Especialista em Marketing Digital com mais de 6 anos de experiência em performance online. Atuo no desenvolvimento de estratégias de funis de vendas, captação de leads, campanhas de performance e lançamentos de produtos digitais. Ao longo da minha trajetória, gerenciei projetos de diversos nichos, sempre focando em resultados personalizados e alinhados aos objetivos de cada cliente.Competências chave:Desenvolvimento de Funis de Vendas e Automação de MarketingMedia BuyingCaptação e Qualificação de LeadsLançamento de Produtos DigitaisAnálise de KPIs (CPA, CPC, CPM, CTR, CVR, ROAS, LTV)Consultoria em Growth Hacking
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Marketing ManagerAlphamediaLisbon, Pt
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Gerente De MarketingAlphamedia Feb 2024 - PresentPortugal
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Digital Marketing SpecialistOkis360 May 2023 - Sep 2024Lisbon, PortugalResponsible for the inboud communication strategy and quality management internally and with brokers. -
Director Marketing StrategyGrow Vix Apr 2022 - Feb 2023Vitória, Espírito Santo, Brasil- Strategic Consulting- Online Traffic Management- Complete E-Commerce Management- Analytics- Automated Sales Funnel- Capturing Qualified Leads- Branding -
Co-Producer | Digital Launch (Info And Physical Products)Autônomo Oct 2020 - Jan 2023Between 2020 and 2021 I acted in launching over 10 experts in several different niches, having a result of multiple 5 and 6 digit billings.- Development of sales funnel strategy;- Landing Pages;- Capturing Leads;- Content Distribution;- Copywriting;- Performance campaigns.
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Business PartnerAutorod Motors Mar 2021 - Jul 2022Vitória, Espírito Santo, BrasilTogether we develop digital strategies for buying, selling and intermediation of vehicles.I work on the part of strategy for attracting new customers, development of product pipeline and LTV. -
Growth HackerV4 Company Oct 2021 - Apr 2022Rio Grande Do Sul, Brasil- Data analysis using common performance metrics (CPA, CPC, CPM, CTR, CVR, ROAS)- Optimization ad campaigns on digital plataforms Facebook ADS, Google ADS and Linkedin ADS- Email Marketing via Mailchimp and RD Station- Coordination of budgets, investments, audience segmentation- Report creation and analysis via DataStudio -
Digital Marketing ManagerAgencia Do Leo Mar 2021 - Oct 2021Espírito Santo, Brasil- Planning and Management of all Digital Marketing processes for the agency's clients- Lead capture- Conversion and full management of E-Commerces.- KPIS analysis - CPA, CPC, CPM, CTR, CVR, ROAS- Process automationManaged about 15 clients simultaneously and more than R$2,000,000.00 invested in advertising.
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Growth ManagerLady Laces Sep 2020 - Mar 2021São Paulo, Brasil- Manage more than R$300,000 in monthly advertising expenses.- Digital strategy building for sales funnels.- Performance with Facebook Ads, Google Ads and TikTok Ads- Set up of online campaigns, investments, audience segmentation - Kpis analytics through dashboards (CPC, CPM, CTR, CVR, ROAS) - Branding and digital strategies reports -
Performance AnalystShopping Vitória 2019 - May 2020Vitória, Espírito Santo, Brasil- Performance marketing - Report creation and analysis on DataStudio - Facebook Ads and Google Ads management- Buget optimization - Copywriting for ads optimization -
Produtor De EventosAutonomo Nov 2017 - May 2020Vitória E Região, BrasilPlanejamento, storytelling, estratégia de marketing comunicacional, gestãode logistica e administrativa para a produção.
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Sócio ProprietárioFito - Marketing & Design Jan 2017 - Mar 2020Espírito Santo, BrasilAgência especializada em Marketing e Design para eventos.- Desenvolvimento de estratégias de divulgação;- Criação de Artes para Flyers e demais canais de divulgação;- Criação e edição de vídeos;- Gestão de Eventos.Instagram: @fitoagencia
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Graphic DesignerAutônomo Jan 2017 - Oct 2019Vitória, Espírito Santo, Brazil
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Estagiário De Comunicação E MarketingConselho Regional De Engenharia E Agronomia Do Espírito Santo Dec 2016 - Apr 2018Vitória, Espírito Santo - Brazil
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Estagiário De Design GráficoAbitare Home Ltda. May 2016 - Nov 2016Vitória E Região, BrasilDesenvolvimento de estampas para os produtos, de acordo com a proposta de cada coleção, e elaboração de estratégias para a sua inserção no mercado.
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Secretário De AdministraçãoMinistério Da Saúde May 2013 - Mar 2014Vitória E Região, Brasil -
Menor AprendizSanta Cruz Distribuidora De Medicamentos Ltda. Jan 2011 - Dec 2011
Frequently Asked Questions about Pedro Castilla
What company does Pedro Castilla work for?
Pedro Castilla works for Alphamedia
What is Pedro Castilla's role at the current company?
Pedro Castilla's current role is Marketing Manager.
What schools did Pedro Castilla attend?
Pedro Castilla attended Faesa, Trivalente, Mkmn - Make Music Now.
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Pedro Castilla
Miami, Fl
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