, Soriatane, AlphaganP and other brands. Responsible for maintaining client relationships, providing strategy/planning, and helping to grow the business through new business development.

Mahwah, Nj, Us

Starting in print production for the agency, I supported the agency as Director of print production. I then switched gears to the interactive realm. I successfully established the interactive division at HealthSTAR Advertising and became an integral part of the sales / account team. Interactive clients included J&J, Berlex, Alpharma, Duramed, and Barr Labs.

Mini-Mba Digital Marketing, Business, Management, Marketing, And Related Support Services

Bachelor'S Degree, History

College Prep, College/University Preparatory And Advanced High School/Secondary Diploma Program