Paul Botto

Paul Botto Email and Phone Number

Head of Advertiser Sales and Publisher Development @ AdZen
Boston, MA, US
About Paul Botto

Co-founder of Lucid Green, a platform that reduces costs, increases transparency and drives revenue for manufacturers, distributors, and retailers. Over twenty years in building startups and growing large enterprises in tech, analytics, online advertising, and IoT.

Paul Botto's Current Company Details
AdZen

Adzen

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Head of Advertiser Sales and Publisher Development
Boston, MA, US
Paul Botto Work Experience Details
  • Adzen
    Head Of Advertiser Sales And Publisher Development
    Adzen
    Boston, Ma, Us
  • Lucid Green
    Co-Founder
    Lucid Green Mar 2018 - Present
    New York, New York, Us
  • Lucid Green
    Co-Founder And President
    Lucid Green Mar 2017 - Feb 2024
    New York, New York, Us
    One platform to reduce costs, increase transparency, and drive revenue for manufacturers, distributors, and retailers using connected devices and packaging. Lucid Green delivers solutions that help you grow your business, streamline your supply chain, and drive trust and transparency at the consumer level.
  • Id Fund
    Advisory Board
    Id Fund Nov 2016 - Present
    Technology-Enabled, Industry Agnostic, Investor Directed FundIDFund.co
  • Headset Sports
    Advisory Board
    Headset Sports Jan 2016 - Present
    Lajolla, California, Us
    Startup founded by two PhD's of sports psychology. https://www.headsetsports.com/
  • Conduce
    Svp Of Sales And Business Development/Founding Member
    Conduce May 2013 - Mar 2018
    SVP of Sales and Business Development as well as a Founding MemberBorn in the MIT Media Lab, Conduce gives leaders and teams a single, intuitive interface to access and visualize all of their organization's data. Any format. Any application. Conduce makes all enterprise information instantly available to the people who need it most, allowing them to make more informed decisions, respond more effectively to crises and exercise effective leadership that drives the organization forward.Unify Everything Without Integrating AnythingConduce unites legacy systems, new applications and even external feeds at the presentation layer, not the data layer, efficiently giving users a single point of access to all information in real time.See the Story the Data is Trying to TellOur technology transforms data into stunning visualizations that users can explore, zoom, filter, fast forward, rewind and arrange at will, in order to uncover hidden insights that spreadsheets and charts don’t reveal.We also work in manufacturing, supply chain and logistics, finance, and other verticals. https://www.newswire.com/press-release/conduce-inc-joins-intels-internet-of-things-solutions-alliance
  • Visible Measures
    Gm Of Analytics And Svp Of Business And Publisher Development
    Visible Measures May 2011 - Jun 2013
    Boston, Ma, Us
    As GM, ran a team of more than a dozen analysts and researchers providing the data that drove Visible Measures' ad business as well as it's data business, while concurrently serving as SVP of Business Development and Publisher Development. Visible Measures was built from the ground up to handle the unique challenges of discovering, measuring, and analyzing video performance and audience preference for video publishers and brand advertisers. In 2011, we launched our choice-based video ad platform, Viewable Media, enabling brands to promote their video ads as content across premium publishers at scale for the first time, all by leveraging our exclusive video dataset.http://www.prnewswire.com/news-releases/visible-measures-taps-google-analytics-veteran-to-lead-expansion-of-analytics-business-123324873.html
  • Visible Measures
    Svp Of Business Development
    Visible Measures May 2011 - Jun 2013
    Boston, Ma, Us
    As SVP of both the Publisher and Business Development Teams, Paul 7 business developers working across more than 100 publishers and partners. Any sales of video analytics, acquisition of media and ad slots, partnership with data providers and research companies were architected and sold by this team. In a year and a half, the team took VMC from not appearing on the comScore Video Metrix to the #6 video ad network, #1 for male uniques, and a top ten ad network for 6mo in a row
  • Cloud 9 Wireless
    Advisor
    Cloud 9 Wireless Mar 2011 - Aug 2011
    Acquired by Boingo in August 2012Cloud Nine offers brand advertisers the opportunity to reach a captive and appreciative audience through 100% share of voice sponsorships of free public WiFi sessions in hotels, airports and out-of-home venues.
  • Brickfish
    Vice President Of Sales
    Brickfish Oct 2009 - Jan 2011
    Chicago, Il, Us
    Acquired by Social Mecca in April 2011Brickfish - a social media solution to connect directly with your customers delivering accountability, measurably, and the highest ROI available in social media to our brand and agency partners. Executive team - Drove funding efforts, built the sales and business development teams, and overhauled sales strategy, pitch, and marketing. Instrumental in bringing the front-line perspective to product development.
  • Google
    Head Of Google Analytics Sales And Enterprise
    Google Apr 2005 - Sep 2009
    Mountain View, Ca, Us
    Paul ran enterprise sales and operations; collaborated with ops, product, marketing, support, and eng to deliver high-end data solutions to F500 clients. Procured internal funding and support to build a multi-vertical and broadly distributed team of analytics consultants and business developers who drove adoption and usage of Google Analytics. Team helped make GA (Urchin) one of the GOOGs most successful acquisitions ever, contributing in the billions of dollars in imputed revenue.
  • Urchin Software Corporation
    Business Development Manager
    Urchin Software Corporation Apr 2000 - Apr 2005
    Urchin, the leading website analytics package. Acquired by Google in April 2005Helped develop a site-licensing model aimed at hosting providers and strategic partners resulting in 50% of Urchin’s revenue and 75% of the Urchin user base, which paved the way for Urchin’s acquisition by Google in April 2005. http://en.wikipedia.org/wiki/Urchin_Software_Corporation
  • The Active Network
    Account Executive/Business Development
    The Active Network 2000 - 2001
    Plano, Tx, Us
    IPO in May 2011; acquired by Vista Equity Partners in 2013Procured events, business development deals with national governing bodies cover as much depth and breadth of sporting events as possible. Cloud-based activity and participation management company.Provider of organization-based cloud computing applications serving a wide range of customer groups including business events, community activities, outdoors and sports. Deliver applications that form an online network connecting a fragmented and diverse group of activity. Currently 50,000 global business customers powering over 80 million transactions annually, with 30 offices worldwide.

Paul Botto Skills

Analytics Strategic Partnerships Online Advertising Sem Social Media Marketing Digital Media Business Development Web Analytics Leadership Strategic Planning Seo Advertising Marketing Management Project Management Social Media Google Analytics E Commerce Partner Management Training Mobile Marketing Product Management Saas Enterprise Software Presentation Development Measurements New Business Development Search Engine Marketing Public Speaking Leadership Development Competitive Analysis Media Buying Search Engine Optimization Territory Management Salesforce.com Software As A Service Cloud Applications Internet Of Things Business Strategy Solution Selling Customer Relationship Management

Paul Botto Education Details

  • University Of Massachusetts Lowell
    University Of Massachusetts Lowell
    Business Management
  • St. Bonaventure University
    St. Bonaventure University
    Biology/Pre-Med

Frequently Asked Questions about Paul Botto

What company does Paul Botto work for?

Paul Botto works for Adzen

What is Paul Botto's role at the current company?

Paul Botto's current role is Head of Advertiser Sales and Publisher Development.

What is Paul Botto's email address?

Paul Botto's email address is pb****@****ail.com

What is Paul Botto's direct phone number?

Paul Botto's direct phone number is +161930*****

What schools did Paul Botto attend?

Paul Botto attended University Of Massachusetts Lowell, St. Bonaventure University.

What are some of Paul Botto's interests?

Paul Botto has interest in Mobile, Played Through Div, Technology, Health Care, Business, Hockey, Children, Clean Technology, Rock Climbing, Web Analytics.

What skills is Paul Botto known for?

Paul Botto has skills like Analytics, Strategic Partnerships, Online Advertising, Sem, Social Media Marketing, Digital Media, Business Development, Web Analytics, Leadership, Strategic Planning, Seo, Advertising.

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