Paul Petrone Email & Phone Number

New York, United States

Sunnyvale, Ca, Us

Starting in August 2023, I led product-focused integrated marketing for LinkedIn Sales Solutions. My primary focus is driving awareness of our AI features, including Lead and Account IQ.Until August 2023, I served as blog and social lead for LinkedIn Sales Solutions. In three years in the role, I tripled both social and blog engagement. Specifically, social engagement went from 30 to 90+ reactions per post and blog traffic rose from 40k to 150k viewers per month.

Sunnyvale, Ca, Us

Helping salespeople win by putting buyers first at LinkedIn Sales Solutions.

Sunnyvale, Ca, Us

Led PMM GTM strategy for our government, education, and then staffing verticals for our hiring, learning, and engagement solutions.

Sunnyvale, Ca, Us

Responsible for creating B2C and B2B that helps people and organizations learn the skills they need to be what they want to become.

Sunnyvale, Ca, Us

Responsible for creating B2C and B2B content that helps people learn the skills they need to be what they want to become.Responsibilities: Marketing strategy, content marketing, content production, blog writing, editing, influencer marketing, storytelling, social media marketing, case studies, customer stories.

Sunnyvale, Ca, Us

Wrote for the LinkedIn Talent Blog, the most read recruiting blog in the world.Responsibilities: Marketing strategy, content marketing, content production, blog writing, editing, influencer marketing, storytelling, social media marketing, case studies, customer stories.

Mystic, Ct, Us

• Responsible for all marketing for VoiceGlance. Through email campaigns and content marketing, drove hundreds of demo requests from our website and attracted most of our paying customers.• Built a large audience via content marketing on LinkedIn. My articles would routinely garner 50,000-plus views and 20-plus demo requests.• Familiar with Pardot and Salesforce. Built email campaigns that targeted more than 12,000 people weekly through Pardot.• Responsible for designing the company’s website with the primary goal of increasing conversions.• Responsible for all public relations efforts, earning placements in several high-profile HR sites.Responsibilities: Marketing strategy, content marketing, content production, blog writing, editing, campaign management, project management, influencer marketing, storytelling, social media marketing, email marketing, website design, UX design.

New York, Ny, Us

• I was responsible for running 16 Patch sites as our region’s curation editor. Daily, I wrote original and aggregated stories to populate the 16 sites. • I ran the sites’ 16 Facebook and Twitter pages. That included both promoting the content produced on the sites and creating content using Facebook and Twitter for the sites.• I was the face of the 16 sites, meaning answering dozens of daily emails and phone calls from the thousands of readers the sites serve.• I was responsible for drawing more than 175,000 unique visitors each month. I hit my goal each month at the position.Responsibilities: Marketing strategy, content marketing, content production, blog writing, editing, campaign management, project management, influencer marketing, storytelling, social media marketing, video production, event marketing.

New York, Ny, Us

• I produced all the content on the site, from articles to photos to feature videos. I won a journalism award for outstanding feature writing in 2013 and frequently my stories were picked up by national news organizations, such as The Huffington Post.• During my tenure as editor, Waterford Patch became one of the most successful sites in my 44-site region. In the last six months of running the site, I averaged more than 24,000 monthly users in a town with a population of 19,500. Additionally, my site’s users returned more frequently than any other Patch site in my region.• I ran Waterford Patch’s Facebook page and Twitter page. After taking trainings offered at Patch, I began to excel at both. From September 2012 to May of 2013, my Facebook following more than doubled because of those trainings.• I promoted the site in a variety of ways. Most prominently, I was a weekly guest on a local news radio show for six months. I would appear on the show for a 45-minute segment each Wednesday where I would both talk about local news and promote the site.• I ran a weekly, $600 budget where I hired freelancers for the first year on the job. My superiors praised me for never overspending my budget. • I was one of eight editors in the country – out of more than 800 – to be selected for a video initiative that was eventually rolled out to the entire company. I often did conference calls for a similar video initiative with groups of editors across the country.Marketing strategy, content marketing, content production, blog writing, editing, campaign management, project management, influencer marketing, storytelling, social media marketing, video production, event marketing.

Norwich, Ct, Us

Brea, Ca, Us

New London, Ct, Us