AeroLeads people directory · profile
Paul Rice Email & Phone Number
Vice President of Digital Operations
at
Journey Health & Lifestyle
1 work email found
@paulrice.net
7 phones found area 952, 804, 651, and 800
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Vice President of Digital Operations
Location
Richmond, Virginia, United States
Who is Paul Rice? Overview
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Quick answer
Paul Rice is listed as Vice President of Digital Operations at Journey Health & Lifestyle, based in Richmond, Virginia, United States. AeroLeads shows a work email signal at paulrice.net, phone signal with area code 952, 804, 651, 800, and a matched LinkedIn profile for Paul Rice.
Paul Rice previously worked as Owner at Proven.Digital and Vice President, Ecommerce at Stauer. Paul Rice holds Executive Mba from Virginia Commonwealth University - School Of Business.
Company email context
Email format at Journey Health & Lifestyle
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{first}@paulrice.net
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Profile bio
About Paul Rice
Being a Vice President of eCommerce, an SEO consultant, having my own eCommerce business, and teaching 3 amazing children how to sell online is exactly what you think – busy. But I love what I do professionally and personally. DTC eCommerce is my passion.I’m competitive, curious, efficient, and I never give up. For over 20 years, I’ve managed the successful online growth and transformation of several small businesses and Fortune 500 companies. I love to build systems and processes that help teams become more efficient and productive.Professional SkillsSEO (Search Engine Optimization) | eCommerce | Budgeting & Forecasting | Email Marketing | 3rd Party Marketplaces (Amazon, Wal-Mart) | PPC (Paid Advertising) | SEM (Search Engine Marketing) | Consulting | Team Development | eCommerce Analytics | Lead Generation | Digital Strategy Planning | P&L Management | CRO (Conversion Rate Optimization) | Lean-Agile Methodology Industry experienceRetail & Consumer Products | Hospitality & Tourism | Sport & Recreation | Trades & Services | Insurance | Consulting & StrategyFeel free to reach out to discuss all things eCommerce!
Listed skills include Online Marketing, E Commerce, Email Marketing, Sem, and 43 others.
Current workplace
Paul Rice's current company
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13 roles
Paul Rice work experience
A career timeline built from the work history available for this profile.
Vice President Of Digital Operations
Current
Oct 2024 - Present
Owner
CurrenteCommerce and Digital marketing consultant for small businesses. Helping companies achieve success in organic search through site content optimization and conversion rate optimization (CRO). Managing email marketing for companies in a variety of industries. Delivering best in class on-site popup performance.
Jan 2010 - Present
Vice President, Ecommerce
Lead the eCommerce team and strategy for 6 retail brands and Amazon with full P&L accountability. Rebuilt the email marketing channel, growing revenue 22% YoY. Grew paid advertising channel revenue 103% and new customer acquisition 270%, while decreasing cost per acquisition by 22%.
Sep 2022 - Sep 2024
Director Of Ecommerce
Jan 2022 - Sep 2022
Director Of Marketing
Led a fully-remote SaaS product marketing team with full P&L responsibility. Increased LTV to CAC ratio from 2.5 to 5.9 in five months with new SEO, SEM, content, and affiliate product marketing strategies. Rebranded the company and moved all marketing automation from Salesforce to HubSpot. Created a data driven content strategy resulting in a YoY doubling of new MQLs.
Oct 2017 - Dec 2021
Director Of Ecommerce
Led the eCommerce team and online marketing strategy. Created the company's cross-channel attribution marketing model to drive paid advertising performance. Increased the ROI of the web division from 44% to 354% by decreasing costs 39% and increasing online revenue 48%. Developed a highly segmented email marketing program, sending over 200MM emails/year.
Jan 2015 - Oct 2017
Online Marketing Manager
Managed all consumer facing online paid advertising with budget and P&L responsibility for the long-term care insurance product. Lowered average cost per lead by 82% and increased lead volume by 330% while managing a $3MM+ PPC budget.
Oct 2012 - Jan 2015
Ecommerce Asset Manager
Developed and implemented the SEO strategy for over 100 websites to increase yearly revenue by $170MM. Managed and optimized a $12MM paid search program.
Aug 2011 - Oct 2012
Ecommerce Analyst
Nov 2010 - Aug 2011
It & Ecommerce Director
Transitioned company to a cloud-based ERP system, including the conversion of 30,000+ product SKUs, 200+ suppliers and forecasting models. Increased average online order value by 57% through strategic user experience testing and merchandising optimization.
Nov 2009 - Nov 2010
Ecommerce Marketing Manager
Feb 2004 - Nov 2009
Customer Service Associate
Oct 1999 - Feb 2004
2 education records
Paul Rice education
Executive Mba
Virginia Commonwealth University - School Of Business
Bachelor Of Science - Bs, Economics
Virginia Commonwealth University - School Of Business
FAQ
Frequently asked questions about Paul Rice
Quick answers generated from the profile data available on this page.
What company does Paul Rice work for?
Paul Rice works for Journey Health & Lifestyle.
What is Paul Rice's role at Journey Health & Lifestyle?
Paul Rice is listed as Vice President of Digital Operations at Journey Health & Lifestyle.
What is Paul Rice's email address?
AeroLeads has found 1 work email signal at @paulrice.net for Paul Rice at Journey Health & Lifestyle.
What is Paul Rice's phone number?
AeroLeads has found 7 phone signal(s) with area code 952, 804, 651, 800 for Paul Rice at Journey Health & Lifestyle.
Where is Paul Rice based?
Paul Rice is based in Richmond, Virginia, United States while working with Journey Health & Lifestyle.
What companies has Paul Rice worked for?
Paul Rice has worked for Journey Health & Lifestyle, Proven.Digital, Stauer, Ecomengine, Llc, and Genworth.
How can I contact Paul Rice?
You can use AeroLeads to view verified contact signals for Paul Rice at Journey Health & Lifestyle, including work email, phone, and LinkedIn data when available.
What schools did Paul Rice attend?
Paul Rice holds Executive Mba from Virginia Commonwealth University - School Of Business.
What skills is Paul Rice known for?
Paul Rice is listed with skills including Online Marketing, E Commerce, Email Marketing, Sem, Ppc, Seo, Web Analytics, and Online Advertising.
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