Pedro Castillo T. Email & Phone Number

Guadalajara, Jal., MX

Guadalajara, Jalisco, México

- Delivered PoCs, MVPs & v1.0s in a 4 month average throughout FinTech, EOR and Cloud Infrastructure B2B & B2C businesses.- Designed, documented, handed-over and maintained 90+ components and 400+ variables/tokens across 4 design systems for different clients.- Co-designed strategic business assets that secured six figure global engagements in three.

Guadalajara, Jalisco, México

- Kicked off a project’s design system by designing, documenting and handing over 20+ components and 84+ text and color styles.- Increase 2.5x the social media output capacity by instilling Figma as the go-to design tool for Marketing LATAM Pacific.- Co-founded and led the “Social Media Brandbook” during its first year.

Guadalajara, Jalisco, México

Collaborative management of the enterprise's brands' catalogues.

Mexico

- Conducted (remote & onsite), transcribed and distilled 30+ user interviews.- Enhanced and endorsed multiple business’ ideas through primary, secondary, qualitative & quantitative research.- Facilitated a 3 hour on site Design Thinking Tools workshop for 20+ entrepreneurs as part of Jalisco state Government’s “REDi Impulsa” initiative.

Zapopan, Jalisco, Mexico

Ensuring the welfare of the community whilst executing a semestral work plan, developing local and national activities throughout each period. In charge of accompanying and preserving the wellbeing of 20 students from Tecnológico de Monterrey.

Zapopan, Jalisco, Mexico

Co-Community Manager, creating nation-wide content for Tecnológico de Monterrey's Architecture, Arts and Design School (EAAD for its initials in Spanish). Designing graphic and visual elements both for internal and external communication.

Guadalajara, Jalisco, Mexico

- Co-created the “Kit Meiquer”, the company’s first physical product, bridging the COVID pandemic play gap of 25+ children.- Designed 20 playbooks for the first 5 “Colecciones Meiquer”, encompassing editorial, graphic & game design.- Ran online and on-site, 3-5 hour STEAM game workshops for children across Jalisco state.

Mexico City

In charge of downloading the pre-established strategy onto the business' social media. Designing their visual communication and proposing new ideas that appeal to their product YUMMYshots' goal market. Innovating their brand identity in order to jumpstart the corporation, whilst preserving their essence.

Bachelor, Industrial Design

Programme D'Échange, Lycée

International exchange experience in Quebec City, Canada.