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Paul Miser is the EVP, Group Director at HOW focused on building brand influence at the intersection of content and performance marketing. Working on clients like Lincoln Motor Company, Novartis Healthcare, Colgate-Palmolive, LG & Xerox, Miser’s work has been recognized globally by Cannes Lions, the Clios, the Webby's, the One Club and the Effie Awards. Miser is also the author of Digital Transformation: The Infinite Loop – Building Experience Brands for the Journey Economy. Prior to 5W, Miser was the Chief Strategy Officer of Icreon building customer experience transformation strategies for its clients. Miser joined Icreon after they acquired his growth strategy agency, Chinatown Bureau - where they focused on finding growth opportunities at the intersection of strategy + technology. Chinatown Bureau helped Fortune 500 companies and late-stage startups, build go-to-market strategies and consumer experiences to connect with consumers in new ways. Prior to starting Chinatown Bureau, Miser spent his career in advertising agencies - VMLY&R and Hudson Rouge where he built multi-million-dollar business units innovating, establishing, and operationalizing digital and technology for business growth. These businesses included an outsourced digital marketing agency, an innovation and emerging media lab, a brand content publishing organization, and a consumer experience and product development accelerator.Miser lives in Brooklyn with his wife and children. He received his MBA at Northwest Missouri State University in Maryville, Missouri.
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Evp, Digital5WprNew York, United States -
Evp, Group DirectorHow, A 5W Agency May 2023 - PresentNew York, Ny, UsHOW is a full-service digital agency committed to radical accountability and the belief that every digital dollar must be able to demonstrate how it grows businesses and creates opportunities. -
Evp, Digital5Wpr Dec 2022 - PresentNew York, Ny, Us
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AuthorDigital Transformation: The Infinite Loop Apr 2021 - Present
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Chief Strategy OfficerIcreon Oct 2020 - Jan 2023New York, Ny, UsJoined the Icreon leadership team as Chief Strategy Officer following the acquisition of Chinatown Bureau. Integrated customer experience and digital transformation strategy processes and methodologies with Icreon’s technology engineering expertise. Built practice areas for Customer Experience, Digital Transformation Strategies, Automotive, Life Sciences, and Retail. Established the framework for Icreon's Acceleration Studio to bring ideas to market at the speed of culture. -
Chief Executive Officer, Co-FounderChinatown Bureau Feb 2017 - Jan 2023New York, UsChinatown Bureau is a growth strategy agency and acceleration studio, focused on creating growth opportunities at the intersection of Brand Strategy + Technology. We help companies create new value propositions for their consumers through go to market strategy, consumer experience strategies, commerce strategy and business modeling. -
Svp, Global Group Digital DirectorHudson Rouge Aug 2012 - Feb 2017New York, Ny, UsAs Global Head of Digital, lead the development and funding for multiple business units to support the evolution of the Lincoln brand - including a Digital Innovation Studio, a Brand Publishing Lab and a Customer Experience and Platform team to capitalize on the transformation and disruption happening in the industry. Built and lead a diverse team of 250 globally across the US, China, Canada and Mexico. -
Vp, Head Of Digital / New MediaIir Mar 2011 - Aug 2012London, England, GbAs the digital and new media lead, Miser lead a digital transformation. He lead social media activities that built incremental sales channels for content and drove engagement for physical events in the digital space. -
Vp, Innovation & Emerging Media Strategy DirectorVml Jul 2010 - Apr 2011New York, New York, UsDeveloped and lead Global Innovation and Emerging Media Lab for Colgate-Palmolive, Hill’s Pet Nutrition, Tom’s of Maine, and HERSHEY’S. Created Global Centers of Excellence in Social and Mobile for the agency. Collaborated with account, creative, and client teams to produce integrated and effective emerging media campaigns. Built calendars, content, and campaigns to ensure integration with traditional marketing initiatives and consistent engagement on the various social platforms. Created and maintained corporate guidelines and procedures, and global strategies. -
Senior Social Marketing StrategistVml Dec 2009 - Jul 2010New York, New York, UsIntegrate social strategies for clients to better integrate brands into their customers lifestyles.
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Vp, Director Of Business DevelopmentSpur Communications Apr 2008 - Apr 2009Spur Communications is a nationally-recognized, Kansas City-based interactive marketing agency that is leading the industry in customer engagement through Social Media initiatives and 1:1 Multichannel Marketing Communications. Spur helps clients create strategies to engage and interact with each and every customer individually, building a lifelong, two-way conversation that integrates the brand into the lifestyle of the consumer.
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PresidentMiserad Oct 2003 - Apr 2008MiserAd was a small business branding and marketing agency focused on implementation of strategic marketing plans for increased effectiveness. As an outsourced marketing department, MiserAd helped its clients grow through dedicated execution of various marketing tactics.
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Sales RepresentativeQuest Diagnostics Apr 2005 - Jan 2007Secaucus, Nj, Us
Paul Miser Skills
Paul Miser Education Details
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Northwest Missouri State UniversityMarketing - Business -
Northwest Missouri State UniversityBusiness Management
Frequently Asked Questions about Paul Miser
What company does Paul Miser work for?
Paul Miser works for 5wpr
What is Paul Miser's role at the current company?
Paul Miser's current role is EVP, Digital.
What is Paul Miser's email address?
Paul Miser's email address is pa****@****ail.com
What is Paul Miser's direct phone number?
Paul Miser's direct phone number is +176044*****
What schools did Paul Miser attend?
Paul Miser attended Northwest Missouri State University, Northwest Missouri State University.
What are some of Paul Miser's interests?
Paul Miser has interest in Guitar, Cooking, Entrepreneurship, Traveling, Marketing, Triathlons, Cycling, Surfing, Hiking, Running.
What skills is Paul Miser known for?
Paul Miser has skills like Marketing, Social Media, Strategy, Advertising, Strategic Planning, Leadership, New Business Development, Start Ups, New Media, Marketing Strategy, Mobile Devices, Entrepreneurship.
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