Payal Mehra Email & Phone Number

London, England, Gb

London, England, Gb

Gurgaon, India

Lead the PAAS/SAAS platform's product roadmap, optimizing user experience, and supporting 2500+ clients in digital marketing and integrated communication. Spearheaded post-sales customer support, budget management, and risk control, ensuring efficient execution. Directed market research to align the product's strategic direction with business needs, developing its vision and roadmaps. Managed strategy and communication for new business and product launches across regions, enhancing brand visibility and demand. Executed PPC/PPV strategies on various platforms for brand and consumer acquisition.

Gurgaon, India

I successfully coordinated cross-functional teams to drive strategic planning, outsourcing initiatives, and operational model enhancements, thereby optimizing business processes and overall efficiency. My responsibilities encompassed key account management, brand development, and sales generation. Additionally, I provided critical support to the sales team through market analysis and strategic alignment, as well as the preparation of RFPs and bid proposals for government projects in the digital media sector. Furthermore, I compiled and managed sales leads from diverse sources, contributing to the overall sales pipeline.During my tenure, I played a pivotal role in the launch of FabFresh, an online services platform. My responsibilities included overseeing the marketing roadmap and campaign strategies, as well as developing and executing media strategies to establish the brand. I formulated comprehensive business strategies and ensured adherence to profit policies. Additionally, I monitored the performance of sales and after-sales teams, coordinated cross-departmental efforts, identified new business opportunities, and prepared annual budgets.

Gurgaon, India

I developed and adapted the company vision to the evolving business environment, setting short, medium, and long-term goals, and coordinating with divisional heads to implement these objectives. I disseminated executive management's vision among operational teams, collaborating with the Marketing department for effective branding initiatives. I built a competitive business development team, maintained strong relationships with internal staff and external stakeholders, and devised strategic and tactical plans for business growth. I communicated strategies to all staff and board members, aligned them with organizational goals, and managed partnerships with corporate partners, government, and media. I stayed networked to exploit new opportunities, ensured adherence to MOBME's governance, and innovated new approaches for business development, focusing on CRM, B2B marketing, go-to-market strategy, and strategic thinking to drive change and sustain growth.

Gurgaon, India

Responsible for developing and executing strategy for the Digital Media Vertical, including educating on new digital media, customer engagement, and implementing coordinated marketing plans. Conduct independent research and analysis to support business units and strategy development. Identify and solve strategic problems, analyze industry data, and advise on solutions. Understand corporate requirements, create strategic presentations, and achieve revenue targets. Provide insight into clients' business issues, offering value-added services to build long-term relationships. Manage capital allocation, contribute to deliverables, and lead sales and marketing initiatives.

Mumbai Area, India

I was responsible for sales, marketing, and brand building, with expertise in all forms of brand communication, increasing sales, and managing professional associates. My role involved building client relationships to generate business and leading teams toward corporate goals, focusing on interfacing with brands, corporates, and government clients. I led the innovation of product ranges by defining user and business requirements and cultivating repeat business. I managed budgets, conducted competitive analysis, negotiated SLAs, and monitored KPIs. I developed and executed digital media strategies, educated on new media, and ensured marketing plans met business objectives. Proficient in market analysis, strategic thinking, and campaign execution, I advised on and implemented campaign planning solutions, achieving targets and generating revenue. Additionally, I managed capital allocation, created deliverables, and executed sales and marketing policies to ensure company growth and success.

New Delhi

At Mobotix, a digital media company, I was responsible for sales, marketing, and brand building across various platforms digital, print and paid media. My role involved coordinating with cross-functional teams for strategic planning, outsourcing, and operational models to enhance efficiency and deliverables. I managed key accounts, developed and executed digital media strategies, and conducted market analysis to drive business growth. Additionally, I was involved in positioning, branding, and sales generation, focusing on interfacing with brands, corporates, and government clients. I led product innovation, managed budgets, negotiated SLAs, and monitored KPIs. My expertise includes business planning, CRM, B2B marketing, go-to-market strategy, campaign execution, and strategic thinking.

New Delhi Area, India

Neumann Systems is emerging as a leading inventor, innovator and implementer of leading-edge technology enabled solutions operating in the core business segments of Industry, Energy and Healthcare. We bring state-of-the-art technology that adds value to customers through a combination of multiple high-end technologies for complete solutions.• A keen planner, strategist & implementer with demonstrated abilities in managing team and conducting special events, devising brand building activities and accelerating the business growth. • Adept in cementing healthy relationship with clients for generating business and leading workforce towards accomplishing business and corporate goals. • An effective communicator with excellent relationship building & interpersonal skills. Strong analytical, team leadership, problem solving & organizational abilities.• Conducting competitor analysis by keeping abreast of market trends & achieving market share.• Identifying streams for revenue growth & developing marketing plans to build consumer preference.

Noida Area, India

Trainee JAVA DeveloperRole: Design & Developing Applications.As a team member responsible for-• Designing & Developing Database Structure for Application.• Interacting with client for updating services as per client requirements.• Designing JSP & HTML pages for user interaction.

Professional Certification, Business Sustainability Management

Extensive coursework in Integrating ESG factors into financial analysis including calculating adjusted enterprise value, ESG investing.

Master Of Business Administration - Mba, International Business

Bachelor Of Technology - Btech, Electronics & Communication