The Australian Automotive Dealer Association (AADA) is the peak industry body exclusively advocating for franchised new car Dealers in Australia. With around 1,500 new car Dealers operating over 3,000 dealerships across metropolitan, regional and rural communities, the AADA plays a pivotal role in representing this diverse and dynamic sector.These dealerships range from family-owned small businesses to larger dealer groups and publicly owned enterprises. They are not just businesses but significant contributors to their local communities, investing in employment, training, apprenticeships, and various community programs.One of the key events organised by the AADA is the annual National Dealer Convention & Expo. This premier event on the Australian automotive calendar attracts auto dealers, manufacturers, and allied industry partners from across the country. The convention offers participants unique insights into evolving industry trends and provides strategies to enhance sales and operations.The 2024 AADA Convention & Expo is expected to continue this tradition, providing a platform for leaders in the Australian Automotive industry to connect, learn, and grow. It is an event that no enterprise can afford to miss.

Established in 2004, S21Media is a progressive marketing agency committed to empowering small businesses and member organisations with potent customer engagement strategies and services. Our expertise transcends conventional marketing solutions, encompassing the production and management of some of Australia's most significant industry association events. Our dedication lies in crafting innovative solutions and strategies that bolster customer engagement across vibrant and interactive channels. We thrive on addressing B2B and B2C challenges, ensuring we deliver tailored strategies that resonate with each unique business context.At the heart of our operations is our unwavering commitment to superior customer service. This ethos permeates all our partnerships as we strive to exceed expectations, deliver exceptional results, and foster enduring relationships. Our mission is to provide an unparalleled marketing service that not only meets but exceeds our clients' ambitions.

Snap21 is a revolutionary tool that redefines the way businesses interact with their customers. It is recognised and validated by Google and offers an integrated photo review app designed to amplify your customer experience. Whether in the automotive industry, real estate, or pet care, Snap21 provides a convenient and automated process to personalise and enhance your service offering.This innovative platform doesn't just stop at improving your business' reputation; it turns your happy customers into your biggest promoters. By enabling one-touch social sharing, your customers can effortlessly share their positive experiences with your business on platforms like Facebook, Twitter, Pinterest, Google Plus, and email. This not only boosts your online visibility but also generates valuable referrals.The beauty of Snap21 lies in its simplicity and effectiveness. It allows dealership customers to share their car-buying experiences within their social circles, creating a ripple effect of positive word-of-mouth marketing. In today's digital age, where online reviews significantly influence purchasing decisions, Snap21 can be instrumental in driving your business growth.With Snap21, you can transform every interaction into an opportunity, turning satisfied customers into powerful advocates for your brand. It's more than just a tool - it's a gateway to building a solid online reputation and fostering a community of loyal customers.

As the Founder of Bailey’s Day, Patrick Tessier has transformed a personal tragedy into a beacon of hope for the community and the medical world. Following the heartbreaking loss of his son, Bailey, to brain cancer in 2004, Patrick established an annual charity event featuring golf, lunch, and an auction. This initiative has since raised an impressive $5 million.The funds generated have been instrumental in supporting the training of 21 paediatric oncologists, establishing a dedicated Children’s Cancer Centre at Monash Children's Hospital, and advancing critical research into curing brain cancer.Patrick's tireless efforts towards children’s cancer research and treatment, including his contributions to the Children's Fun Run with The Puffing Billy, earned him Rotary's prestigious Paul Harris Fellow recognition in 2011. His unwavering commitment and substantial contributions were acknowledged with an Order of Australia Medal (OAM) in the 2020 Australia Day Honours.