My diverse experience in different positions and various industries, including outside of marketing, made me a reliable professional. I am a hard worker, a fast learner, and fully committed to my work, mainly because I love it. I can be a great team worker and want to be an inspirational team leader.On a personal note, I love hobbies where I can have fun challenging myself.
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Vp User AcquisitionAppalgoIsrael -
Ua Principal LeadSciplay Nov 2023 - Present- Defining and executing growth strategy for a portfolio of 3 games at a large scale.- Leading 6 UA experts aiming for personal and professional growth.- Ensure cooperation with internal teams such as product, monetization, marketing art, and cross-UA teams.- Building new processes for successful and efficient UA efforts at scale.- Regular and thorough reporting to the executive team and internal stakeholders -
User Acquisition Team LeaderSciplay Corporation Jun 2020 - Nov 2023Israel- Led a team of international media buying specialists across multiple apps.- Developing methodologies for multiple UA disciplines.- Building launch strategy in social platforms for new apps.- Negotiating and onboarding new media partners.- Providing regular performance updates with executive management, platform partners, and game teams. -
Senior User Aquisition (Ua) ManagerSciplay Corporation May 2019 - Jun 2020• UA and Retargeting campaign management on Facebook• Manage advertising budgets on high scale hands-on• Planning, managing and optimizing campaigns performance• Providing constant detailed reporting on performance and trends• Managing partners activity on DSP, social and native platforms• Planning of Creatives production with Art departments Cross-platform• Extensive use of 3rd party platforms such as: Adjust, Singular, Bidalgo, Tableau• Constant collaboration cross-departments: CRM, Art Design, Analytics, Production -
Director - User AquisitionAppalgo Jan 2019 - Apr 2019 -
Team Leader - User AcquisitionAppalgo Mar 2018 - Jan 2019• Business development, negotiation and onboarding of new partnerships• Analyzing market opportunities and growing the business activities accordingly• Working closely other Team Leaders to ensure business growth• Managing strategic partnerships hands-on• Manage a team of CSMs on daily basis to ensure performance and ROI. -
Advertisers Team Leader - Video Demand SideAppalgo Sep 2016 - Feb 2018• Onboarding direct and SSP partnerships for programmatic activity• Onboarding and implementation of campaign management platforms with PMP (LKQD, Streamrail, Fyber, Oath, etc.)• research of new partnerships and business development. including working on negotiation of business terms and contract details -
Expert Account Manager - Display & VideoPlymedia Apr 2016 - Aug 2016• Maintaining and developing strategic accounts• Optimization of campaigns on daily basis to ensure performance and ROI.• Troubleshooting technical and tracking issues with technical teams collaboration • Supporting other account managers.• Media Planning, Tracking, Optimization and Data Analysis -
Media Buying Team LeaderPlymedia Dec 2014 - Apr 2016• Find new media sources and negotiate new deals.• Manage and optimize performance campaigns on a daily basis to ensure performance and ROI• Working with various business models• Managing and optimizing top clients accounts, while leading a team to succeed. -
Media Buyer & Account ManagerPlymedia Aug 2014 - Oct 2015Directly responsible of • Business development – bringing in the clients, closing the terms, and managing client relations• Manage and optimize performance campaigns on a daily basis, to ensure performance and ROI.• Working with various business models CPM, CPI CPA etc.• Providing creative solutions in real time to unexpected costumer problems.• Responsible for LATAM activity, with current and new partnerships. -
Logistics And Supply ChainLr Group Jun 2011 - Jul 2014 -
Sales Manager Of Running DepartmentNike Apr 2010 - Jun 2011Israel -
Personal Trainer And Bodybuilding TeacherBio Ritmo Academia Jul 2005 - Jun 2007
Pedro Zaborowsky Education Details
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Coleman College IsraelBusiness Administration And Strategic Management -
Uni FmuHealth And Physical Education/Fitness
Frequently Asked Questions about Pedro Zaborowsky
What company does Pedro Zaborowsky work for?
Pedro Zaborowsky works for Appalgo
What is Pedro Zaborowsky's role at the current company?
Pedro Zaborowsky's current role is VP User Acquisition.
What schools did Pedro Zaborowsky attend?
Pedro Zaborowsky attended Coleman College Israel, Uni Fmu.
Who are Pedro Zaborowsky's colleagues?
Pedro Zaborowsky's colleagues are Maya Shechter, Liz Veiszman, Shani Faigenbaum, Danielle Neschis, Noga Ivgi, Guy Regev, Yuval Parnassa.
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