Senior Executive Director Bibs™️
Daytona Beach, Florida, Us
➤ Managed a $5M division of the MASCO group of companies referred to as a Blow-In Blanket System (BIBS), providing sales, and customer service support for a base of 1,500 clients➤ Authored and executed 1,200+ contracts for training and other services ➤ Led all negotiations, purchasing, sales, marketing, and customer account operations to ensure efficiency and performance while increasing revenue from $1.5M to over $5M in 6.5 years and maintaining a 65-70% gross margin➤ Analyzed and tracked current local, national, and international market trends to create long, and short, term marketing strategies, collaborating with executive management and vendors to develop innovative products and services➤ Trained over 2,000 architects, builders, purchasing agents, city/county inspectors, and commercial/residential contractors on 7000 series building codes and specialty systems➤ Led best practices training sessions for 12,000+ individuals from 750 companies, industry groups, and local government organizations, showcasing the advantages of Masco BIBS systems and the best, and most efficient processes for installation ➤ Collaborated with marketing staff to develop strategies and sales training programs using Prezi presentation software➤ Designed a completely new online marketing program, including a new website, mobile app, social media presence, online sales, and systems training materials, and marketing library➤ Served as project manager on 250+ BIBS applications for large or custom projects ranging in value from $700k to $50M including office, commercial, retail, multi-family, and custom homes