A highly capable and accomplished Marketing Leader, currently Head of Marketing DACH, based @ company HQ with global sports company and brand PUMA. Develops high-yield integrated campaigns across international and European territories; using strong strategic planning, market intelligence and tactical resource mobilisation skills to deliver tangible results. A results-driven executive, with a broad portfolio of skills. Contributes positively to growth of market share and sustainability via process excellence, brand enhancement, digital marketing and communications project delivery.SKILLS OVERVIEW:• Strategic Brand Management• Marketing Management • Brand-, Communication- & Marketing Strategies • Integrated 'Go-To-Market' Process & Launches• Communication & Media Planing• Marketing Operations & Process Optimisation • Change Programme Management• Virtual Team Management• Online/Digital Marketing & Social Media Strategies • Market Analytics & Consumer Targeting • International Cross-functional Team Leadership• Global Product Launches • Key Account Management • Advertising/ Media Campaign Origination & Design• Brand Launch, Re-launch & Development• Sports Marketing & Sponsorship Expertise • Agency Management• Multi-lingual: German, English, Czech & French
Listed skills include Brand Management, Marketing Management, Marketing Strategy, Marketing, and 14 others.