Paul Sage Email and Phone Number
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Paul Sage personal email
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Skilled at managing and measuring consumer and business brands and marketing campaigns.Experienced in corporations, agencies and consulting companies.Good at language, numbers, problem solving, and helping people be more confident and effective. I manage media, marketing research, ad creation, website design and optimization, social media, direct marketing, mobile marketing, trade show brand presence, multicultural marketing, public relations, sales training and employee communications. My key capabilities include:• Website Development and Organization• Digital Media: Paid Search, Display, Video, Paid Social• Applications: Microsoft Office, Constant Contact, Joomla!, Adobe InDesign• Social Media • Media Investment Effectiveness and Quality: Display, Search, TV/Cable, Radio, Print• Brand Strategy and Tactical Guidance: Brand Definitions, Creative Briefs, Brand Implementation Guidelines• Marketing Communications Project Management • Writing and Content Management: Websites, Advertising, Proposals, Presentations, Press Releases• Brand and Campaign Communications Measurement• Marketing Research: Qualitative Interviews and Interpretation, Online Surveys, Insights Development • Vendor Selection, Direction, Evaluation and Cost Reduction• Selling-Side Scope of Work Formulation, Contract Negotiation• Employee and Customer Coaching, Training, Mentoring and Teaching• Retail Operations and Sales Floor Best PracticesI have strong experience in these industries:• Real Estate and Communities• Healthcare• Telecommunications• Utilities• Banking and Financial Services• Software and Data Services• Marketing and Advertising Agencies• Education
Sage Advice
View- Website:
- sageadvice.in
- Employees:
- 8
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Independent Project Manager, Writer, And ResearcherSage Advice Jun 2009 - PresentI help make marketing more effective for companies of all sizes. My capabilities include: Presentation, Blog, Website and Publication Writing Brand DefinitionBrand Identity StandardsCreative Brief DevelopmentCreative Work ReviewRFP Responses and ProposalsCompetitor ResearchMarketing Communications Project Management Agency Selection and Optimization Marketing Effectiveness Measurement - Quantitative and Qualitative ResearchMarketing Communications Implementation Marketing and management support during peak times such as brand and product launches, employee absences and special projectsGoogle Ads Campaign ManagementFor Doorstep Digital, a photo, video, film and document digitizing service: - Reduced quarterly Google Ads spending 44% and cost per click 30% while maintaining lead generation by optimizing search and cross-network campaigns.- Improved sales and production efficiency by 25% by structuring the company’s first lead tracking and customer relationship management system.Authored stories for magazines, including Arkansas Money & Politics, ideal-Living (retirement communities), and Front Porch (Arkansas Farm Bureau).Created content: website copy, blog articles, press releases, email, social media posts and videos.
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Marketing DirectorEag Advertising & Marketing Mar 2023 - Apr 2024Kansas City, Mo, Us• Managed 12 niche industry accounts in manufacturing, pet nutrition, healthcare, information technology, branded merchandise, real estate, professional certification, legal and social services.• Directed lead-generating programs by implementing digital advertising (display, search, social), landing pages, email campaigns, SEO-focused blog content, podcasts, trade shows, and PR.• Spearheaded marketing for Bimini Pet Health with a three-day exhibit at Global Pet Expo in Orlando. Directed production of advertising, social media, online content, display and booth setup.• Increased revenue from a healthcare account 150% by revising contract to leverage a federal grant.• Maintained solid and profitable client relationships with well-planned status meetings and rapid, comprehensive reporting.• Standardized service levels and transferred knowledge by creating detailed blog and podcast production process documents.• Led content creation and organization for the launch of four new websites for client companies.• Ensured profitability and client satisfaction through careful management of project workflow and detailed direction to creative and media teams.• Managed agency billing and effectively allocated client marketing budgets. -
Marketing ManagerHot Springs Village Poa Oct 2019 - Sep 2022Hot Springs Village, Ar, Us• Launched website and marketing campaign that quadrupled YOY prospect traffic and led to a 42% increase in new homes built. • Increased revenue for Golf Stay & Play Packages by $349,000 on a $30,000 marketing budget.• Obtained top-quality photography, video and online content and promotion at no cost by developing strong relationships with Arkansas Department of Parks, Heritage and Tourism and its vendors. • Created a comprehensive graphic dashboard to display marketing progress against multiple KPIs. • Demonstrated positive ROI by analyzing additional POA revenue generated by each new home.• Added revenue by selling sponsorships and advertising in Hot Springs Village publications.• Managed marketing agency selection and contract renewal with no cost increase from 2020 to 2022.• Revitalized relationships with 100 local Realtors into a productive lead generation program that generated $25,000 in new revenue for the POA.• Reduced outside agency billable hours by assuming writing, photography and graphic production.• Grew Facebook audience by 80% in 31 months through daily social media content creation.• Increased readership of weekly Village Digest e-newsletter 22% in 12 months by enhancing content.• Wrote and published annual Advocate magazine for 20,000 Hot Springs Village members.• Produced and promoted quarterly meetings to introduce new residents to Hot Springs Village amenities. Moved meetings to a larger venue and streamlined meeting content. • Served as voice talent for radio spots, corporate phone system, and Facebook livestreams.• Produced emergency communications during severe weather. Spoke to media outlets. -
Interim Director Of MarketingConway Regional Health System Apr 2019 - Aug 2019Conway, Arkansas, UsAssumed leadership of newly created marketing team. Defined roles and recruited for three new specialists. Managed advertising, social media, events, collateral and branded items for all hospitals, clinics and service lines. Voiced primary care clinic radio spot, shot video and photography for events and social media. Researched and recommended patient stories for social media. -
Account DirectorMedia Management, Inc. Apr 2015 - Jul 2018• Delivered quarterly audits of major national and regional advertisers’ TV and digital media buys of $2 billion per year. Clients included AT&T, General Motors, Papa John's Pizza, Zaxby’s, Captain D's. Seafood, Southeast Toyota Distributors, Berkshire Hathaway Automotive, and Belk. • Increased assigned accounts' total revenue by 43% in two years, reaching $2.1 million. -
InstructorUniversity Of Phoenix Oct 2014 - Jun 2015Phoenix, Az, UsI taught Marketing Basics (MKT 421) at The University of Phoenix, covering a full semester of marketing in just five weeks. -
Account Executive And Brand Content ManagerAcxiom Dec 2011 - Oct 2012Conway, Arkansas, UsManagement of Acxiom's work for AdWorks, AT&T's provider of targeted online, mobile and TV advertising. Developed and conducted training on Acxiom household-level data to AT&T AdWorks online advertising operations and sales teams. Worked with innovation team to develop a model for identifying new sales opportunities for Acxiom. Tracked sales opportunities in Salesforce.com. Wrote and edited copy for external communications related to Acxiom-sponsored events and thought leadership. Tactics included brochures, executive presentations and press releases. -
Marketing DirectorAbc Financial Dec 2009 - Sep 2010Sherwood, Arkansas, UsB2B SaaS Marketing: Brand definition, advertising agency selection and direction, marketing communications planning, media planning, brand identity standards, corporate web site, SEO, publicity and trade show communications. -
Director And Consultant - Marketing CommunicationsAlltel And Verizon Wireless Oct 2001 - Jun 2009Little Rock, Ar, UsBrand strategy, integrated marketing communications, multicultural marketing, media buy auditing, brand perception and advertising measurement, media optimization, ad agency contracts and relationships. -
Account DirectorThe Richards Group Apr 2000 - Oct 2001Dallas, Texas, UsAdvertising account management for financial and healthcare clients. -
Communications Manager - Customer Relationship ManagementEntergy Jul 1997 - Sep 1999New Orleans, La, UsBranding, direct marketing and website development. Customer communications. -
Management SupervisorDdb And The Integer Group Jul 1994 - Jul 1997New York, Ny, UsSenior account manager serving GTE Directories (GTE was the predecessor to Verizon). Presented marketing strategies, ideas, plans, budgets and research. Directed advertising for launch of superpages.com, one of the first online yellow pages. -
Account SupervisorThe Richards Group Jul 1989 - Jul 1994Dallas, Texas, UsManaged brand, product and point-of-sale communications for First Gibraltar, a major Texas and Oklahoma savings bank. Leading account manager for Compass Bank. Led Compass Bank through a name change. Pitched and retained new accounts, including Siplast, a commercial roofing materials company.
Paul Sage Skills
Paul Sage Education Details
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Smu Cox School Of BusinessBusiness Strategy -
Louisiana State UniversityArts & Sciences
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St. Thomas High SchoolCollege Preparation
Frequently Asked Questions about Paul Sage
What company does Paul Sage work for?
Paul Sage works for Sage Advice
What is Paul Sage's role at the current company?
Paul Sage's current role is Pragmatic, problem-solving marketer with the drive, resourcefulness and all-around knowledge to deliver winning results.
What is Paul Sage's email address?
Paul Sage's email address is ps****@****poa.org
What is Paul Sage's direct phone number?
Paul Sage's direct phone number is +163681*****
What schools did Paul Sage attend?
Paul Sage attended Smu Cox School Of Business, Louisiana State University, St. Thomas High School.
What are some of Paul Sage's interests?
Paul Sage has interest in Manager Tools, Video Editing, Blogging, Podcasts.
What skills is Paul Sage known for?
Paul Sage has skills like Integrated Marketing, Direct Marketing, Marketing Communications, Advertising, Marketing Strategy, Marketing, Digital Marketing, Strategy, Social Media Marketing, Marketing Management, Online Advertising, Account Management.
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