As a member of the Executive Team and reporting to the CEO, I have the great privilege to lead the Stewardship division at TCCA, a 115-year-old B Corp-certified farmer-owned cooperative with the fastest-growing cheese and ice cream brands in the United States. Our Stewardship function includes our environment and sustainability group, community impact work, corporate communications, government affairs, external relations, and other related corporate affairs activities. I work with a talented team to bring together these critical areas through the development, management, and execution of impactful efforts throughout our cooperative, which deliver on our six stakeholder-driven Stewardship Commitments. We work daily to fulfill the dedication of our farmer-owners, our employees, and our entire company to EXTRAORDINARY DAIRY.Highlights since joining Tillamook:• Established new GHG and packaging environmental goals• Executed numerous environmental projects, including the transition of the entire company fleet to renewable diesel and over 50 completed projects for energy, waste, and water in our plants• Secured over $10M in community grant funding• Increased earned media performance from 15M to over 225M impressions per year• Numerous reputational and other awards (see awards section), including a Gold Halo Cause Marketing Award• Substantially increased Tillamook's participation, influence, and leadership in government relations and public affairs

Idea Alchemy focused on the big issues and opportunities confronting for-profit, social impact, and not-for-profit organizations regardless of size. We provided advisory expertise in innovation ideation and execution, purpose-based programs, philanthropy, reputation resiliency, employee engagement, diversity and inclusion, sustainability, marketing planning and execution, organizational capacity building, strategic planning, and enterprise competitiveness. Our clients included Hands on Atlanta, The Atlanta Symphony Orchestra, Public Broadcasting Atlanta, Vocal Arts Atlanta, The Georgia Aquarium, and Georgia Tech's Program in Ocean Science & Engineering, as well as several social impact-focused entrepreneurial efforts and private equity groups. I directed marketing for the Atlanta Chapter of Conscious Capitalism. I was an Executive in Residence at both Blue Earth Network and WhatBoxPartners. I was a Senior Advisor for McKinsey & Company, providing ad hoc advice and support on corporate social responsibility, sustainability, diversity, and the hotel sector.

The company identified a need for a leader with marketing and operations experience to build its Corporate Responsibility group and successfully engage IHG’s over 5,000 hotels in its responsible business programs. I co-led the function worldwide, reporting to both an Executive Committee Member and the Corporate Responsibility Committee of the IHG Board. I led IHG’s Public Affairs and Diversity efforts for the entire Americas region. I represented IHG externally with industry trade groups, media, advocacy bodies and NGOs. I served on IHG’s Retirement Investment Committee. Highlights:• Recruited, led, and set strategy for the team that engineered a new online platform and global hotel re-engagement sustainability efforts, which increased franchisee utilization by over 900%. • Sustainability strategies increased profitability in IHG’s managed hotels by $370M in four years. • Twice led strategy and stakeholder engagement of external target formation, driving agreement and adoption of goals globally and across all business units. Energy targets and carbon targets exceeded.• Led technology enhancements that delivered sustainability information used by 54% of large accounts, representing over $2.2B in business to IHG hotels and influencing over $50M in revenue annually. • Created the first company diversity employee resource groups. Successfully launched and led the effort to achieve a 100 score on the Corporate Equality Index.• Recognition for Corporate Responsibility programs included a #1 ranking in the Dow Jones Sustainability Index for the sector, a #16 ranking overall and a #1 ranking among hotels in the Harvard Business Review’s Empathy Index, an A- score from the Carbon Disclosure Project, a ‘Forbes 50 Green Brand’ designation, two GBTA Gold Icarus Awards and a Technology Association of Georgia Technology Award and a 100 score on the Human Rights Index.

I launched this newly constructed department which held responsibility for all cross-brand operations support and management including midscale food & beverage, procurement, franchisee communications, strategy implementation and field deployment of brand and operations programs.• Formulated and implemented Holiday Inn unit level F&B promotions strategy that exceeded targets by over 40% and generated $6.4M in unit level incremental revenue.• Served as Operations partner for procurement transformation which delivered $300M in savings.

Leadership promoted me to lead all business-to-business marketing for the company, adding the areas and personnel of franchise sales branding and promotion to previous responsibilities and department. • Drove a 20% increase in owner participation in IHG events via owner insight work, strategy design and execution. • Identified and executed new process to produce customized marketing collateral yet shortened delivery timelines by 10% - 30%. • Delivered a 20% increase in leads by re-launching digital strategy.

I proposed a new marketing leadership role, which the CEO and COO of the region assigned to me with a mandate to grow the company’s management contract business. I created the department from the ground up, directed all market research and branding work, and launched IHG’s first-ever B2B brand.• The new department exceeded unit and revenue growth targets by over 50% in each of its first four years.• Identified, proposed, and led the successful pursuit of a federal contract to manage all on-post Army hotels, an entirely new business line for the company and managed all development activities including financial analysis, presentations to real estate partner, investment banks, Congress, military officers and officials from the Department of Defense. • This new business line delivered over $20M in incremental annual revenue and contributed to the company achieving its unit growth targets for several years. It remains the largest and longest management contract in the history of the hotel industry.• Recipient of Reggie Silver Award and first-ever HALO Cause Marketing Award for a B2B program.

Recruited from Marriott to join, help lead and grow a newly formed brand strategy & analytics department. Provided analytical and innovation support to brand leadership on approaches to brand positioning, performance, customer strategy, new business opportunities, and competitive threats. Managed department that provided performance analysis, competitive studies, marketing program ROI analysis, brand planning architecture, and target sales levels for IHG Brand Management.

Recruited into Marriott's MBA Leadership Development program and rotated thorough a number of departments (including Development, IT and Brand Management) before being placed in a permanent position responsible for competitor analysis, strategic benchmarking and internal performance reporting. Conceived of and launched several new reporting products including Competitor e-Alerts and Anticipated Competitor Marketing Calendars.

I started as a hotel bartender and worked my way up to increasing levels of responsibility in both the F&B and rooms departments - ending my tenure with the hotel as Front Desk Supervisor.

Press Secretary, Consultant, Opposition Researcher, Fundraiser - Performed various political campaign associated duties including press relations, fundraising and opposition research for local and national candidates and political action committees.