Paul Schoening, Mba Email and Phone Number
compton, california, united states
Paul Schoening, Mba's Location
Minneapolis, Minnesota, United States, United States
Paul Schoening, Mba's Contact Details
Paul Schoening, Mba work email
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Paul Schoening, Mba personal email
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Paul Schoening, Mba phone numbers
About Paul Schoening, Mba
I am a strategic marketing and business development professional and visionary leader of integrated B2B and B2C marketing solutions; I am a serial entrepreneur; am a street-smart problem-solver and tactical planner who directly impacts business results. I am learning agile, an authentic leader of engaged, creative and action-focused teams. Currently open to dynamic international marketing opportunities in a consulting capacity or contract assignment. I am a seasoned strategic thinker with strong functional expertise in the following areas:• Business Development and Marketing Strategy• Product Development, Launch, Marketing Strategy and Execution• Meetings & Event Marketing• Brand Development, Positioning, Launch• Multi-Channel Communication• PR & Thought Leadership Strategies• Brand and Marketing Integration• Membership and Loyalty Programs• Social Media and Digital Strategies• Resource and Vendor Management• Direct Mail, Email Marketing• Sponsorship Strategy, Execution, Activation• Health and Wellness innovative solutions• Fitness, Training, Coaching, Endurance Sports: Cycling, Triathlon, Nordic Skiing, Mt. Biking• Grassroots Event Marketing and Promotion• Cycling, Triathlon, Nordic and Alpine SkiingPersonal:• Relentless Brand Evangelist• Former Elite Cyclist, Current Elite Masters Cyclocross Racer• Elite Master's Level Nordic Skier• Former Downhill Ski Racer• Cyclocross Guru and Team Owner• Cycling and Nordic Ski Coach• Founder and Asst. Coach for Armstrong High School Cycling Club• Volunteer Coach for Armstrong Nordic Team• Past: MYSL Coach and MNJRC Board of Directors
Paul Schoening, Mba's Current Company Details
Khs Bicycles
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Principal at Wheelhaus Group, LLC.
compton, california, united states
- Employees:
- 18
Paul Schoening, Mba Work Experience Details
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Territory ManagerKhs Bicycles Jan 2021 - PresentMinnesota, United States
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Regional Sales RepresentativePactimo Feb 2018 - PresentMidwest -
Sales And Service AssociateVail Resorts Jul 2017 - PresentGreater Minneapolis-St. Paul Area -
Principal ConsultantWheelhaus Group Jul 2015 - PresentGreater Minneapolis-St. Paul AreaWheelHaus Brand Group is an exciting new marketing and branding agency we are launching to the bike industry. After 28 years of experience in agency, corporate and bike industry marketing roles I've decided to create a virtual agency comprised of key partners, alliances and contractors to deliver creative solutions at a value to outdoor passion-based sports. My focus is Cycling and snow sports, specifically Nordic Skiing. I am also a volunteer coach and Start Wax ambassador. I would love an opportunity to tell you more and discuss how we might help each other grow our businesses together in the bike segment and beyond. WheelHaus is a new agency which brings experience, creativity and innovation to passion sports industries.We are focused on helping clients: -Build brands -Introduce their brand to a new marketplace-Product development & launch-Develop channel strategies-Build & execute marketing plansClients include:-BH Bikes-BLIZ Eyewear and Helmets-Dosun Lights-The Disruptive Element-Sweet Tango-Classified Nutrition-Velofix-The Lantern GroupWheelHaus...give us a spin!
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Regional Sales RepresentativeOlympic Supply Co Feb 2018 - Jan 2021Minnesota, WisconsinServing Independent Bicycle Dealers across Minnesota, Western and Northern Wisconsin -
Account DirectorPrimer 180 Dec 2014 - Jul 2015Plymouth, MinnesotaPrimer 180 the marketing division of Revo Brand Group, a marketing and brand innovation company that ignites fresh strategic thinking and bold execution to deliver measurable results for client brands and businesses in the Outdoor Industry.I currently lead all aspects of client management for major accounts at Primer 180. In addition to day-to-day leadership and supervision of the account staff, I develop relationships with our clients that build and deepen our agency partnership. Working collaboratively, I lead the planning process that results in innovative initiatives to drive growth of our clients' businesses. Responsibilities:• Lead cross-discipline agency teams in planning & execution • Identify client needs and make strategic recommendations • Provide strategic leadership for marketing and branding solutions• Manage client budgets and billings • Proactively seek out additional assignments from current clients • Provide regular reports and updates on the state of the account • Partner with creative, digital and senior management to ensure that the account is running with excellenceClient Projects:• Loyalty Membership Program Design, Pilot, Case Analysis• Brand Development & Go To Market Planning• Video Platform Development, Identity, Planning• Market Research, Competitive Analysis, Brand Positioning• Social Media Development & Planning -
Director Of MarketingPark Tool Company Nov 2013 - Dec 2014St. Paul, MnGlobal marketing responsibility at Park Tool Company, the world's largest bicycle tool manufacturer. Key responsibilities include:-PR and Communications-Digital Strategy and Execution-Social Media Strategy and Execution-Contests, Gamification-Website Strategy and Implementation-eMail Marketing Strategy and Execution-Print Advertising Strategy and Execution-Team and Event Sponsorship and Activation-Trade Show Strategy and Execution-Global Brand Curation-Industry Advocacy and Sponsorship-B2B and B2C Global Communications-Print Collateral and Direct Mail
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Principal, Plan C Active MarketingPlan C Active Marketing May 2010 - Nov 2013Greater Minneapolis-St. Paul AreaServices have included business/competitive analysis, business development strategy, product launches, event marketing, PR, communications, social media and digital marketing; sponsorship activation strategies, brand marketing, corporate teambuilding; and qualitative market research including meta-analysis, focus groups, Advisory Council design and facilitation. Live Gamification strategies. Industry work includes Health Care, Health and Wellness, Bicycling Industry, Sports and Sports Marketing, Organizational Development and Performance Improvement.Client Partners Include:-LeMond Cycling-OptumHealth-Borah Teamwear-MN Twins-Hoigaard's - SSV-Authentic Creative Group-The Lantern Group-MN Youth Ski League-Barbieri Bike Accessories-Sweet Tango
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Sr. Director Of MarketingOptumhealth Dec 2010 - Jun 2011Greater Minneapolis-St. Paul AreaOPTUMHEALTH (United Health Group)A provider of corporate health and wellness tools and solutions that help corporate employees navigate the health care system and achieve wellness goals. Sr. Director of Marketing (6-month contract role)Contract position. Led the development and execution of marketing and business development strategies for a performance coaching business. Developed strategies for sponsorship activation with Optum Professional Cycling Team. Managed employee engagement for performance pilot programs and events.•Developed full integrated marketing/BD strategy and tactical execution plan for B2B and B2C business•Completed full business and competitive analysis and recommendations for offering-Wellness coaching product marketing and strategic business development•Designed and scoped digital and social media marketing strategies•Led integrated event marketing, sponsorship and trade-show strategy and activation tactics•Managed outsourcing of solutions to best-in-class suppliers•Led integrated thought leadership, communication, PR strategies -
Global Director Of MarketingKorn/Ferry International Nyse: Kfy 2007 - 2010Greater Minneapolis-St. Paul AreaOrganizational Development Consulting and Staffing Global Director of Marketing - Leadership and Talent Consulting: A global provider of leadership development and talent consulting services growing through business acquisition and services integration.Developed and drove successful brand and marketing strategies for consulting division and related product business. Led team in brand integration of four subsidiaries post-acquisition, exceeding performance goals.•Led marketing strategy during challenging environment and rapid change, positioning for growth•Developed new integrated go-to-market framework and language for consulting division•Designed and launched transformational Digital, eMail and Social Media marketing platforms•Served as interim V.P. Marketing repositioning consulting business for current success•Led integrated event, trade-show, meeting, web casting, and product launch marketing strategies•Managed outsourcing of solutions to best-in-class suppliers resulting in nearly 30% cost reduction•Drove content, creative and production of communications and POD collateral system and sales tools•Led integrated thought leadership and PR strategies via white papers, case studies and periodicals -
President And FounderEuromedia Group 2004 - 2007Founder and President - Import, Marketing and Distribution Agency for Bicycling Products: An import, marketing and distribution agency in the cycling industry.Wrote business plan and founded Euromedia Group business by growing sales and distribution network in North America within cycling industry. Grew brand awareness and media presence for core lines in North America.•Negotiated exclusive supplier relationships in Europe with multi-year contracts•Aggressively grew sales over 400% in only 3 years in competitive market sector•Started national cycling team as grassroots marketing platform to establish brand awareness•Supported lines of business with integrated event promotion and marketing strategies•Specific expertise in exhibiting at more than 15 key industry trade shows, domestically and internationally including Interbike, Eurobike and Fiera Milano•Developed company and brand web sites leveraging SEO optimization and digital strategies•Launched grassroots and guerilla marketing programs to create instant brand recognition
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Managing DirectorBi Worldwide Jan 1997 - Feb 2004Greater Minneapolis-St. Paul AreaManaging Director, Performance Strategy Group: A global provider of marketing, advertising, and performance incentive services.Led discovery, design and execution of creative client solutions that produced behavior driven business results in B2B and consumer environments. Retained P&L responsibility, marketing and business development of consulting practice whilst contributing significantly to pull through revenue strategies resulting in significant ancillary revenue.•Aggressively grew consulting revenues by nearly 10-fold in a 4 year period while sustaining margins• Achieved BI’s President’s Club award 5 of 7 years eligible while exceeding sales and margin goals• Participated in leadership process initiatives which drove achievement of Malcolm Baldrige Quality Award•Led cross-functional teams to strategically grow BI’s business and produce measurable client results•Successfully drove proposal and pricing development for client opportunities•Extensive experience in design and facilitation of strategic meetings, events and teambuilding initiatives•Development of new client solutions and expansion of intellectual capital•Extensive experience in qualitative focus group initiatives: Consumer, Employee and Distribution Channels•Drove design and execution of major Pharma product launches for captive sales force -Contests, Gamification•Additional experience in direct mail marketing, lead management initiatives and automotive industry -
Account ManagerBi Worldwide 1996 - 1997Greater Minneapolis-St. Paul AreaAccount Manager - Performance Strategy Group•Proposal support and pricing development for client opportunities•Design and facilitation of strategic meetings, events and teambuilding initiatives•Sr. Consultant project support, budgets, accounting, administration•Qualitative focus group initiatives: Consumer, Employee and Distribution Channels•Marketing and collateral support for Consulting practices
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Client Services ManagerBi Worldwide 1994 - 1996Greater Minneapolis-St. Paul Area•Automotive Client Services•Managed Consumer and Sales Channel Programs for Cadillac in Automotive Industry•Design and implementation of Cadillac Standards for Excellence comprehensive dealer measurement program•Drove execution of Auto Show lead management programs for Cadillac Dealers•Direct mail marketing, lead management initiatives and automotive industry
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Account CoordinatorGage 1992 - 1994Greater Minneapolis-St. Paul AreaA full-service promotional marketing agency providing digital marketing, online promotions, and channel marketing.Account Coordinator – Sweepstakes, Contests and Gamification Group
Paul Schoening, Mba Skills
Marketing Strategy
Strategy
Integrated Marketing
Marketing
Email Marketing
Social Media Marketing
Digital Marketing
Team Building
B2b
Brand Development
New Business Development
Social Media
Management
Marketing Management
Marketing Communications
Cross Functional Team Leadership
Product Marketing
Sponsorship
Public Relations
Advertising
Market Research
Organizational Development
Direct Marketing
Digital Strategy
Event Planning
Trade Shows
Brand Management
B2b Marketing
Employee Engagement
E Commerce
Business Planning
Lead Generation
Multi Channel Marketing
Relationship Marketing
Online Marketing
Marketing Research
Creative Direction
Market Planning
Event Management
Gamification
Culture Change
Management Consulting
Retail
International Business
Sweepstakes
Contests
Recognition Awards
Incentive Programs
Incentives
Team Development
Paul Schoening, Mba Education Details
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Religion/Philosophy, Sociology
Frequently Asked Questions about Paul Schoening, Mba
What company does Paul Schoening, Mba work for?
Paul Schoening, Mba works for Khs Bicycles
What is Paul Schoening, Mba's role at the current company?
Paul Schoening, Mba's current role is Principal at Wheelhaus Group, LLC..
What is Paul Schoening, Mba's email address?
Paul Schoening, Mba's email address is eu****@****ast.net
What is Paul Schoening, Mba's direct phone number?
Paul Schoening, Mba's direct phone number is +165177*****
What schools did Paul Schoening, Mba attend?
Paul Schoening, Mba attended University Of Saint Thomas, Whitworth University.
What are some of Paul Schoening, Mba's interests?
Paul Schoening, Mba has interest in Social Services, Children, Education, Ride Leader And Race Day Mechanic, Health.
What skills is Paul Schoening, Mba known for?
Paul Schoening, Mba has skills like Marketing Strategy, Strategy, Integrated Marketing, Marketing, Email Marketing, Social Media Marketing, Digital Marketing, Team Building, B2b, Brand Development, New Business Development, Social Media.
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