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Paulo Gomes is listed as Marketing Director | Digital Marketing | Sales | Commercial | Business Development | Product Innovation | Consumer Goods based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Paulo Gomes.
Paulo Gomes previously worked as Executive Manager Coffee Projects at Nestlé and Commercial manager for Americas (Switzerland) at Nestlé. Paulo Gomes holds Bachelor, Marketing from Escola Superior De Propaganda E Marketing.
• Executive with more than 20 years’ experience in consumer goods industry, working for companies such as Nestle.• Strong experience in sales and marketing.• Development of strategies to position products and drive customer acquisition and retention.• Large international exposure, working in both local and regional level, with career developed in Brazil and Switzerland.• Leadership background with local and remote teams.• Native Portuguese, with fluency in English and Spanish.• Tripled number of visitors to the coffee brand´s website in 2 years.• Improved brand´s spontaneous awareness by 50%• Launched locally adapted products that increased consumption by 10%• Reduced recruitment costs by 30% by investing more efficiently• Changed route to market improving margin by 500 bps• Delivered 440 bps margin improvement on customer plans through portfolio managment
A career timeline built from the work history available for this profile.
São Paulo, São Paulo, Brazil
Responsible for strategic projects such as distribution expansion & new business models for both Nescafé & Nespresso. Report to Head of Professional Unit and dotted line to Coffee Head.
Vaud, Switzerland
Responsible for Nescafé Dolce Gusto regional strategy development and implementation in LATAM- Drastically improved profitability (700 bps) in a rapidly growing business.- Crafted regional strategy: (1) Simplified portfolio; (2) Launched winning products; (3) Reduced recruitment costs- Led marketing teams to transform build brand value- Launched locally.
São Paulo, Brazil
Responsible for Nescafé Dolce Gusto brand building and digital communication- Launched Brazil digital strategy, establishing NDG foundations- Built inbound strategy that transformed Brazil’s ECOM in the biggest digital operation globally- Tripled number of visitors to NDG Brazil site in 2 years- Improved NDG spontaneous awareness by improving consumer.
São Paulo Area, Brazil
Responsible for leading customer teams and improving customer revenue & profitability- Led local Walmart account to deliver best historical profitability- Led customer teams in developing, negotiating & tracking more effective customer plans- Focused customer plans on added value portfolio that delivered profit improvement
São Paulo Area, Brazil
São Paulo, Brazil
Markeitng & Brnad plan for food franchise (Baked potato)
Leadership program in company
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Paulo Gomes is listed as Marketing Director | Digital Marketing | Sales | Commercial | Business Development | Product Innovation | Consumer Goods.
Paulo Gomes is based in São Paulo, São Paulo, Brazil.
Paulo Gomes has worked for Nestlé, Nestle S.A., Nestle, and Pepsico - Frito Lay.
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Paulo Gomes holds Bachelor, Marketing from Escola Superior De Propaganda E Marketing.
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