Paul Rhien Email & Phone Number

Livermore, California, United States

Serve as Laboratory spokesperson on matters of high visibility and significance.Work closely with Office of Strategic Communications management to frame communication plans and public relations strategies, story development and content creation. Initiate, develop and implement appropriate communications around news events, e.g. news conferences/media events, news releases, press kits and digital content. Contribute to the creation of social media and other digital content. Write professional-quality, factually correct articles that explain translate high complex concepts in science and technology to the general public following standard journalistic style.Initiate, develop and implement appropriate communications internally and externally, including to major national and international media, on significant or high profile issues.Serve as a member of the Laboratory's emergency response team.

Rexburg, Idaho, United States

As an online instructor, I actively develop and manage course curricula, including lectures, class discussions, and assignments. Also primarily responsible for assessing student performance, including providing constructive, valuable feedback to facilitate additional learning.Teach COMM 315: Design for Social Media - the course teaches students to strategically decide how best to visually communicate an engaging, integrated message across the appropriate social media channels to reach the intended audience. Students are introduced to and create a variety of solutions to clearly communicate visual online messages. Real-world, experiential learning projects, and case discussions assisted students in understanding fundamental marketing practices and strategies. Teach COMM 310: Writing for Communication Careers (course offered through Ensign College) - the course focuses on core academic skills necessary for writing well-organized and clear business documents including reports, memos, and press releases. The course also covers the application of peer-review and error analysis strategies for developing effective communication.

Livermore, California

Translated compelling scientific research into public-facing news releases. Work with reporters to earn news coverage in local, national, and trade media. Placements in NPR, MIT Technology Review, IEEE Spectrum, The Scientist, ABQ Journal, Livermore Independent, & more.Supported internal communications for Sandia’s Integrated Security Solutions division:• Wrote web content for internal news blog, including scientific and technical research news, nuclear deterrence milestones, community involvement, inclusion & diversity highlights, people & culture features, and more.• Contributed news articles to Sandia Lab News to ensure regular inclusion of news from the California site in the publication, reaching a diverse and invested readership composed of the Sandia workforce, national laboratory community, external sponsors, and other science-minded readers.• Led a team of editors to support the publication of a daily announcements bulletin for 1,800+ employees. Engaged Sandia’s Web Development & Design team to employ a new WordPress platform resulting in the consistent growth of the daily bulletin.Served as the emergency public information officer for Sandia’s California site. Prepared for and actively participated in regular emergency planning exercises. Supported Sandia/California’s Emergency Management organization during site-wide evacuation due to a power outage, on-site brush fire, and regular COVID-19 building closures. During the COVID-19 pandemic, employed clear and effective workforce communication tactics, including deploying critical and time-sensitive leadership announcements and operations updates related to stay-at-home orders, masking, social distancing, testing, and vaccination requirements. Led communications efforts for the Labswide vaccination program, including regular manager and employee communications, moderating virtual town hall discussions, and contributing to other promotional videos, digital kiosk ads, and other media.

Albuquerque, New Mexico

As Online Adjunct Instructor, I taught undergraduate and graduate students in Arts Leadership & Business. I developed a course - ALB 365: Social Media Arts Marketing - focused on developing a personal brand and using social media tools for arts marketing and promotion. The course was recognized by UNM’s Online Course Best Practices Initiative with the Golden Paw Certification and as a Quality Matters-certified course.

Santa Fe, New Mexico Area

Served as spokesman for the state’s centralized public health system and largest state agency. Worked closely with the Cabinet Secretary, senior leadership, and Office of the Governor to develop appropriate & timely messages on key public health issues.Engaged with key stakeholders including local and state news media and the general public through various marketing communications tactics including press releases, responses to regular media inquiries, talking points, social media content, and internal communications.Extensive training and experience participating in and leading the Joint Information Center at the State of New Mexico Emergency Operations Center.

Albuquerque, New Mexico Area

Generated new-business leads for residential solar installation, primarily through customer referrals, door-to-door sales, social selling, and channel sales. Provided quality customer service to clients throughout the sales cycle.Presented content marketing plan for SolarCity’s non-profit, GivePower Foundation, to promote their mission to provide solar power to schools & health clinics in developing countries.

Albuquerque, New Mexico Area

As a member of the Great Southwest Council professional staff, built and executed marketing strategy that improved engagement with members and collaborative community partners.Managed cross-channel promotions, integrating social media with email marketing and other digital channels including website and blog. Marketed & promoted a variety of BSA events.Communications efforts resulted in increased annual giving & membership enrollment.

Rexburg, Idaho

Primarily responsible for the production of great tasting whole grain bread at the local bakery early each morning. Worked side-by-side with the hardest working, most generous, honest and authentic people I know. During the summer and fall semesters (2007), additionally worked closely with the small business owners as an intern in the bakery's office. Planned and successfully carried out holiday promotions, built the bakery's monthly e-mail newsletter, coordinated involvement in community events, analyzed rising food costs, performed basic bookkeeping, explored business expansion opportunities.

Master’S Degree

Bs

High School Diploma