Dr Paul Marsden (Cpsychol)

Dr Paul Marsden (Cpsychol) Email and Phone Number

Founder @ Synthsight
London, GB
Dr Paul Marsden (Cpsychol)'s Location
London, England, United Kingdom, United Kingdom
Dr Paul Marsden (Cpsychol)'s Contact Details

Dr Paul Marsden (Cpsychol) personal email

n/a

Dr Paul Marsden (Cpsychol) phone numbers

About Dr Paul Marsden (Cpsychol)

I’m Dr Paul Marsden, a consumer psychologist.My job is simple. I help businesses understand consumers.I believe that the biggest digital disruption is the one happening in our heads, as technology transforms our identity, experiences and relationships. I help businesses understand how this digital disruption influences consumer needs, motivations and behaviour.I lecture on consumer trends and consumer psychology at the business school of the London College of Fashion, where I also research the phenomenon of “enclothed cognition” – the psychological impact of our clothes on how we think.I am a chartered psychologist, chartered by the British Psychological Society and my PhD focused on online psychological research techniques. I co-founded Brainjuicer PLC (now System1 Group), a research company that uses online psychological techniques to understand consumers.

Dr Paul Marsden (Cpsychol)'s Current Company Details
Synthsight

Synthsight

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Founder
London, GB
Dr Paul Marsden (Cpsychol) Work Experience Details
  • Synthsight
    Founder
    Synthsight
    London, Gb
  • University Of The Arts London
    Consultant Consumer Psychologist / Lecturer
    University Of The Arts London Sep 2016 - Present
    London, Gb
    Researching the impact of digital culture on human behaviour, marketing and fashion (including the psychology of wearable tech). Lecturing (undergraduate and post-graduate) in consumer behaviour, consumer psychology and marketing in the Fashion Business School of UAL's London College of Fashion.
  • Syzygy
    Consumer Psychologist
    Syzygy Sep 2009 - Present
    Bad Homburg Vor Der Höhe, Hessen, De
    Conducting research for consumer brands and advertisers to understand the impact of new technologies and trends on consumer needs, motivations and behaviours.
  • Brand Genetics
    Consumer Psychologist
    Brand Genetics Jan 2007 - Present
    London, England, Gb
    Conducting research for consumer brands and advertisers to understand the impact of new technologies and trends on consumer needs, motivations and behaviours.
  • London School Of Economics
    Post Doctoral Researcher (Media Effects)
    London School Of Economics Sep 2004 - Sep 2007
    London, Gb
    Research assessing online media and word-of-mouth effects.
  • Brainjuicer
    Co-Founder
    Brainjuicer Dec 1999 - Jan 2001
    London, Gb
    Co-founded Brainjuicer (LON:SYS1), an online market research company that uses machine learning and psychological profiling techniques to understand audiences.

Dr Paul Marsden (Cpsychol) Skills

Social Media Marketing Digital Marketing Social Media Market Research Marketing Strategy Digital Strategy Social Media Measurement Digital Media Marketing Public Relations Social Media Outreach Advertising Strategy E Commerce Social Commerce Seo Social Media Monitoring Online Advertising B2b Management Marketing Communications Psychology Psychological Testing Positive Psychology Psychological Assessment Psychometrics Consulting Consumer Insight

Dr Paul Marsden (Cpsychol) Education Details

  • London College Of Fashion, University Of The Arts London
    London College Of Fashion, University Of The Arts London
    Psychology Of Fashion
  • The London School Of Economics And Political Science (Lse)
    The London School Of Economics And Political Science (Lse)
    Financial Value Of Word Of Mouth
  • University Of Sussex
    University Of Sussex
    Social Psychology

Frequently Asked Questions about Dr Paul Marsden (Cpsychol)

What company does Dr Paul Marsden (Cpsychol) work for?

Dr Paul Marsden (Cpsychol) works for Synthsight

What is Dr Paul Marsden (Cpsychol)'s role at the current company?

Dr Paul Marsden (Cpsychol)'s current role is Founder.

What is Dr Paul Marsden (Cpsychol)'s email address?

Dr Paul Marsden (Cpsychol)'s email address is pa****@****ure.com

What is Dr Paul Marsden (Cpsychol)'s direct phone number?

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What schools did Dr Paul Marsden (Cpsychol) attend?

Dr Paul Marsden (Cpsychol) attended London College Of Fashion, University Of The Arts London, The London School Of Economics And Political Science (Lse), University Of Sussex.

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What skills is Dr Paul Marsden (Cpsychol) known for?

Dr Paul Marsden (Cpsychol) has skills like Social Media Marketing, Digital Marketing, Social Media, Market Research, Marketing Strategy, Digital Strategy, Social Media Measurement, Digital Media, Marketing, Public Relations, Social Media Outreach, Advertising.

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