Paul Falcone Email & Phone Number

Westborough, Ma, Us

-Promoted in April 2022 to Marketing Manager, reporting directly to the President.-Work directly with C-Suite and Director level positions on company strategy and initiatives.-Conceptualized, designed, and launched a new website built entirely in-house including: copy, photography assets, videos, and branding.-Researched, launched, and trained company on new DAM software to align company branding and resources.-Responsible for managing employees directly and coordinating all cross-department communications, projects, and efforts.-Integrated automations into email marketing and online chat.-Responsibilities includes budget, strategy, advertising, social media, PR, web upkeep, SEO, photography, videography, trade shows, copy, collateral, email marketing, and more.

Westborough, Ma, Us

Hired as an entry level Marketing Coordinator with responsibilities of collateral creation, email marketing, social media, and blog writing. After working for a year, brought all photography and video in house, and began assembling and building a studio space within the organization over the next few years. As of the beginning of 2022, over 60 videos have been scripted, shot, lighting and rigging completed, animated, and edited as well as 100s of photo shoots from large industrial equipment to small SSD media. Continued growth included taking over the majority of web upkeep and design, and was tasked with redesigning the entire site in-house instead of hiring externally. Within the first year also brought a globally independent collateral system under one roof and standardized all customer facing documents by working with every department in the company to make one, unified system.Diverse skillset also lead to representing SEM at trade shows and events across the country, answering all web inquiries through online chat, and assisting IT with occasional projects including aiding in the launch of new CRM system across the company. Additionally spearheaded building automations into both online chat conversations and email marketing.Responsibilities Include: - Email marketing- Blog writing, editing, and publishing- Whitepaper writing and publishing- Photography shooting and editing- Video shooting and editing- Lighting and rigging- Graphic design for advertisements and web pages- Collateral design for sales documents, internal documents, and SOPs- Document management - Maintain and update website through Wordpress- SEO- Respond to web inquiries through Intercom for online chat- Manage company trade shows including booking, shipping, lead retrieval, and retargeting ads- Travel and represent company at trade shows as a sales representative - IT assistance, including assistance on launch of new CRM system- HTML coding on both website and CRM

-Publish professional articles and author submissions on mental health and inspiration -Promote content on social media and encourage creative and personal submissions from page visitors-Secure submissions from international readership -Edit incoming submissions from across the world-Mental Illness through Photography photo series sparked 30,000 hits in one month-Interviewed by and featured in The Mighty Magazine and Germ Magazine-Continued expansion has resulted in a Co-Editor, an Assistant Editor, and a Social Media Manager

Tampa, Fl, Us

Springfield, Ma, Ma, Us

-Produce content and create images using Photoshop for clients’ social media pages-Write blog posts based on client requests and conduct industry research to develop accurate content

Westfield, Massachusetts, Us

-Mentor students and edit papers in a variety of genres and writing techniques