Pavan Kadam Email & Phone Number

Bengaluru, Karnataka, India

• Research SEO keywords to use throughout the company's website and marketing materials.• Monitor daily performance metrics to understand SEO strategy performance• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.• Employ user experience (UX) and conversion rate optimization methods to turn visitors into more active users and to help improve website performance.• Run pay-per-click (PPC) campaigns to increase revenue through sponsored online advertising.• Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.• Research and analyze competitor advertising links.• Execute tests, collect and analyze data and results, and identify trends and insights in order to achieve maximum ROI in paid search campaigns.• Make technical recommendations to developers• Monitor the algorithms set by the search engines to keep up to date with changes.

Bengaluru Area, India

• Worked on various industries – Ecommerce, Automobile, Travel, Education, Real Estate, Retail etc.• Designing and overseeing all aspects of digital marketing department including our marketingdatabase, email, and display advertising campaigns.• Developing and monitoring campaign budgets.• Research competitors and provide suggestions for improvement.• Track and measure SEO and Google Analytics metrics and provide reports.• Preparing accurate reports on the marketing campaign’s overall performance.• Coordinating with advertising and media experts to improve marketing results.• Identifying the latest trends and technologies affecting the industry.• Evaluating important metrics that affect website traffic, service quotas, and target audience.• Working with your team to brainstorm new and innovative growth strategies.• Overseeing and managing all contests, giveaways, and other digital projects.• Collaborates with internal teams to create landing pages and optimize user experience.• Identifies trends and insights, and optimizes spend and performance based on the insights.

Bengaluru Area, India

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company andbrand awareness• Be actively involved in SEO efforts (keyword, image optimization etc.)• Prepare online newsletters and promotional emails and organize their distribution through variouschannels• Provide creative ideas for content marketing and update website• Collaborate with designers to improve user experience• Measure performance of digital marketing efforts using a variety of Web analytics tools (GoogleAnalytics, WebTrends etc.)• Acquire insight in online marketing trends and keep strategies up-to-date• Maintain partnerships with media agencies and vendors

Bengaluru, Karnataka, India

• Designing and implementing new features and functionality• Establishing and guiding the website’s architecture• Ensuring high-performance and availability, and managing all technical aspects of the CMS• Helping formulate an effective, responsive design and turning it into a working theme and plugin.• Management of the blog publishing.

• Develop wire frames and work closely with the designer to turn ideas into projects• Install necessary themes and keep the website light and SEO optimized• Work with the marketing team to design and develop marketing landing pages for campaigns andother activities• Manage media and files• Ensure security of the website and avert spams through web forms• Design web forms and connect with the CRM using APIs• Create pop-ups and manage triggers