I've crafted engaging print and digital deliverables Fortune 500 corporations spanning diverse industries, including healthcare, biotechnology, pharmaceuticals, and energy. My role involved harnessing skills in graphic and interface design, communications, and presentation design to produce immersive learning experiences aligned with clients' creative directives and educational goals.Moreover, my background encompasses robust proficiency in design, project management, and marketing, with hands-on involvement in both B2B and B2C marketing endeavors. I have adeptly developed print and digital materials that adhere meticulously to brand guidelines, project workflows, timelines, and budgetary considerations. My overarching objective is to leverage my expertise in design management and social media to spearhead innovative solutions, drive engagement, and bolster brand visibility across both traditional and digital platforms.
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Graphic Designer And TypesetterStoryshares Aug 2024 - PresentPhiladelphia, Pa, UsDemonstrate creativity, adaptability, initiative, adherence to deadlines, and passion. Reports to the Chief Product Officer, collaborating across Storyshares' tight-knit team. Read stories that showcase underrepresented voices in realism, fantasy, historical fiction, and more. The responsibility is to ensure texts are legible, avoid infantilizing, and shape each book's identity within Storyshares.COVER• Transfer existing cover art to provided and self-made paperback covers• Produce print-ready files according to publisher specifications• Create and manage ISBN barcodes• Assist with cover art and design cover design• Create cohesive spines and backs based on cover art• For paperback printing, design books to match and appear contiguous• Design elegant covers while adhering to collaboration agreements with partners• Handle additional test layout tasksINTERIOR• Use ethos to pass the backpack test: books that look age-appropriate for older striving readers, while reinforcing foundational literacy skills• Typeset books per the publisher's instructions• Maintain style and brand guidelines• Response to editors' revisions and integration of fixes• Integrate photographs and illustrations into decodable books• Format educational materials like phonics pages, educator companions, and lesson plans• Managing content between Canva and InDesign, converting editors' structures into InDesign documents• Solid understanding of target audience (struggling readers in underserved communities) and willingness to learn more about their unique needs• Typesetting in languages is occasionally required using multilingual fonts and typefacesWEB• Work with developers to recommend website navigation appearance and flow• Design illustrations and graphics for featured pages, optimally showcasing books and audiences• Design icons to navigate between programs/services/series and give visitors an overview at a glance -
Account Manager, Creative SpecialistConnecticut Avenue Design Factory Mar 2016 - PresentWorking as a consultant helping small businesses creatively present themselves through print, digital, and social media, as well as eLearning training, to support their teams and elevate their brands or products. As a print broker I work on every aspect of a printing project, from understanding client requirements and budgets to coordinating with printers and ensuring timely delivery.
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Elearning Senior Graphic Designer, Project ManagerTraining Systems Design May 2020 - Jul 2023Westlake Village, California, Us• Designed e-learning and web-based training (WBT) courses, to meet Fortune 500 corporate clients’ creative specifications such as Anthem, Amgen, Century Therapeutics, Edwards Lifesciences, Elevance, Deloitte, Genentech, Inc., Gilead Sciences, Inc., HUYABIO, KHealth, Kite Pharma, Novartis, and Southern California Edison• Provided supplementary digital and print materials for both internal teams and external clients, including infographics, multimedia assets, page layouts, PowerPoint presentations and templates, training guides, as well as vector icons, logos, and app graphics • Responsible for maintaining best practices amongst cross-functional departments, enforcing brand guidelines, scheduling, resources, and direct support of our fleet of contractors and freelance graphic designers• Managed the approval process for course images, sourcing from internal archives, stock libraries, and client-provided resources• Managed stock image subscriptions, staying abreast of industry trends, and optimizing pricing plans• Maintained file versioning and organization using SVN version control, Alfresco CMS, and external storage solutions• Actively participated in all phases of quality assurance A/B testing, ensuring timely resolution of issues• Upheld internal graphic processes documentation to ensure consistency and efficiency• Evaluated potential contractors, offering feedback and support during onboarding and training processes• Validated cost estimates and project schedules for both print and digital deliverables• Researched and proposed innovative solutions, communicating ideas effectively to the Production, Sales and Operations Managers• Oversaw print production, guaranteeing quality standards and preparing files with precise instructions for external vendors• Spearheaded talent scouting for animators, maintaining a roster and pricing guide• Oversaw software updates and recommend equipment upgrades to optimize workflow efficiency -
Marketing Design Manager, Senior Graphic DesignerVictorinox Jul 2015 - Oct 2019Schwyz, Schwyz, Ch• Supported Victorinox Swiss Army's B2B and B2C objectives through the creation of innovative, best-in-class print and digital marketing materials in accordance with brand guidelines, timelines, and budgets• For our Retail, Commercial, and Corporate Markets, I designed and produced banners, brochures, catalogs, counter cards, coupons, e-blasts, fact sheets, flyers, invitations, mailers, packaging, postcards, posters, presentations, price lists, sell sheets, signage, stickers, tabletop signs, tent signs, and trade show graphics.• As the primary B3 custom Swiss Army knife designer, I developed comps, templates, tutorials, and microsites for our sales teams for renowned brands like Blain’s Farm & Fleet, Kate Spade, IKEA, Lily Pulitzer, Orvis, REI, Snap-on, Starbucks, Timberland, and Vineyard Vines• Worked on B3 custom designs that resulted in $500,000 in retail sales revenue with brands such as Carhartt, Pendleton, and Tommy Bahama• Championed proposals for retail and commercial collaborations with esteemed brands including HelloFresh, Instant Pot, and Edible Arrangements• Built an online Microsoft SharePoint project intake and workflow system designed to be universally adopted across Marketing, Corporate Markets, Creative, Social, and Web Development departments, in collaboration with Lara Sandberg, Senior Data Architect• Within this system, created an online asset library and gallery, significantly reduced redundant data entry, enhanced project clarity, budgets, and cross-departmental communication• Managed an in-house Graphic Designer, conducting mid- and end-of-year reviews, including salary recommendations• Managed freelance designers, photographers, photo shoots, maintained vendor lists and negotiated pricing agreements• Scheduled daily meetings to effectively manage workload distribution and proactively resolve conflicts• Proficient in Adobe Creative Suite, Microsoft Office, Microsoft SharePoint, and File & Data Archiving -
Design Manager, Social Media Manager, Co-FounderGame Haven Llc - Esports Lan Video Gaming & Computer Training Center Jan 2013 - Feb 2017• Collaborated to establish the Game Haven After School and Game Haven Summer Camp Programs catering to children and teenagers, offering over 50 courses in coding, game design, graphic design, 3D printing, web design, and computer building• Implemented homework assistance and tutoring sessions for students, supplemented with motivating with game rewards• Setup a Tech Academy serving individuals of all age groups including seniors, integrating my expertise in project management and teaching• Facilitated training sessions for staff aimed at optimizing workflow systems to improve operational efficiency• Managed all advertising and marketing endeavors, branding, print and digital assets, and promotional items including banners, billboards, brochures, coupons, e-blasts, fact sheets, flyers, invitations, mailers, packaging, postcards, posters, presentations, price lists, sell sheets, signage, stickers, tabletop signs, tent signs, and trade show graphics • Crafted business plans and PowerPoint presentations tailored for potential investors, outlining the business concept, objectives, and vision• Orchestrated social media campaigns and e-newsletters using platforms such as Hootsuite, Instagram, Facebook, Snapchat, Twitter, and Constant Contact• Monitored online engagement and marketing metrics for eSports tournaments and events to optimize participation and viewership• Devised marketing strategies to bolster revenue and maximize ROI• Maintained brand presence across various online platforms including Smashboard, Reddit, Patch, Meetup, and Eventbrite• Fostered partnerships with local businesses to conceptualize innovative branding initiatives and collaborative events• Formulated press releases to promote grand openings, events, and partnerships with local media outlets• Established business relations with over 300 gaming centers nationwide, cultivating partnerships with prominent companies such as Alienware, Razer, DX Racer, and RedBox, among others
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Marketing & Communications Graphic Design Coordinator, Presentation DesignerYale New Haven Health Apr 2013 - Jul 2015New Haven, Ct, Us• Recognized for outstanding performance, advancing from Graphic Design Specialist to Graphic Coordinator within the first year of employment• Facilitated the achievement of Marketing and Communications Departments’ objectives by crafting print and digital marketing materials aligned with brand guidelines, schedules, and financial budgets• Produced a variety of advertorials, billboards, brochures, business cards, digital assets, event announcements, flyers, icons, invitations, large-scale signage, LCD digital signage, logos, newsletters, marketing and budget proposals, social media content, and website content tailored for effective communication across affiliated delivery networks: Bridgeport Hospital, Greenwich Hospital, Lawrence + Memorial Hospital, Northeast Medical Group, Smilow Cancer Hospital at Yale New Haven, Westerly Hospital, Yale New Haven Children’s Hospital, Yale New Haven Hospital, Yale New Haven Psychiatric Hospital, and Yale Medicine• Oversaw the production and coordination of The Bulletin, a weekly internal newsletter for Yale New Haven Hospitals and associated delivery networks• Designed impactful PowerPoint presentations and annual reports for both internal stakeholders and external partners• Controlled budgets, stock photography subscriptions, and computer equipment decisions to support graphic design activities and production• Implemented an internal scheduling and project management system utilizing Google App Scripts and Google Spreadsheets within G Suite, optimizing project coordination across six departments• Provided supervision and direction to external freelance designers to ensure consistency and quality throughout project lifecycles -
Art Director, Web ProducerUbm Medica - Psychiatric Times Jun 2006 - Apr 2013London, England, Gb• Held the roles of Art Director, Designer, and Web Producer for the monthly print journal Psychiatric Times and its website PsychiatricTimes.com, overseeing the creation of all advertising, sales, trade show, and marketing materials• Built and maintained the PsychiatricTimes.com website through HTML/CSS coding and a Content Management System (CMS), ensuring seamless functionality and user experience• Led a dynamic team of web producers, editors, photographers, and illustrators, providing supervision, guidance, and motivation to achieve project objectives• Collaborated closely with Sales, Advertising, and Marketing leadership to ensure alignment of projects with the company's brand identity and strategic vision, producing sales supplements, promotional, media kits, brochures, and trade show materials• Created compelling PowerPoint presentations and annual reports tailored for advertisers and external partners• Implemented effective team-building strategies, including scrum meetings, cloud-based project calendars, and a Wiki, fostering collaboration and cohesion among team members• Developed interactive training manuals featuring screenshots, tutorials, and testimonials to facilitate employee learning and streamline the adoption of new CMS technologies• Organized "research rap sessions" for the Creative and Production Teams, encouraging exploration of new software, plug-ins, tools, and emerging trends to foster innovation and creativity• Instituted "lunch and learn" training sessions to ensure continuous skill development and career advancement opportunities for team members -
Art Director, Web ProducerGolf Range Association Of America Jan 2007 - Feb 2012• Freelance Art Director for the monthly publication Golf Range Magazine for the Golf Range Association• Developed and managed the golfrange.org website using HTML/CSS coding and a Content Management System (CMS), guaranteeing smooth functionality and optimal user experience
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Art Director, Web ProducerAccess Intelligence (Red 7 Media) Nov 2004 - Jun 2006• Art Director of FOLIO: Magazine and Web Producer of www.foliomag.com• Responsible for content on a website including creating, editing, and placing the media elements of a site and converting editorial content to HTML coded content and uploading in Typo3 CMS• Worked closely with print vendors with estimate RFPs and managing budgets• Organized staff production schedules, distribution schedules, maintained computers and file servers and managed outside vendors• Managed Photographers and Illustrators and art budget for each issue
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Editorial DesignerYale Law School Sep 2004 - Nov 2004New Haven, Connecticut, Us• Served as the front-of-book Freelance Editorial Designer for Legal Affairs Magazine, centered on the intersection of law and everyday life• Managed the process of planning, overseeing, and delivering marketing-related projects• Organized production schedules, maintained computers and file servers -
Senior Marketing Designer, Project ManagerCarter'S Inc. May 2004 - Sep 2004Atlanta, Georgia, Us• Developed and managed all creative sales assets for 200+ retail stores in the U.S. from weekly email marketing, digital and print coupons, store signage and in-store POP promotions• Project Manager of all direct mail, store signage and email promotions working directly with Julie Braun, Vice President of Marketing• Developed direct mail pieces, such as postcards, email newsletters, and coupons for bi-weekly promotions for all of Carter’s Retail Stores to generate sales• Collaborated on branding and creative assets with Senior Leadership as requested.• Created all corporate brand-related materials including (but not limited to) Annual Report, Benefits, Code of Ethics, Employee Success Guide, Retail, and all other Company-wide communications/initiatives• Provide creative for all corporate environments (domestic and international), working cross-functionally and prioritizing accordingly• Managed creative for carters internal sites• Executed new brand initiatives• Created and managed photography and templates for all business channels• Retouch store photography for investor and earnings presentations• Provided creative for external advertising platforms (billboards, marketing brochures, etc.)• Created and managed hiring materials for all environments (corporate, retail, distribution centers)• Worked closely with vendors to access creative needs, manage estimate RFPs and budgets• Organized staff production schedules, distribution schedules for 200+ retail stores, maintained computers and file servers and managed outside vendors -
Graphic DesignerVictorinox Swiss Army Jun 2003 - May 2004Schwyz, Schwyz, Ch• Freelance Graphic Designer producing print and digital graphics for the Retail, Commercial, and Corporate Markets including brochures, catalogs, counter cards, coupons, e-blasts, fact sheets, flyers, invitations, mailers, packaging, postcards, posters, presentations, price lists, sell sheets, signage, stickers, tabletop signs, tent signs, trade show graphics, and web banners• Supported brand and business objectives through the creation of innovative, best-in-class marketing materials that are compliant with brand guidelines, timelines, and budgets -
Production Supervisor, Traffic ManagerMedia Ventures, Inc Sep 1998 - Jun 2003• Achieved promotion from Production Artist to Supervisor within one year of joining the company• Managed a nine-person design and production department • Custom publishing services including print and digital graphics for magazines, chambers of commerce, convention and visitors bureaus, directory publishers, and real estate agencies • Trained and supervised production team on procedures, specifications information, file creation, pre-fight and font management• As a Cartographer, I utilized design principles of map projections to trace and digitize map data from city and state maps as well as Geographic Information Systems (GIS) information• Organized staff schedules, maintained computers and file servers and managed outside vendors• Managed computer systems upgrade and managed implementation process which greatly increased operational efficiencies• Implemented department-wide automated scheduling systems to better track and manage projects and ensure deadlines were met• Developed programs, procedures and specification guidelines that kept the department on deadline and ensured client satisfaction• Clients included Alltel, American Park Network Magazine, AT&T, Chambers of Commerce nationwide, Citizens-Frontier Communications, LocalTel, SBC, SNET, Tobacco Outlet Business Magazine, Transwestern Publishing, Verizon, and YellowPages.com
Paola Dimeglio Education Details
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University Of BridgeportMaster Of Professional Studies In Design Management (M.P.S.) Degree (In Progress) -
Western Connecticut State UniversityGraphic Design Major / Psychology Minor -
The Johns Hopkins UniversityCovid-19 Contact Tracing -
Ct State NorwalkEntrepreneurial And Small Business Operations -
Mediabistro, NycEditorial Design -
Sacred Heart UniversityGraphic Design
Frequently Asked Questions about Paola Dimeglio
What company does Paola Dimeglio work for?
Paola Dimeglio works for Storyshares
What is Paola Dimeglio's role at the current company?
Paola Dimeglio's current role is Graphic Designer, Design Manager.
What schools did Paola Dimeglio attend?
Paola Dimeglio attended University Of Bridgeport, Western Connecticut State University, The Johns Hopkins University, Ct State Norwalk, Mediabistro, Nyc, Sacred Heart University.
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