Paul Smitton Email & Phone Number

London, Gb

Lantau, Hong Kong, Hk

CEO and Managing Director for Asia's leading travel and lifestyle rewards programme, with more than 12 million members and over 800 programme partners worldwide. Responsible for 200+ team members delivering the P&L for this important business unit.

Chek Lap Kok, Hk

I am a member of the Cathay Pacific management committee and lead the Cathay Lifestyle division, which is responsible for all non-air business lines, including credit cards, insurance, retail and hotels. Also responsible for Customer Loyalty, Brand, Insights, Marketing and Digital Experience across Cathay Pacific. I also hold the role of CEO and managing director of Asia Miles Limited.

Chek Lap Kok, Hk

In addition to my responsibility for Asia Miles, I also look after all known customers for Cathay Pacific, retail and third party relationships. This includes Marco Polo Club, Cathay Pacific Holidays and Duty Free.

Hk

Cathay Holidays is a wholly-owned subsidiary of Cathay Pacific. We sell hotels, rental cars, and packaged holidays to our airline customers.

Purchase, Ny, Us

I am a member of the Asia Pacific advisory board for Mastercard.

Sydney, Nsw, Au

Co-Founder and Non-Executive Chairmain of CX360 - a dynamic and rapidly growing specialist business that was focused on customer experience transformation, working with a diverse group of organisations across consultancy briefs focused on customer centricity and digital transformation. The co-founding team are now pivoting the business to leverage disruptive technology and build a platform helping companies address critical talent needs to drive product development and digital transformations. The new concept will be introduced under a new brand.

’S-Hertogenbosch, North Brabant, Nl

Lead strategy, marketing, analytics, digital, licensing, instant loyalty programs and IceMobile for APAC region. Brand Loyalty are a Dutch company and are wholly owned by Alliance Data from the US. We are part of the Loyalty One business unit - the world leaders in retail loyalty programs.

Auckland Central, Auckland, Nz

Non executive director and chairman representing Aimia's investment in this innovative retail analytics business based in New Zealand. Assisted with the completion of a sale of the Aimia stake to Air New Zealand in Oct 17.

Toronto, Ontario, Ca

Overall leadership for the Aimia global loyalty solutions business in the Australia and New Zealand markets. I led over 200 people across Auckland, Melbourne and Sydney. Aimia are the global leaders in loyalty with 3000 staff in 20 countries. As owners and operators of successful programs like Aeroplan, Nectar and Air Miles, we assist other companies to build deep customer relationships that drive long term business growth. I'm also a company director for both the Australian and New Zealand entities of Aimia. Led the launch of two major new loyalty programs for Optus and NAB. A member of the global executive leadership team at Aimia.

Mascot, Nsw, Au

Overall responsibility for customer. Key areas include: customer segmentation, customer P&L, direct retailing including Qantas Points, Qantas Store and Qantas EpiQure (food and wine business), online/mobile strategy and experience, community developments and loyalty program design. Led the innovation team that collaborated with BCG to develop the Qantas Assure health and life insurance business.

Mascot, Nsw, Au

Heading up the international expansion of the Qantas Loyalty business through the provision of loyalty consulting and loyalty business process outsourcing. Evaluated and led several M&A opportunities for Qantas Loyalty, including a major due diligence process in Asia.

Mascot, Nsw, Au

Responsible for marketing and analytics of the leading loyalty programme in the Australian market place.

London, England, Gb

CRM strategic consulting, loyalty program development, marketing communications, creative services, partnership/alliance marketing, call centre, data processing, segmentation, marketing technology.

London, England, Gb

Heading up North Asia (Greater China, Korea and Japan) for ICLP - the region's leading CRM marketing agency. Key offices in Hong Kong, Tokyo, Taipei and Shanghai. Over 200 professionals supporting 25 major client relationships. Including Cathay Pacific, Visa, Louis Vuitton, Virgin, Porsche and HP. Conceived and executed the strategy to open up the first mainland China office for ICLP, with expansion into Shanghai in 2003.

Crawley, Gb

I rejoined Virgin to manage and develop the fledgling business in India. I had full P&L responsibility. Other key responsibilities included governmental negotiations, business development, operations management, pricing, distribution, sales and marketing. I managed a team of just under 100 Indian-based staff.

Sydney, Nsw, Au

Head of relationship marketing programmes at Australia's largest domestic bank. Responsible for driving cross-sell and up-sell activities using credit card based loyalty programmes as the base.Managed the bank's response to the challenging and changing market environment brought on by the RBA's interchange inquiry.

Crawley, Gb

I was responsible for the global customer retention strategy, which involved the management of a loyalty programme, partnerships and marketing communications. During my time in this role I undertook a major relaunch of the programme.

Auckland, Nz

I managed all marketing activity with potential and existing customers of Air New Zealand and Ansett Australia in the UK and Ireland (UKI)

Auckland, Nz

I was responsible for Air New Zealand’s global loyalty strategy including the development, launch and ongoing management of Air Points, Air New Zealand’s loyalty programme.I had a ground-up responsible, where I was given the remit to devise strategy, build the programme, resource the team, develop a system and build the partner network.

Auckland, Nz

Hired as a graduate trainee, I was posted to in-flight services to gain front-line business experience and to instil marketing principles in internal communications with Cabin Crew. The graduate scheme involved a comprehensive training and development programme.

Advanced Management Program, Business Administration And Management, General

China Program, Business Administration And Management, General

Gaicd, Directorship

Bcom, Business, Management, Marketing, And Related Support Services

Media Training

Media Training