Paul Soost Email & Phone Number

Clearwater, FL

Winter Park, FL

• Developed and executed comprehensive multi-channel cause-related marketing initiatives using traditional and social media marketing and communication vehicles; Conceptualized revenue generating strategies through.
• Managed the Champions for Children campaign, an initiative established to increase awareness of the thousands of abused and neglected children in Florida, recruit advocates and volunteers, and raise much-needed funds.
• Generated $650K in the first year of the campaign through sponsorships, fundraising and gift in-kind donations. Show less

Orlando, Florida Area

• Burdette Media Group – Provide marketing and event consulting and support for the Orlando Home Show, Jacksonville Home & Patio Show and Central Florida Home & Garden Show.
• Verocity Communications – Provided marketing and event consulting and support for a new novelty item product launch.
• Marketplace Events – Generated leads, sold booth space and developed sponsorships for the Central Florida Home & Garden Show.
• Trinity Lutheran Downtown – Developed and executed marketing plans… Show more
• Trinity Lutheran Downtown – Developed and executed marketing plans for the Downtown Orlando BBQ Cook-Off and the Downtown Tailgate Party. Show less

Orlando, Florida Area

Contracted to Disney’s Yellow Shoes Advertising Group as a Creative Project Manager. Responsible for managing, scheduling, trafficking and estimating creative projects from inception through production and printing to in-market date, all while maintaining the partners’ key business goals are being accomplished.

Celebration, FL

• Responsible for the development and execution of brand strategies and marketing initiatives to meet revenue, profitability and budget targets. Implemented multiple strategic and tactical projects, effectively working.
• Evolved the Vacation Planning Kit to place focus on the strongest selling assets while eliminating unnecessary information, reducing the brochure from a larger, more expensive piece to a streamlined DVD and brochure.
• Streamlined the loyalty program amenities program to increase efficiencies, eliminate product loss, and reduce costs, reducing the annual budget by $320K or by 40%, while improving the quality of the offerings and.
• Evolved the loyalty program newsletter, improving both the printed and on-line pieces to include more comprehensive and engaging information, as well as introducing the first video news stories, while reducing the.
• Refreshed the loyalty program membership kit to cut costs by $150K and deliver with greater ease in fulfillment while still meeting program objectives.
• Led a multi-discipline, communications team in the development of the comprehensive 2010 Itinerary Plan, which was ultimately presented successfully to senior leadership. Show less

Celebration, FL

• Developed promotional strategies for Target Market promotions; Oversaw creative development process through partnering with internal and external creative agencies; Allocated and managed promotional budgets; Reviewed.
• Developed Target Market promotional strategies that provided additional creative and execution flexibility to Promotions Managers, ultimately resulting in higher placement of promotions with higher return on investment.
• Managed… Show more Developed promotional strategies for Target Market promotions; Oversaw creative development process through partnering with internal and external creative agencies; Allocated and managed promotional.
• Managed logistical relationships with television broadcast partners, including Extreme Makeover – Home Edition and According to Jim. Show less

Celebration, FL

• Liaison between Disney Cruise Line Marketing and Walt Disney Parks and Resorts Marketing; Media liaison and logistics manager with stations broadcasting from the Disney ships; Influenced content of radio broadcasts and.
• Developed… Show more Liaison between Disney Cruise Line Marketing and Walt Disney Parks and Resorts Marketing; Media liaison and logistics manager with stations broadcasting from the Disney ships; Influenced content of.
• Developed, negotiated and implemented cost savings fulfillment techniques that resulted in a $750K cost savings in the first year.
• Developed a network of vendors to provide exceptional guest service while maintaining or reducing costs.
• Developed and implemented Standard Operating Guidelines for a new business unit that resulted in eliminating unnecessary processes, maximizing efficiencies and eliminating or reducing costs. Show less

Lake Buena Vista, FL

Media liaison within Central and Northern Florida markets; Created and negotiated radio, television and print promotions in support of annual and special events; Assisted in the development of promotional strategies; Created “out of the box” promotional concepts and executions, including on air giveaways with “money can’t buy” prize packages; Maintained.

Lake Buena Vista, FL

Media liaison within Central and Northern Florida markets; Created and negotiated radio promotions in support of Walt Disney World programs and special events; Orchestrated overall media previews and special events including managing invitation lists, facilitating broadcasts and hosting media; Managed promotional fulfillment between internal and external.

Lake Buena Vista, FL

Coordinated travel arrangements for visiting guests and celebrities; Served as hospitality host to groups; Managed satellite tour special event logistics for Visiting Celebrity Programs while partnering with internal partners and visiting celebrity.

Lake Buena Vista, FL

Assisted guests at Disney’s Contemporary Resort. Responsible for registering guests, settling accounts, maintaining occupancy and forecasting reports and problem resolution. Oversaw daily operations including staff of 40. Managed group blocks and confirmed resort reservations for guests attending conferences and meetings at the Walt Disney World Resort.