Philipp Borkowski Email & Phone Number

Amsterdam, North Holland, Netherlands

• Planning and implementation of effective and conversion rate driven merchandisingstrategies for the Mountainbike category
• Creating a customer journey in collaboration with UX & Product managers to ensuresuccessful product launches for specific target groups in 29 hyperlocal markets
• Testing, implementing and reporting on new features throughout the web store to improveall relevant revenue and engagement related KPIs (Google Analytics, BI)
• Verify product readiness and presentation to appeal to the target customers in line with themarket positioning for each product
• Ensuring a data driven and customer centric approach, as well as a consistent marketpositioning in alignment with customers behaviour on site (Search, Navigation)

Hilversum

Digital merchandiser for Converse direct Western Europe. Managing a portfolio of Men's footwear, Skateboarding & Basketball across a network of 13 country specific sites. Analysing digital KPIs through the conversion funnel and providing insights to maximise performance with new opportunities.* Creating an engaging shopping experience by constantly seeking.

Hilversum

• Creating product and brand demand by effectively presenting the company & products
• Ensure targeted communication is driving brand strategies with the consumer
• Adopt, enrich and creatively execute and support global strategy within local markets
• Engage with the Football consumer by aligning partners across internal teams (sports-, event- and brand-marketing) to ensure execution per brand direction
• Assist in development and execution of seasonal and category marketing programs
• Key projects: 2018 World Cup / 2018/19 Club Kit Launches

Hilversum

• Support the foundation of the buying strategies
• Assist in the development, communication and execution of pricing strategies
• Conduct basic analyses of location performance and running related reports
• Contract Management – in SAP & IP to raise and manage contracts
• Sample Management – Ordering and maintenance of samples season to season

Hilversum

• Delivering operational excellence & category product presence nike.com
• Providing timely and accurate reporting on the status of the current and upcoming seasonal assortment on nike.com
• Assisting the category´s operational execution of digital category / brand campaigns
• Production of digital content on Nike.com in alignment with brand managers / marketing
• Managing support tickets to problem-solve live issues & ensure the content meets Nike's quality standards

Amsterdam Area, Netherlands

• Offering customer service to end users/dealers in relation to a wide product-range
• Achieving sales goals and objectives
• Ensure customer satisfaction by providing timely and accurate information
• Logging accurate and detailed case notes to assure optimal assistance
• Formulating, summarizing and processing of detailed product information

Jena Area, Germany

- Conception and organisation of internal and external communication with partner-companies, clients & agencies- Self-reliant organisation and planning of trade fairs and exhibitions- Function as the central contact person for involved business divisions - Planning and execution of communication actions- Editorial responsibility for articles of the.

Jena Area, Germany

Bachelor - International Communication Management, Communication, Marketing

Internal Communication - improve efficiency and effectiveness through creation of internal communication processes to build a cohesive.

Education record