Pearl Chen Email and Phone Number
Pearl Chen work email
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I help brands and organizations tell stories that educate, inspire, and entertain target audiences. My content covers all stages of the buyer journey with a proven ability to generate leads and revenue while strengthening engagement. As a content and communications leader, I believe the best branded content captures hearts, minds, and wallets — fusing creative vision with deep subject matter expertise to drive business goals.An honors graduate of Columbia University's M.S. program in Strategic Communication, I've also taught strategic writing and storytelling as a member of the school’s adjunct associate faculty.In 2023, I was named a finalist for "Content Marketer of the Year" by the Women in Content Marketing Awards from Masthead Media.Specialties:Writing & editing Content marketing strategy Content creation & ideationBrand storytellingCreative campaignsPeople management Social mediaVideo scripting & productionInterviewing C-suite/SMEsKeynote speech writing Presentations & pitches Strategic brandingProject managementCopyediting
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Content And Channel Strategy Director, J And J Innovative MedicineJohnson & JohnsonNew York, Ny, Us -
Content Marketing DirectorRokt Apr 2024 - PresentNew York, Us -
Director, Content MarketingShutterstock Jun 2022 - Sep 2023New York, Ny, UsLed a team of content marketers in driving organic growth with a customer-first, full-funnel content marketing program. Content is optimized for SEO, aligned with business objectives, and backed by data- Developed content strategies that grew revenue for both eCommerce and enterprise business units - Established Shutterstock as a thought leader at the intersection of creativity and technology - Diversified storytelling formats through the company blog, influencer marketing, quizzes, documentary/videos, ebooks, case studies, customer reviews - Managed budgets and cross-functional collaborations- Presented performance every 2 weeks, based on weekly data analysis of content KPIs- Coached, taught, and nurtured the professional development of direct reports -
Senior Creative Content LeadBloomberg Media Oct 2021 - May 2022New York, UsIdeation and branded content production for the world's leading financial and technology companies. Crafted thought leadership and bespoke campaigns using Bloomberg’s proprietary data and business intelligenceClients included: Qualcomm, Cisco, and PwC -
Content Marketer, Ibm Data & AiIbm Jun 2019 - Oct 2021Armonk, New York, Ny, UsGenerated leads and win revenue for Sales by creating quality, data-driven content across the buyer journey and executing measurable promotional strategiesOriginated thought leadership, social media, partnership, and competitive content for IBM’s leading data & AI platform, IBM Cloud Pak for Data, and its on-prem, as-a-Service, and flagship offerings -
Content Lead, Watson Marketing And CommerceIbm Oct 2018 - Jun 2019Armonk, New York, Ny, UsSpearheaded major thought leadership projects. Collaborated with product and design to conceptualize, produce, and manage interactive webpages, videos, whitepapers, and social media
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Content Marketing ManagerJw Player Sep 2017 - Aug 2018New York, UsEditor-in-Chief of the company blog. Built a consistent B2B SaaS content program from the ground up with 100+ assets, including thought leadership ebooks, infographics, blogs, client case studies, newsletters, email campaigns, web copy, and quizzesJW Player is the video tech company that powered the first player for YouTube. -
Manager, Brand Content And StorytellingIma | Institute Of Management Accountants Feb 2016 - Sep 2017Montvale, New Jersey, UsWrote keynote speeches and byline articles for the CEO and Global Chairs of the Board of Directors. Supervised the digital copywriter. Drove content marketing to support IMA's mission, membership, and growthCOMMUNICATIONS MANAGER (Feb 2016 - April 2016)Communications strategy + project management for thought leadership and educational productsWith more than 100,000 members, IMA certifies and provides professional resources for management accountants worldwide. -
Adjunct InstructorColumbia University In The City Of New York Sep 2012 - Apr 2016New York, Ny, UsSpring 2016 - Strategic StorytellingSpring 2014 - Strategic StorytellingFall 2012 - Strategic Writing -
Project ManagerModicum Jan 2015 - Jun 2015New York, Ny, UsManaged an independent portfolio of graphic and motion design projects from conception to delivery in a fast-paced creative agency. Clients included Google, Bloomberg, NYPD, National Audubon Society -
Project Coordinator, Digital OperationsCambridge University Press May 2014 - Oct 2014Cambridge, England, GbCoordinated US/UK collaborations to create Web and mobile resources in English Language Teaching -
Staff Copy EditorTime Inc. Aug 2006 - Dec 2013New York, Ny, UsFinalized PEOPLE magazine content (print and tablet) for publication -
Freelance Writer, Reporter, And Copy EditorArts, Culture, Lifestyle, & Entertainment Oct 2006 - Sep 2013Published articles on PEOPLE.COM, the Barnes and Noble Review, City Scoops magazine, Broadway.tv, and Proto magazine, among othersCelebrity event coverage for PEOPLE.COMTheater criticism for City Scoops blogNovel manuscript copyediting for Penguin Razorbill
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Freelance Web Production EditorBarnes & Noble, Inc. Apr 2008 - Dec 2009New York, UsProduced webpages and digital content for the Barnes and Noble Review (bnreview.com)
Pearl Chen Skills
Pearl Chen Education Details
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Columbia UniversityStrategic Communication -
University Of California, BerkeleyPsychology; Minor: English
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University Of CambridgeEnglish And Art History (Study Abroad)
Frequently Asked Questions about Pearl Chen
What company does Pearl Chen work for?
Pearl Chen works for Johnson & Johnson
What is Pearl Chen's role at the current company?
Pearl Chen's current role is Content and Channel Strategy Director, J and J Innovative Medicine.
What is Pearl Chen's email address?
Pearl Chen's email address is pc****@****net.org
What is Pearl Chen's direct phone number?
Pearl Chen's direct phone number is +121224*****
What schools did Pearl Chen attend?
Pearl Chen attended Columbia University, University Of California, Berkeley, University Of Cambridge.
What are some of Pearl Chen's interests?
Pearl Chen has interest in Environment, Arts And Culture, Children, Education.
What skills is Pearl Chen known for?
Pearl Chen has skills like Editing, Copy Editing, Writing, Strategic Communications, Market Research, Freelance Writing, Cultural Criticism, Integrated Marketing, Investigative Reporting, Telephone Interviewing, Web Site Production, Html.
Who are Pearl Chen's colleagues?
Pearl Chen's colleagues are Waseem Akram, Aurora Borealis, Mario Silva Martinez, Mervet Koluglu, Jessina Schlag, Praful Dandotiya, Rodrigo Souza.
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