- Workshop de Planejamento Estratégico: Condução de workshops para definição de ambições e diretrizes estratégicas com horizonte de 3 anos para a Bradesco Saúde.- Definição Estratégica: Apoio ao corpo executivo na formulação e refinamento da estratégia organizacional.- Gestão de Iniciativas Estratégicas: Monitoramento contínuo do progresso das iniciativas estratégicas, identificação de desvios e oportunidades de ajuste.- Alinhamento Organizacional: Garantia do alinhamento estratégico entre equipes, promovendo a equalização do conhecimento.- Indicadores de Desempenho (KPIs): Definição, acompanhamento e análise de KPIs para medir a eficácia de estratégias e iniciativas.- Insights para Decisão: Coleta, análise e interpretação de dados estratégicos para subsidiar decisões informadas.- Gestão Financeira de Projetos: Gestão do orçamento e da performance financeira dos projetos estratégicos, com desenvolvimento de dashboards de acompanhamento, padronização de fluxos de recebimento de informações e cálculo do benefício esperado para assegurar a aderência aos objetivos estratégicos.- Metodologias Estratégicas: Aplicação de frameworks como Balanced Scorecard (BSC), OKRs e abordagens ágeis para adaptação e execução estratégica.- Check-ins de Performance: Condução de revisões estratégicas com equipes multidisciplinares (PMs, POs, SMs), assegurando mensuração de resultados e correções de rota.

- Working in the strategic data analysis planning area with the goal of boosting the commercial team's performance, generating insights, analyzing KPIs, creating dashboards, and presentations, identifying opportunities and improvements in the strategies adopted with platform vendors.- Direct interaction with the BI team, structuring data and building information for analysis and automations using SQL, Google Sheets, and Google DataStudio.- Direct relationship with the commercial team, understanding their information needs, and creating tools to assist them in product negotiations and store performance analysis.- In-depth analysis of product category results, seasonality, account management coverage, campaign impact measurement, price range analysis, average ticket evolution, ABC product curve, and identification of action points for upcoming events based on the company's direction, supporting decision-making.- Strategically planning campaigns and developing automation processes for day-to-day demands, impacting the commercial team's deliverables and result analysis.

Development of dashboards and data tools to support decision-making in the commercial area. Also responsible for improving and automating existing tools in the department. Responsible for presenting monthly results of the Cluster, monitoring the process of new Sellers from initial contact to onboarding and inclusion in the portfolio. Direct contact with analysts to assist in decision-making.

Responsible for developing and maintaining the department's indicators/KPIs, using Power BI and SQL language to handle information, creating action plans and processes for areas in need of organizational acceleration, conducting productivity studies for stores and e-commerce sales analysis, assisting in indicator calculations, creating dashboards to guide the commercial area for internal clients, providing support and monitoring to the sales and planning team for short and medium-term goal development, and responsible for presenting data and indicators to the company's CEO.

Contact with suppliers, creation and maintenance of spreadsheets for the department, feasibility study for the acquisition of new products in the company's product mix, creation of customer database spreadsheets, contact with Venture Capital firms and credit fintechs, Pitch Deck development, and investor relations.

Proposal development for clients, new business quotations, customer registration, managerial and financial monitoring of the customer portfolio's performance, active collection, and analysis and planning of new businesses in conjunction with the Benefits Department.