I am fascinated by the valuable part technology plays in delivering business outcomes, especially in the retail sector, helping to improve the customer experience and engagement, boost revenue and realise efficiencies. Advancing to a senior executive level, I enable organisations to evolve and achieve their strategic goals through innovation. With high levels of business acuity, I see the bigger picture and understand the challenges companies face in fiercely competitive international marketplaces. By aligning technology strategies with corporate visions, I am able to break new ground and develop award-winning solutions that incorporate the latest technological advancements, such as Augmented Reality. Looking inward, I turn around underperforming operations, building exceptional cross-functional talent pools centred on a more customer-centric, collaborative culture. I believe in the value of people, empowering others to excel and lavishing them with the tools and support to succeed, while bridging the gap between IT and other business functions. I have worked with some leading retail brands, including Footasylum, Graham & Brown Ltd, Fortnum & Mason, Makro, Sainsbury’s and Cath Kidston. With a global reach, I appreciate the nuances of selling worldwide through Direct to Consumer, Retail and Wholesale channels, and ensure technology is central to current and future success.