In 2014 I started my own commercial excellence consultancy. Using methodologies based upon my 20 years of international business experience, I have helped organisations such as Akzo Nobel, Axalta, Beaulieu, Borealis, Federal Mogul, Hella, and Holland Colours. Coaching leaders to support change in high performance teams has been integral to my approach.In 2018 I became a partner in SPOSEA, focusing on the performance optimisation and management of pricing. I facilitate this digital transformation through a combination of my extensive cross-functional process expertise and digital technology awareness.I have worked in senior commercial and operational leadership roles for AkzoNobel and McLeod Russel and combine strategic oversight with a pragmatic, hands-on approach to creating competitive advantage through commercial and operational excellence. Understanding the full value chain enables me to get to the heart of the matter quickly. Engaging people at all levels and building trust-based relationships enables me to create buy-in and drive action. My leadership style is authentic, collaborative and outcome driven. I believe in getting to an 80% solution quickly and improving as you go.I am driven to ensure that customer needs are reflected in value propositions. I believe these propositions are most effectively delivered when professional operational, sales and marketing teams work together, supported by the correct data, technology, pricing strategies, and end to end processes.