PROFESSIONAL MARKETING MANAGER-Experienced Marketing coordinator and designer. From developing sales team collateral, to online marketing exposure with social and websites, to consumer in-store experience with product packaging development & design. All whether hands-on and/or overseeing a team.Solid design, layout and typography skills; • Proficient in Adobe CC, Quark, MS Office, Web Development (Wordpress, Shopify. Shop Factory), Social Marketing (Facebook, Instagram, YouTube), Direct Mail, Email Marketing (Constant Contact), pre-press (Digital, Process Printing, Flexoplate), and package design. • Creating and optimizing our strategies on online platforms such as Amazon.com, Walmart.com, Brand Store (KeHE).• Producing attractive and effective designs for all media. • Responsible for the creation and implementation of E-Marketing, Social Media and assists with Website development. • Development and implementing new branding marketing initiatives. • Develop and execute product development of new items from component sourcing to product/package/product design Strong written and verbal communication skills;• Coordinate between designers from freelancers to Park Avenue companies, vendors, suppliers, and sales team and brokers.• Work with the sales team on creating marketing assets, including sales decks, sell sheets PowerPoint presentations, prototypes, product samples, and other requests made by retail partners to pitch new or existing products. • Developing and executing the go-to-market plan for key products new launches, developing core product design and messaging across all marketing channels and touchpoints.• Constant collaboration between departments to execute vision for upcoming events/sales/promotions.• Coordinating trade show exhibits, including bookings, booth design and layout, setup, and design and publishing of print and digital peripherals.
Listed skills include Direct Mail, Microsoft Office, Pre Press, Quarkxpress, and 29 others.