Crisp decision-maker and executive focused on leading multi-million-dollar consumer brands in highly competitive industries, with a strong understanding of strategic planning, operations management, and business development. Trusted to build and guide cross-functional teams by providing invaluable insight into customer and business needs and challenges, helping influence and guide internal roadmaps and programs.Deep passion for shaping and expanding companies while establishing the team’s vision and transforming operations. Demonstrated expertise in delivering hands-on leadership to maximize company growth and profit by leveraging data, analytics, and insights to inform and support decisions. Areas of expertise include:• Business Strategy• Brand Awareness• Process Improvement• Performance Management• Operational Excellence• Capital Allocation• Customer Acquisition & Digital TransformationsEstablished track record of identifying and executing best practices that deliver desired results with profit and loss (P&L) responsibility. Regularly monitoring and steering performance of all resources to streamline efficiency and productivity. The cornerstone to success resides in a unique mix of competencies, including people development, finance operations, and strategic partnerships.Areas of focus include multi-unit retail, consumer packaged goods (CPG), direct-to-consumer (DTC), health & wellness, and franchising.