Paul Mcgrath

Paul Mcgrath Email and Phone Number

Senior ABM Campaign Manager @ Hexagon Asset Lifecycle Intelligence
Chapel Hill, NC, US
Paul Mcgrath's Location
Raleigh-Durham-Chapel Hill Area, United States, United States
Paul Mcgrath's Contact Details
About Paul Mcgrath

A Baylor University graduate with over 8 years of experience in global B2B marketing, Paul specializes in account-based marketing (ABM) and demand generation. He currently leads global campaigns at Hexagon, driving marketing efforts for software solutions that optimize asset lifecycle management across industries such as power generation, oil and gas, and construction.Prior to Hexagon, Paul held key marketing roles at IBM, where he managed regional and global demand generation campaigns. He successfully led the go-to-market strategy for a major SaaS product launch and spearheaded multi-channel campaigns for a product trial offering, driving significant pipeline growth and strengthening his expertise in scaling marketing efforts across diverse markets.Paul is known for blending strategic vision with a hands-on approach to execution, bringing a global perspective and collaborative mindset to every project. He is passionate about crafting impactful campaigns, building meaningful relationships, and continuously advancing innovative marketing strategies that deliver measurable results. Colleagues value his commitment to growth, compassionate leadership, and dedication to making a lasting impact in his field.

Paul Mcgrath's Current Company Details
Hexagon Asset Lifecycle Intelligence

Hexagon Asset Lifecycle Intelligence

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Senior ABM Campaign Manager
Chapel Hill, NC, US
Paul Mcgrath Work Experience Details
  • Hexagon Asset Lifecycle Intelligence
    Senior Abm Campaign Manager
    Hexagon Asset Lifecycle Intelligence
    Chapel Hill, Nc, Us
  • Hexagon Asset Lifecycle Intelligence
    Senior Marketing Campaign Manager
    Hexagon Asset Lifecycle Intelligence Feb 2022 - Present
    Madison, Al, Us
    I lead industry-centric account-based marketing (ABM) and demand generation initiatives, developing multi-channel campaigns that align with business goals and drive account engagement. I collaborate with cross-functional teams to refine strategies, manage marketing automation workflows, and oversee paid media campaigns, ensuring alignment between marketing and sales to support pipeline and revenue growth.
  • Ibm
    Marketing Campaign Manager
    Ibm Jul 2019 - Feb 2022
    Armonk, New York, Ny, Us
    As a Senior Demand Strategist at IBM, I led global demand generation campaigns, including the go-to-market strategy for a major product launch and the growth of a SaaS trial offering. I managed multi-channel campaigns and collaborated across teams to drive engagement and expand the sales pipeline.
  • Ibm
    Regional Marketing Campaign Manager
    Ibm Aug 2017 - Jul 2019
    Armonk, New York, Ny, Us
    At IBM as a Regional Campaign Manager, I developed and executed regional marketing campaigns, integrating trade shows, executive roundtables, and targeted account strategies to drive engagement and pipeline growth. I worked closely with sales teams to tailor campaigns to regional needs, ensuring alignment with business goals while strengthening relationships with key accounts through impactful events and localized outreach.
  • Ibm
    Ibm Summit Program
    Ibm Jun 2017 - Jan 2018
    Armonk, New York, Ny, Us
    The IBM Summit Sales Program is a premier training initiative for early-career professionals, offering intensive sales education, mentorship, and hands-on experience with IBM's solutions. Graduates are equipped to build client relationships and drive strategic success in sales roles.
  • Baylor University
    Marketing Research Assistant
    Baylor University Jan 2016 - Jun 2017
    Waco, Texas, Us
    During my senior year, I worked for the Marketing department at Baylor’s Hankamer Business School, conducting research studies on behalf of the department’s research professors.
  • Baylor University
    Department Assistant
    Baylor University Sep 2015 - Jan 2016
    Waco, Texas, Us
  • Magnolia
    Marketing Research Team Lead
    Magnolia May 2016 - Aug 2016
    Waco, Tx, Us
    At Magnolia, I served as the student lead for a market research project in collaboration with Magnolia and Baylor University. Under the guidance of the department dean, I led a team of six students to analyze customer behaviour and preferences, providing actionable insights to understand the Silos’ target audience better. Our research study led to breakthrough insights that the team at Magnolia used to expand their physical presence over the following years in the 'Silo' area.

Paul Mcgrath Skills

Leadership Social Media Customer Service Marketing Microsoft Word Information Security Network Security Negotiation Cyber Warfare Cyber Security Data Security Management Social Media Marketing Marketing Strategy Online Advertising Digital Marketing Cybernetics Cryptography

Paul Mcgrath Education Details

  • Baylor University
    Baylor University
    Marketing & Mis

Frequently Asked Questions about Paul Mcgrath

What company does Paul Mcgrath work for?

Paul Mcgrath works for Hexagon Asset Lifecycle Intelligence

What is Paul Mcgrath's role at the current company?

Paul Mcgrath's current role is Senior ABM Campaign Manager.

What is Paul Mcgrath's email address?

Paul Mcgrath's email address is pa****@****lor.edu

What is Paul Mcgrath's direct phone number?

Paul Mcgrath's direct phone number is (800) 229*****

What schools did Paul Mcgrath attend?

Paul Mcgrath attended Baylor University.

What are some of Paul Mcgrath's interests?

Paul Mcgrath has interest in Children, Economic Empowerment, Civil Rights And Social Action, Education, Human Rights, Animal Welfare, Health.

What skills is Paul Mcgrath known for?

Paul Mcgrath has skills like Leadership, Social Media, Customer Service, Marketing, Microsoft Word, Information Security, Network Security, Negotiation, Cyber Warfare, Cyber Security, Data Security, Management.

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