With over 15 years of experience across various verticals; from startups to global organizations and ad agencies, I help human-focused companies realize their vision and develop wide-range brand adoption.I work with a critical eye and a strong belief that design is the cornerstone of successful business. Research is the foundation of my practice with in-depth cultural awareness adding perspective to my craft and overall mindset. I focus primarily on branding, web and product design with a strong background in graphic design.All work begins with my pencil, my notebook, and my mind. I would love to bring your vision to life.
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Head Of DesignNuminus Jun 2023 - Feb 2024Toronto, Ontario, Canada -
Head Of DesignField Trip Health Aug 2022 - Mar 2023Toronto, Ontario, Canada→ Oversaw all aspects of brand, product and marketing.→ Elevated and refreshed the branding, the website, and most of the marketingmaterials which included out of home, clinic, social and email.→ Worked closely with company executives to better communicate themission, benefits and values to our patients.→ Created a new strategies based on patient interviews and doctor feedback. -
Brand & Product DesignLeon Feb 2021 - Sep 2022Toronto, Ontario, Canada→ Designed the web, product and brand for an AI driven health company. → Built a robust web & mobile experience in Webflow.→ Developed rich user experiences and application UI. -
Graphic DesignerGorin Design Oct 2020 - Jul 2021Toronto, Ontario, Canada
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Senior DesignerYou X Ventures May 2020 - Oct 2020Toronto, Ontario, Canada -
Graphic DesignerGorin Design Feb 2018 - Jul 2020Toronto→ Built and maintained strong relationships with multiple clients each year.→ Specialized in the execution of concepts in various mediums like logos, brands, websites, and applications that are in-use today and thriving in the marketplace.→ Focused on personal and professional development to stay relevant within the fast changing industry of design.
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Lead DesignerNuscreen Inc. Jun 2016 - Dec 2019Toronto, Canada Area→ Lead all design and creative initiatives in collaboration with clients and agency leadership.→ Worked with a team of developers, marketing managers and business owners to bring their vision to life.→ Developed prototypes to validated ideas through user testing.→ Created unique products and user experiences from the ground up. -
Design DirectorCoupgon Apr 2015 - Oct 2017Toronto→ Working closely with the CEO and company stakeholders, I lead a complete rebranding initiative that helped refocus our company message and product offering. → Significantly improved user acquisition and retention through UI and UX improvements in their app.→ Maintained and updated design of the web and mobile app products.→ Worked closely with a dedicated team of developers to bring new features to market.→ Hired and managed a small team of designers to create marketing material, in-store advertising, social content, and brand collateral.→ Helped introduce user research, customer service and data tracking to gain valuable insights.→ Produced video content for customers and retailers.→ Helped rewrite all customer facing communication to improve product understanding and brand trust.
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Senior Graphic DesignerCossette Aug 2012 - Feb 2014→ Helped local and global brands bring their products to market through digital advertising and marketing campaigns.→ Created real-world interactive experiences for clients like McDonalds, Kelloggs, Telus, and BMO.→ Designed sites and marketing materials while working closely with teams of writers, producers, creative directors, and so many project managers. -
Graphic DesignerKolody Inc. 2008 - Aug 2012→ Spearheaded a full rebrand of this agency working closely with the owners.→ As part of a team of developers and other designers we created digital campaigns for a wide variety of clients like Nissan, Trojan, Axe, Participaction, Children's Aid Foundation.→ I designed everything from micro sites to ads and print material.
Pavel Gorin Education Details
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Graphic Design -
Graphic Design
Frequently Asked Questions about Pavel Gorin
What is Pavel Gorin's role at the current company?
Pavel Gorin's current role is Emotionally driven brands, innovative products and bold identities that improve our everyday lives..
What schools did Pavel Gorin attend?
Pavel Gorin attended Ontario College Of Art & Design, Grant Macewan College.
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Pavel Gorin
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