Pavan Kumar Ravula Email & Phone Number

Bengaluru, Karnataka, India

Planning & executing across google search, GDN and performance channels.Provide strategies for keyword opportunities, Campaign structuring, Targeting, Bidding(tCPA & other Automated Bidding), Website performance (From Marketing Perspective) & other facets of Performance Marketing in accordance with organizational Goals.Analyse Campaign’s performance from all performance marketing channels and decide on strategies and Budgets to make sure the target is met at an Organisation level.

Hyderabad, Telangana, India

•Generated PPC leads contributing to an overall company growth.•Managed search engine marketing (SEM) and Pay Per Click (PPC) campaigns consisting of approximately 7,000 keywords across Google Adwords, Yahoo! Search Marketing pay per click advertising platforms•Utilize compelling ad copy, Google AdWords editor, A/B testing, exact phrase vs broad matching, day-parting, negative keywords, etc. to identify and correct poor performers.•Analyze detailed data including CPC, impressions, CTR and conversions to reach desired CPA levels, increase ROI and increase lead generation.

Hyderabad, Telangana, India

•Performing duties related to planning, conducting, and documenting inquiries for smooth operations•Supporting the Central Ops team and Regional Ops team to increase the surplus for company•Maintaining customer focus at all times and responding to internal customer enquiries accurately•Communicated problems and progress to upper management via engaging and artful presentations•Working in the preparation of monthly reporting and research projects

Hyderabad, Telangana, India