Paul Travis

Paul Travis Email and Phone Number

Chief Marketing Officer and Funnest Snowball @ Chicago Snowballs
Bainbridge Island, WA, US
Paul Travis's Location
Bainbridge Island, Washington, United States, United States
Paul Travis's Contact Details
About Paul Travis

Throughout decades in high tech, marketing, business development and consulting, I've learned there are just 3 key levers to drive revenue: * your total number of customers, * the frequency of their visits, and * their purchase amount per visit.Perception is reality, which is why the customer reference frame is everything and why I believe so strongly in content marketing -- letting prospects know that we understand their world, and simultaneously disqualifying non-prospects!My passion is "helicoptering" between the strategic and tactical levels, and my industry sweet spots are:* software/internet, * food/beverage, and * manufacturing.I literally wrote the book on interim management for revenue generation, which was adopted in the curriculum at a British university."Leadership on Demand: How Smart CEO's Tap Interim Management to Drive Revenue" has gotten positive reviews from leaders of small-to-midsized companies, but I'm even more pleased that other professionals are using it as a blueprint -- and giving it to their prospects in order to educate them on the benefits of the interim engagement model.Feel free to reach out to discuss your situation or challenge... I am CONSTANTLY looking for an opportunity to beat my personal record: increasing revenues 1,000% in 9 months, and prompting a $77 million acquisition.If I can't help, I'll be happy to make a referral :)Specialties: Interim Management, Direct Marketing, On/off-line conversion, Consulting, Social Media, Market Validation, Product Marketing/Management, (Re) Positioning, Brand Strategy, New Product Launch, Competitive Intelligence, Pricing/Licensing Models, Marketing Communication, Alliances and Partnering, Customer Relationship Management (CRM), Business Intelligence (BI), Web Analytics, Strategic Planning

Paul Travis's Current Company Details
Chicago Snowballs

Chicago Snowballs

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Chief Marketing Officer and Funnest Snowball
Bainbridge Island, WA, US
Paul Travis Work Experience Details
  • Chicago Snowballs
    Chief Marketing Officer And Funnest Snowball
    Chicago Snowballs
    Bainbridge Island, Wa, Us
  • Headroom Learning Strategies
    Board Member
    Headroom Learning Strategies 2009 - Present
    Redmond, Us
    I bring marketing and business development insights (both B2C and B2B) to this growing company, which markets ACT/SAT exam preparation tools and tutoring services.
  • Vivify Llc
    Principal Consultant
    Vivify Llc Sep 2000 - Present
    Are you missing revenue opportunities because you're "too close to the trees"? How do you know what's in your blind spot(s)? Vivify LLC helps business leaders identify and monetize achievable new business. It's NOT about a new logo or a new tagline; it's about EXECUTION. Strategic assessment and tactical maneuvers. Crawl, walk, run.
  • Avalara
    Sr. Program Manager, Marketing Technology
    Avalara Dec 2013 - May 2020
    Durham, Nc, Us
    I'm involved in a little bit of many parts of Avalara's online presence, establishing the premier brand for tax/compliance worldwide.
  • The Relationship Capital Co.
    Founder
    The Relationship Capital Co. 2009 - 2012
    This training company comes out of the work I've done with small businesses over 20 years.http://Networking2020.com to help the shy and introverted feel more comfortable and capable building a personal/professional networkhttp://Connecting2020.com to help networkers with their contact management and follow-up skills, to nurture the people already in their circles
  • Ventures
    Mentor To Small Businesses
    Ventures Jul 2010 - Jun 2011
    Seattle, Wa, Us
    Formerly Washington Community Alliance for Self-Help, Ventures Nonprofit provides the business training, supportive community and capital to help enterprising individuals with limited financial resources gain self-sufficiency through small business ownership.Vision: A world where self-employment with access to capital is a viable avenue to the alleviation of poverty and to the full development of individual potential.
  • Officespace.Com
    Outside Board Member
    Officespace.Com Dec 1997 - Oct 2010
    Seattle, Washington, Us
    Offer a focus on corporate development from the perspective of strategic relationships and value propositions targeted at their respective constituencies. Impacted corporate momentum with standardized board process and recruiting new leadership.
  • Institute Of Management Consultants - Pacific Nw Chapter
    President
    Institute Of Management Consultants - Pacific Nw Chapter Dec 2007 - Dec 2009
    IMC is the preeminent organization for setting professional standards of management monsulting, with 20 chapters across the US. Its global standards for professional conduct as well as Code of Ethics are set by the 44-nation International Council of Management Consulting Institutes (ICMCI).The CMC® (Certified Management Consultant) is the mark awarded by IMC USA and represents meeting the highest global standards and ethical canons of the profession. Fewer than 1% of all consultants have achieved this level of excellence. (Read more at http://www.imcusa.org/?page=WHYHIREACMC).I've served in board roles of Programs Chair, President, and put myself out to pasture (Ex-Officio).
  • Oneaccord Llc - Catalyst For Revenue Growth (Tm)
    Partner/Principal
    Oneaccord Llc - Catalyst For Revenue Growth (Tm) Oct 2005 - Aug 2009
    OneAccord crafts Sales & Marketing strategies and implements tactical solutions that help organizations reach their full revenue potential. This is accomplished with best-in-class Sales and Marketing leadership on an interim basis.In addition to numerous external projects -- including launching a new business division for a Client which turned to have twice the revenue potential (eight figures) as the original business -- I led or assisted in the early rebranding of the firm including web overhaul, tag line, internal education docs, etc.
  • Team Analytics Llc
    Partner
    Team Analytics Llc Feb 2003 - 2007
    Team Analytics LLC works with large and often distributed project teams to achieve on-time and on-budget deliveries. We accomplish this with the team members -- initially through a Partnering Process, where success metrics are determined, and with enterprise project management and communication through the life of the project.
  • Trustworthy Communication Llc
    Co-Founder
    Trustworthy Communication Llc Feb 2002 - 2006
    Our first service, www.KidMail.net, ensures that parents have final approval on incoming and outgoing email for their children. Web-based, so mom or dad can approve from home or while travelling.
  • Madrona School (Waldorf Education)
    Trustee, Board Vice Chair, Treasurer
    Madrona School (Waldorf Education) Aug 2002 - Apr 2005
    I repositioned the "Dispute Resolution" committee as a well-functioning "Communication Committee", spearheaded a customer-centric approach and the first-ever "customer survey" of family concerns and satisfaction, and led innovative fundraising initiatives.
  • Crm Association Northwest
    Organizing Committee
    Crm Association Northwest May 2002 - Dec 2003
    My focus in helping launch the CRM Association locally is sponsorship. We have created a venue for conversations at the nexus of business and technology, espousing the values of CRM for the next decade without promoting any one "right" way to accomplish it!
  • Net Nanny Software Inc.
    Vice President, Marketing
    Net Nanny Software Inc. Dec 1999 - Dec 2000
    Broadened positioning to “Safety and Security for Enterprise and Home” incorporating subsidiary BioPassword Security Systems (patented biometric authentication software). Built marketing staff of 10 people (product management team and communications/ backbone team). Established Company “Road Map” and $5 MM departmental budget. Plotted strategy for corporate re-branding and rollout. Built marketing infrastructure and processes, including structuring a new product development process with Engineering (documents/templates, flow, approval, go/no-go). Drove and oversaw creation of Parental Advisory Panel for Net Nanny product as well as survey of both enterprise and home buyers to assess current/future products. Managed relationship with publishing vendor to create educational booklet product to complement software, from negotiating contract terms to conceiving derivative products. Oversaw replacement of contract support organization—from RFP to contract negotiation.
  • Marketwave (Acquired By Accrue Software)
    Sr. Product Line Manager
    Marketwave (Acquired By Accrue Software) Dec 1998 - Dec 1999
    Architected new licensing scheme, taking sales from $1 MM run rate to $12 MM— prompting $77 MM acquisition by Accrue Software. Simplified and stratified product line, emphasizing and solving needs of enterprise customers—onsite technician deployment, multi-constituent training, and advisory council. Created collateral, demonstration scripts, extranet content, reference-account cycling system, and proposal generator for sales force, systems engineers, and channel partners. Developed marketing requirements and worked with engineering to release new software. Created new segmentation model, for marketing communication and product extension.
  • Mountainzone Inc.
    Director Of E-Commerce
    Mountainzone Inc. Jun 1997 - Aug 1998
    Championed and created the e-Commerce offering for this online publisher in the skiing, snowboarding, mountain biking, mountain climbing world.
  • Sunspot Quickgreen Cuisine
    President
    Sunspot Quickgreen Cuisine Jan 1993 - Mar 1997
    Wrote business plan to do in fast food what Whole Foods has done in the grocery industry. Raised funds, built team, and grew to 4 units before hitting scalability issues. Unable to raise next round, sold the company to a larger restaurant operator.
  • Puget Sound Illini Club
    President
    Puget Sound Illini Club 1990 - 1993
    Led board in bringing together the 3,600 alums of the University of Illinois based in Western Washington.
  • Connectsoft [Acquired By Augi]
    Director Of Marketing
    Connectsoft [Acquired By Augi] Mar 1990 - Dec 1992
    Launched 2 online services before the Internet (proprietary bulletin-board systems) offering clip-art and then fonts for sale. Pioneered e-commerce before Photodisc. Later came back and served on Board to help company get acquired by publicly traded holding company.
  • Microsoft
    Software Design Engineer
    Microsoft Sep 1986 - Feb 1990
    Redmond, Washington, Us
    Worked on industry best-sellers: Word, Flight Simulator for Macintosh, Windows 3.0. Together with prior software companies, professional engineering career spans a decade.
  • Sublogic
    Staff Programmer
    Sublogic 1985 - 1986
    Claim to fame: Authored the Microsoft Flight Simulator for the Macintosh
  • Duosoft
    Programmer
    Duosoft 1981 - 1984
    PLATO Courseware Developer for Control Data Corp (CDC)

Paul Travis Skills

Start Ups Product Management Strategic Planning Strategy Product Marketing Crm New Business Development Business Development Leadership E Commerce Marketing Program Management Enterprise Software Marketing Communications Management Social Media Consulting Business Intelligence Product Development Management Consulting Strategic Partnerships Web Analytics Business Strategy Online Marketing Business Planning Marketing Strategy Project Management Entrepreneurship Online Advertising Integrated Marketing Customer Relationship Management Strategic Alliances Training Landing Page Optimization Storytelling Product Launch Brand Messaging Alliance Development Simplification Customer Relationship Management Partnership Marketing Social Media Outreach Pricing Analysis Positioning Venture Capital Public Speaking Social Media Marketing Lead Generation Personal Development Small Business Social Networking Business Networking Presenter Personal Branding E Learning Connecting Entrepreneur Speaking Engagements

Paul Travis Education Details

  • Harvard Business School
    Harvard Business School
    Executive Program In Brand Management
  • University Of Illinois Urbana-Champaign
    University Of Illinois Urbana-Champaign
    Mathematics And Computer Science
  • University High School (Uni High At Uiuc)
    University High School (Uni High At Uiuc)

Frequently Asked Questions about Paul Travis

What company does Paul Travis work for?

Paul Travis works for Chicago Snowballs

What is Paul Travis's role at the current company?

Paul Travis's current role is Chief Marketing Officer and Funnest Snowball.

What is Paul Travis's email address?

Paul Travis's email address is pa****@****ics.com

What is Paul Travis's direct phone number?

Paul Travis's direct phone number is +120691*****

What schools did Paul Travis attend?

Paul Travis attended Harvard Business School, University Of Illinois Urbana-Champaign, University High School (Uni High At Uiuc).

What are some of Paul Travis's interests?

Paul Travis has interest in Uni High Reunion, Multiple Streams Of Income, Green Business, Rich Dad Poor Dad, Being Playful With Coworkers, Robert Kiyosaki, Teaching, Networking, See 7, Playing With My Kids.

What skills is Paul Travis known for?

Paul Travis has skills like Start Ups, Product Management, Strategic Planning, Strategy, Product Marketing, Crm, New Business Development, Business Development, Leadership, E Commerce, Marketing, Program Management.

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