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@mediahorizons.com
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2 phones found area 203 and 914
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LinkedIn matched
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Paul Masse is listed as Consumer Marketing / Direct Response Marketing Expert based in New York, United States. AeroLeads shows a work email signal at mediahorizons.com, phone signal with area code 203, 914, and a matched LinkedIn profile for Paul Masse.
Paul Masse previously worked as New Business Director at Smithsonian Media and Marketing Director at Pubworx / Hearst Magazines. Paul Masse holds B.S., Communications from Northwestern University.
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AeroLeads found 1 current-domain work email signal for Paul Masse. Compare company email patterns before reaching out.
Experienced consumer marketing executive with a record of success driving revenue, improving ROI, creating customer acquisition and retention solutions and developing database marketing strategies for leading brands in publishing, financial services, fundraising and merchandising. Strategist who identifies areas of strength and weakness and implements marketing programs that increase conversions, optimize results and create new revenue streams. Innovative thinker whose creativity flourishes in a fast-paced environment.
Listed skills include Customer Acquisition, Customer Retention, Database Marketing, Marketing Strategy, and 19 others.
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420 Lexington Avenue, New York, Ny 10170
Direct all new subscriber acquisition marketing for Smithsonian and Air & Space magazines. Create and manage customer acquisition campaigns across offline and online direct marketing channels. Supervise cross-sell campaigns for Smithsonian and Air & space books and special issues. Supervise consumer data modeling, budgeting, planning, analysis and campaign reporting.
New York, Ny
Direct subscriber and single copy marketing for Hearst Publishing Services clients. Create and manage customer acqusition campaigns across offline and online direct marketing channels, direct CRM marketing, supervise budgeting, planning, analysis and reporting.
Supervised Media, Creative Services and Production departments serving brands including The Arizona Republic, The Birmingham News, The Philadelphia Inquirer, Nestle and Bose. Managed key accounts. Developed new business.
New York, Ny
Managed a diverse portfolio of client accounts with annual billings over $30MM, including marquis brands such as The Wall Street Journal, Forbes, Fidelity Investments, Fisher Investments, The Teaching Company, Guthy-Renker, Vonage, North Shore Animal League, Mayo Clinic, Time Inc. and Hearst Magazines.Created Subscriber, Buyer and Donor Acquisition Strategies to meet clients' growth targets within budgeted CPO and ROI parameters; Generated Organic Revenue Growth; Developed New Business; Managed and Developed Account Teams
New York, Ny
Directed customer acquisition and CRM marketing for leading national sports magazine and fantasy sports website.
Pleasantville, Ny
Supervised market research, business planning, market development and e-commerce launch for the nation’s largest school fund-raising company.
Jersey City, Nj
Directed new customer acquisition marketing strategy and tactics. Supervised development of customer segmentation schemes and demographic/behavioral models. Developed conversion marketing promotions to increase cross-product sales and lifetime value.
New York, Ny
Responsible for all consumer marketing including Rate Base / P&L, subscription sales, list rental, database marketing, partnerships & agency.
New York, Ny
Managed new customer acquisition campaigns, consumer research, rate base planning, sales forecasts and marketing budgets.
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Paul Masse is listed as Consumer Marketing / Direct Response Marketing Expert.
AeroLeads has found 1 work email signal at @mediahorizons.com for Paul Masse.
AeroLeads has found 2 phone signal(s) with area code 203, 914 for Paul Masse.
Paul Masse is based in New York, United States.
Paul Masse has worked for Smithsonian Media, Pubworx / Hearst Magazines, Media Horizons, Inc., Paradysz / Pm Digital, and Vulcan Sports Media Inc. (A Paul G. Allen Company).
You can use AeroLeads to view verified contact signals for Paul Masse, including work email, phone, and LinkedIn data when available.
Paul Masse holds B.S., Communications from Northwestern University.
Paul Masse is listed with skills including Customer Acquisition, Customer Retention, Database Marketing, Marketing Strategy, New Business Development, Direct Mail, Segmentation, and Online Marketing.
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