Part of CCU Centre of Excellence, Internal Marketing Consultant for the 110+ brands on all the categories (beer, soft drinks, water, wine and spirits) on the 6 LATAM countries where the company operates. Development and promotion of Best Practices, efficiency tools and seeking for synergies and transfer across Operation Companies of the Holding. Responsible of communication and training on Marketing Trends, Technology and Analytics opportunities.

Responsible of negotiations and sale strategies across all the country on Supermarket chains, representing more than 25% of Modern Channel and managing 100+ SKUs. Managing the execution of point of sales, pricing strategy, discounts management and incorporation of new skus.