With over 20 years of commercial experience, I am driven to create, develop and maintain the best possible and most engaging customer experience.My key skills are in sales and business development, GTM creation and execution, as well as in managing and developing highly motivated sales teams to deliver year-on-year growth. I enjoy creating transparent communication and negotiating with clients because it allows me to empathise with their perspective to ensure the message is clear and understand their objectives to facilitate a mutually beneficial agreement. I have a proven track record of turning around underperforming businesses, demonstrating an ability to identify and address critical issues. I also enjoy managing distribution channels, having started out as a distributor myself. This gives me a good understanding of what distributors are looking for from a manufacturer.My previous experience has also enabled me to launch several new products and develop new markets for existing products.I am constantly networking, both internally and externally, as I believe this helps to identify and seize new opportunities.Finally, I aim to be known as someone you can always turn to for help. Our reputation is built on our actions, so I always try to be positive and give as much help and support as possible to those around me.