Media Buyer | Facebook Ads
Current• Writes compelling ad copy and catchy slogans for campaigns based on brand and competitor research.• Designs high-CTR static and video ads using Canva, CapCut, and VN, resulting in a 15-25% CPA decrease• Executes creative tests, collects and analyzes data, and identifies trends and insights to achieve maximum ROI.• Oversees budget allocations, ensuring efficient resource use, helps to expand business in 5 countries• Develops messenger channels across 10 countries, generating 300+ leads daily and contributing 15% of total sales.• Builds Facebook and Instagram chatbots that save managers up to 4 hours daily.• Creates chatbots for event registration and management, with over 3,000 successful registrations in 2024.• Provides social media audits for franchisees, resulting in a 30% increase in leads.