I was recruited by a high tech scale-up specialist executive head hunter on behalf of the ThingTrax Chairman, founders and board of directors.ThingTrax uses cloud computing, Internet of Things (IoT), computer vision, artificial intelligence (AI), and robotic automation to turn the 80 percent of unconnected factories worldwide into smart manufacturing hubs.See for yourself how we help transform the way labour, processes and machinery connect at thingtrax.com or by clicking the "ThinkTrax - How it works" video link below.• Defined company positioning & vision• Established commercial team, sales methodology, tools/systems and SDR function• Matured operations including support, customer service, supply chain management, legal and finance• Grew CMRR by 473% in first 12 months• Successfully raised seed funding with declared interest from investors 2x target• Led expansion into USA and formed American subsidiary• Led organisation design and re-structuring in anticipation of Series A & scale-up growth phase

I was recruited by the lead venture capital firm and hired by the board to turn around the company and instigate commercialisation of a new artificial intelligence (AI) software product.As Interim CEO for the University of Oxford spin-out (November 2018 to June 2019), I guided the business to a successful commercial launch. I supported a global CEO search; I was subsequently retained as the COO paired with an American CEO who had a complementary skill set. As COO, I directed the day-to-day operations including marketing, people, support, IT, finance, legal, strategic planning, and cross-functional programme management. • Developed in-house marketing capability; established US subsidiary and hired Chief Commercial Officer and sales staff; fostered marketing and sales alignment; and created customer support function.• Led process improvements including restructuring R&D into Agile product teams with CEO increasing productivity by more than 100%.• Spearheaded innovation, championing a new multi-product platform strategy, creating IP patent strategy, submitting a USA product patent, implementing demand generation system, integrating Salesforce.com, and automating lead management.• Drove business to increase commercial traction, negotiating preferred data science services provider strategic alliance with IHS Markit, automating click-to-try and click-to-buy self-service, converting self-service £12k ARR customer to £67K ARR, generating £320K of revenue in 6 months and £500K ARR 9 months after launch.• Developed vision, values, and business plan; closed £4.75M in funding; sourced anchor seed stage multinational bank client and achieved average deal size of £50k.• Transitioned leadership to new CEO following completion of global search and together navigated the business towards a successful £10.3M Series A• Won “Best AI Startup” award from Computing Magazine.

I managed the EMEA region as GM & SVP Operations; subsequently promoted to global Chief Strategy Officer role in 2017.I replaced the founder and CEO as the EMEA regional leader following his relocation to US headquarters, leading the implementation of core business systems and methodologies to improve productivity. I established the strategy management function, developing a vision and mission and positioning a portfolio of strategic initiatives to achieve key goals. I built and mentored a sales team capable of selling across multiple geographic markets. Collaborating with the Chief Product Officer, we aligned the product strategy with corporate goals. I closed deals with key enterprise clients, including Shell, Red Bull, News UK, and Coca Cola. • Coached sales team to top performance ratings, earning best results against 7/8 KPIs and growing revenue 40% YoY; increased average sale price 20% and reduced sales cycle duration 50%.• Achieved 50% of global revenue from EMEA and USA East team; achieved £12m ARR; sold to Cheetah Digital.

I spearheaded formation of 2500-person Marketing Cloud business unit initially based in San Francisco; managed global services team and setup then led a global strategy execution management function.Leading business unit strategic planning and designing services, programs, systems, and organisational operations, I spearheaded the merger of seven acquired companies into a single scalable global organisation. I supervised the delivery of a complex portfolio of strategic initiatives. I managed the service team responsible for influencing product adoption, renewal, and expansion globally.• Launched 65 new packaged services designed to drive product adoption with 90%+ customer satisfaction and 85%+ retention; achieved fastest organic growth rate in industry for three consecutive years.

I was initially hired into the Toronto headquarters and then relocated to London as a member of the sales team; I facilitated the development of an EMEA cross-functional strategy and established a corporate development function involving M&A.I managed the strategic alliances programme, guiding demand marketing and digitised customer service. I collaborated with the president and CFO to plan and execute strategic growth initiatives.• Generated >40% of revenue via alliances; raised $92m via IPO on the Nasdaq and rationalised product strategy with founder CTO to accelerate growth, achieving 450% revenue growth over three years, attaining 94M ARR; sold to Oracle for USD $871m.

I joined a top 10 ranked B2B tech demand agency partnered with the Chief Innovation Officer to develop client strategies, grow revenue, and build new propositions that offered competitive differentiation.Collaborating with the Chief Innovation Officer, we developed demand generation strategies for B2B tech firms. I conducted market analysis, led innovation initiatives, and developed and launched new products, including demand generation and marketing automation service offerings. I also designed and tested the usability of digital products for major companies (FedEx, Bell, Blue Cat, AGFA), and I formed a technology vendor partnership with Eloqua.• Co-founded boutique interactive agency and enabled merger to grow business by 200%; migrated to Quarry; managed strategic accounts driving up to 90% YoY growth; launched Demand Generation & Marketing Automation practices.

Prior Canadian work experience.