Prasanjeet Dutta Baruah

Prasanjeet Dutta Baruah Email and Phone Number

Chief Revenue Officer | Global Head - Meta | Leading Teams | Partnerships | Digital Businesses | CMO | Brand Management | Strategy | Generative AI| Angel Investor @ Avataar
Prasanjeet Dutta Baruah's Location
New York, New York, United States, United States
Prasanjeet Dutta Baruah's Contact Details

Prasanjeet Dutta Baruah work email

Prasanjeet Dutta Baruah personal email

About Prasanjeet Dutta Baruah

A dynamic Chief Revenue Officer (CRO) with an extensive track record of driving revenue growth within Fortune 100 companies as well as PE and VC-backed firms. Prasanjeet (PD) has spearheaded operations across diverse sectors including travel, technology, automotive, and financial services, accumulating over 20 years of executive leadership experience. His expertise encompasses building and leading large, cross-functional teams across multiple geographies, excelling in areas of revenue strategy and execution, digital transformation, customer experience enhancement, and strategic marketing. PD's proven ability to deliver on aggressive revenue targets, coupled with his innovative approach to business development and customer engagement, makes him a pivotal asset to organizations aiming achieve ambitious revenue objectives.Specialties: Global Revenue leader, Revenue Management, Team Management, Strategic Planning, Business Development, Branding and identity, Chief Marketing Officer, Marketing, Research, Data analytics, Product marketing, Digital marketing, Senior Leader, Leadership, Consulting, team leadership, Account management, Digital media, Generative AI, Spatial MediaContact Information : pdb2001@gmail.com

Prasanjeet Dutta Baruah's Current Company Details
Avataar

Avataar

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Chief Revenue Officer | Global Head - Meta | Leading Teams | Partnerships | Digital Businesses | CMO | Brand Management | Strategy | Generative AI| Angel Investor
Prasanjeet Dutta Baruah Work Experience Details
  • Avataar
    Global Head - Revenue And Partnerships And Advisor To The Ceo
    Avataar Dec 2023 - Present
    Bengaluru, Karnataka`​, In
    Series B, GenAI 3D firm, backed by Sequoia and Tiger Global ● Growth and Partnerships – Built Zero to one. Set up monetization, marketing and customer excellence strategies for the business. ● Sales strategy and partnership framework, on boarding partners, building sales team, defining and executing go-to-market strategy.● Closed four large scale global enterprise accounts in the first 4 months validating PMF and building blueprint for further growth.
  • The Marketing Practice
    Chief Revenue Officer (Cro)
    The Marketing Practice Jun 2024 - Present
    London , Gb
    Member of the Board.Lead the global revenue function responsible for revenue, profitability, marketing, product, training and comms. •Spearhead revenue generation strategies, driving growth and new revenue. • Oversee sales, marketing, and product teams to align efforts and drive predictable revenue streams. • Collaborate with product teams to define and execute customer-centric solutions that address market needs. • Implement data-driven processes to optimize deal velocity, pipeline health and lifetime value (LTV). • Build and manage strategic partnerships that open new market opportunities and drive competitive advantage.• Introduced scalable frameworks for sales forecasting, lead generation, and customer retention.
  • Meta
    Global Client Head - Automotive
    Meta Sep 2021 - Dec 2023
    Menlo Park, Ca, Us
    Led a $300M global Automotive portfolio, fastest growing global business for Meta. Reported to Head of Global Accounts.● Growth Strategy Execution- Achieved double digit growth, leading to Meta’s highest growing global business at 35% Y/Y with ~$300M in revenue. - Pivoted to an Enterprise Partnership model, to multiply growth leveraging Meta’s global and local expertise. ● Team Leadership- Led a global sales force of 33, across 17 countries, encompassing sales leads, strategists, and solution experts.- Developed frameworks to manage, inspire and mobilize sales and cross functional teams at Meta, client, and media partners.● Client- Centric Results- Delivered results focusing on the client’s business priorities and challenges, utilizing analytics to measure effectiveness and make data-driven decisions and extending solutions to address revenue and efficiency goals. - Formulated strategies focusing on customer satisfaction and loyalty. Ensured client needs factored into the product development cycles.- Forged strategic alliances leading to revenue growth.● Market Analysis- Monitored market conditions, analyzing opportunities for competitive strategy formulation. - Conducted global market and business opportunity mapping to inform revenue and long-range planning.
  • Meta
    Group Revenue And Sales Officer - Edtech, Health, Technology, Telecommunications, Automotive
    Meta Jan 2017 - Aug 2021
    Menlo Park, Ca, Us
    Led the business from a $100M to $1.6B annual revenue over five years.● Revenue and Growth leadership - Set up the Facebook India office as part of the Leadership team. - Responsible for the revenue generation, sales, and support, CXO relationships, industry representation for the Travel, Financial Services, Technology, Telecommunications, Automotive, Health, EdTech verticals. Increased revenue contribution from 9% to 38% over five years● Team Management- Headed the largest Consultative and Industry Sales team across verticals., with a team of Client Partners, Solution Managers and XFN teams- Fostered a culture of excellence and collaboration, nurturing professional growth and driving team success through strategic mentorship and robust performance management. Recognized as a Tiger Manager - Member of the Global Manager Advisory Council● Strategic Business development and international expansion- Set strategic priorities for the business, led roadmap to identify and incubate new businesses, critical to the growth strategy. Launched the Financial Services, Auto, Health and EdTech businesses.- Expanded the International footprint of Meta’s India business, by building the first-ever export model with revenues of $140M● Financial oversight- Responsible for forecasting and annual P&L planning, based on market opportunity, sales performance, productivity and growth goals.- Realigned across teams implementing a new incentive to drive a common goal to motivate, align and incentivize. Unlocked the collaboration multiplier, driving the mandate with successful projects across sales and partnership teams - Mobile, Media and Platform Partnerships.● Innovation and strategy- Created a competitive differentiator, building business models with the AdTech ecosystem to enhance product offerings for client solutions.● Thought Leadership - to boost profitability and close strategic gaps through business model innovation, positioning Facebook as a pivotal industry partner.
  • Meta
    Group Revenue Head - Technology, Telecom, Banking, Financial Services And Business Acquisition
    Meta Apr 2015 - Jan 2017
    Menlo Park, Ca, Us
  • Elevate K-12
    Senior Advisor - Chief Revenue Officer
    Elevate K-12 Sep 2023 - Nov 2023
    Chicago, Illinois, Us
    Fixed term assignment with Series C, EdTech leader, backed by General Catalyst ● Chief Revenue Officer – Worked with Founder on a fixed term assignment, to bring a $70M business back to growth. Leading a 70 member team across the United States.● Formulated a comprehensive Sales and distribution strategy. Created a new team and organization structure. Refined revenue operations framework.● Led team to achieve the highest quarterly results in three years, meeting set goals.
  • Wholsum Foods (Slurrp Farm And Millé)
    Investor And Growth Advisor
    Wholsum Foods (Slurrp Farm And Millé) Feb 2020 - Nov 2023
    Gurgaon, Delhi, In
    Advice on go to market strategy, sales and distribution, marketing - offline, social and digital. Wholsum Foods is the parent company of the award winning children’s food brand Slurrp Farm and the recently launched supergrain company Millé. Focused on innovation, our products are research based food solutions that are backed by science and rooted in traditional knowledge.
  • Flexing It®
    Seed Investor
    Flexing It® Jan 2019 - Nov 2023
    New Delhi, Delhi, In
    A curated platform to access top-tier business consultants on-demand.
  • The Oberoi Group
    Global Cmo & Vice President - E Commerce And Marketing
    The Oberoi Group May 2011 - Apr 2015
    Delhi, In
    ● Strategic Leadership and Team Management- Oversaw brand management, E-Commerce, revenue management (Leisure hotels) CRM and financial oversight including P&L responsibility.- Led a 44-member team overseeing global operations for the Oberoi and Trident brands and supported the Avis partnership in India. Established strategic directives for e-commerce, marketing, and revenue operations including market entry and customer analytics.● Market Segmentation and Revenue Management- Led a major customer segmentation initiative with Bain & Co., formulating a new market entry strategy and enhancing competitive positioning, which notably boosted sales and market share.- Developed and implemented comprehensive revenue management strategies to forecast demand, establish optimized pricing, and manage inventory and price parity across all distribution channels for Oberoi leisure hotels.- Analyze market trends, economic factors, and competitor pricing to identify opportunities and risks, adjusting strategies accordingly.● Customer Relationship and Loyalty- Built the Customer Value Management division, generating over $12M in revenue and raising customer retention to 50%. Developed Customer Propensity and Engagement models to increase ‘share of wallet’ and engagement.- Reengineered the loyalty program, increasing enrollments and repeat guest rates by 30%, and loyalty point redemption by over 60%.● E-commerce and Digital transformation- Expanded e-com revenue by 48%, with a 41% higher Average Room Rate, compared to other channels, contributing 21% to total business.- Transitioned the booking engine to mobile-first and led an integrated social media strategy for the group, enhancing customer engagement and reducing response times by 63%.● Global Partnership Development- Designed a global travel partner program, collaborating with international trade partners to expand hotel representation in strategic markets.
  • Metlife
    Associate Director And Head - Branding, Digital Marketing And Communications
    Metlife Jun 2008 - Jun 2011
    New York, Ny, Us
    Responsible for the MetLife brand across marketing and communications. Served as member of the extended Management Committee, leading a team responsible for managing the MetLife brand in India. The team handled advertising campaigns, media buying, research, analytics, CRM, digital and outdoor agencies.
  • Max New York Life Insurance Co. Ltd.
    Associate Vice President - Brand And Product Marketing
    Max New York Life Insurance Co. Ltd. Jan 2002 - May 2008
    Gurugram, Haryana, In
    Led a team of brand, research and product marketing professionals responsible for all brand, marketing and digital marketing.Manage the Max New York Life brand. Plan creative development & media activities on the brand to meet brand scorecard & market share objectives
  • Shoppers Stop
    Marketing Manager
    Shoppers Stop 2000 - 2002
    Mumbai, Maharashtra, In
    Shoppers Stop Ltd, India's leading retail org with a chain of superstores Building the brand. Responsible for various elements of the Media Mix viz. advertising, print, OOH & FM. Also led Customer Service and the Loyalty program.
  • Usha International
    Regional Sales Manager (Manager On Special Duty)
    Usha International Jul 1998 - Jan 2000
    Gurgaon, Haryana, In
    Youngest Management Trainee to be promoted and given independent charge of a profit center.· Joined as a Management Trainee and was promoted within 7 months to Manager on Special Duty, handling an independent profit center. · Led a sales team with revenue and market share goals in the conusmer durables and automotive sector.·

Prasanjeet Dutta Baruah Skills

Media Planning Marketing Research Integrated Marketing Analytics Strategic Planning Product Marketing Branding And Identity Romi Digital Marketing Marketing Strategy Social Media Marketing Brand Management Strategy Team Management Management Business Development Strategic Communications Cross Functional Team Leadership Sales Crm Lead Generation Online Advertising Marketing Brand Development Advertising Business Strategy Direct Marketing Market Planning Sem Customer Insight Customer Relationship Management Market Research

Prasanjeet Dutta Baruah Education Details

  • Columbia Business School
    Columbia Business School
    General
  • Delhi University
    Delhi University
  • Mayo College, Ajmer
    Mayo College, Ajmer
    Commerce

Frequently Asked Questions about Prasanjeet Dutta Baruah

What company does Prasanjeet Dutta Baruah work for?

Prasanjeet Dutta Baruah works for Avataar

What is Prasanjeet Dutta Baruah's role at the current company?

Prasanjeet Dutta Baruah's current role is Chief Revenue Officer | Global Head - Meta | Leading Teams | Partnerships | Digital Businesses | CMO | Brand Management | Strategy | Generative AI| Angel Investor.

What is Prasanjeet Dutta Baruah's email address?

Prasanjeet Dutta Baruah's email address is pd****@****ail.com

What schools did Prasanjeet Dutta Baruah attend?

Prasanjeet Dutta Baruah attended Columbia Business School, Delhi University, Mayo College, Ajmer.

What are some of Prasanjeet Dutta Baruah's interests?

Prasanjeet Dutta Baruah has interest in Children, Economic Empowerment, Environment, Education, Health.

What skills is Prasanjeet Dutta Baruah known for?

Prasanjeet Dutta Baruah has skills like Media Planning, Marketing Research, Integrated Marketing, Analytics, Strategic Planning, Product Marketing, Branding And Identity, Romi, Digital Marketing, Marketing Strategy, Social Media Marketing, Brand Management.

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