Who is Pedro Maçana? Overview
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Pedro Maçana is listed as Co-Founder at WAYZ, based in Porto, Portugal. AeroLeads shows a matched LinkedIn profile for Pedro Maçana.
Pedro Maçana previously worked as Managing Partner at Nice Brands and Director International Services at Decathlon Internacional. Pedro Maçana holds Management Degree By Economics Faculty Of Porto, Management, Finance, Accounting And Marketing from Faculdade Economia Do Porto.
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WAYZ
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Profile bio
About Pedro Maçana
I am a highly experienced retail leader with international exposure to multi-cultural and multinational environments. Throughout the years I had the chance to develop my strategic thinking during challenging situations. Alongside strategy I have continued to display high quality planning with operational implementation. My constant passion has always concerned customer/user satisfaction and their engagement with the brand.As a leader, I have developed my own practiced methods of getting the best out of people; strongly committed to challenges, generous with praise, quick to smile, I often bring enthusiasm to people and organizations. I use my intuition to appreciate the unique characteristics of each person, never hesitating to adapt myself to their specific approach and needs. Building bridges between people, giving sense and developing trust is a role I enjoy playing. I also have a great adaptability to change, passionate to keep moving forward when unexpected things happen. Being curious and open-minded I have an interest in a variety of subjects. Combining my varied interests together with my ability to learn has enabled me to lead transversal teams in complex projects.These personal assets and a great passion for shoes have also driven me to my latest project, Wayz, an environmental and socially responsible portuguese sneaker brand.Born in Porto on November 1976, I am married and I have two daughters of 9 and 11 years old.Being a sports fan, I tend to concentrate my energy on 3 sports, running, swimming and road cycling. I enjoy traveling with my family because it’s a great way to discover people, their cultures and broaden your mind. I also love cinema, music, reading, cooking and riding my motorcycle.
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10 roles
Pedro Maçana work experience
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Co-Founder
CurrentOur mission is to create authentic and ethical footwear at fair prices, working hand in hand with local artisans from Porto, Portugal.Wayz was born from our deep belief that our society should evolve and have a more global concern for HUMANITY.We want to see more SOCIAL and ENVIRONMENTAL RESPONSIBILITY in brands and companies engaged in caring about people and our planet. Walk Your WayzWave At Your Zest for lifeResponsibilities and Key achievements-… Show more Our mission is to create authentic and ethical footwear at fair prices, working hand in hand with local artisans from Porto, Portugal.Wayz was born from our deep belief that our society should evolve and have a more global concern for HUMANITY.We want to see more SOCIAL and ENVIRONMENTAL RESPONSIBILITY in brands and companies engaged in caring about people and our planet. Walk Your WayzWave At Your Zest for lifeResponsibilities and Key achievements- Benchmark, market analysis and identify customer needs- Create the brand concept - purpose, vision, values, mission and identity- Co-design and develop 4 sneaker models- Source every material and factories to develop samples and later, sneaker production- Define brand strategy, business plan and roadmap- Define and develop social media strategy and content- Create content (video, photos, page campaign), design and launch (press, influencers and media) a crowdfunding campaign on Indiegogo where we sold 170 pairs of sneakers in 30 days, on 12 countries- Identify retail partners and marketplaces to sell on and offline- Design and implement Wayz online store (www.wayzforlife.com)- Brand public relations Show less
Jan 2018 - Present
Managing Partner
Our mission is to make cool, fresh, high quality and international brands available in Portugal.Products that make your day!We partnered with OTCF, SA, owner of the 4F brand (https://4fstore.com), to open the first 4F Store in Portugal. We will open this first location in Greater Lisbon, at the UBBO Shopping Mall, in July 2021.Together we want to develop an ambitious project to make the 4F outstanding products available to the Portuguese. #wemakeateamVisit us, very soon!
Aug 2020 - Mar 2022
Director International Services
Mission:Create and implement omni-channel processes, develop tools and trainings to grow retail teams' skills, autonomy, efficiency and pleasure at work.Responsibilities:- Reporting to the Chief Operating Officer and lately to the Chief Digital Officer- Team leadership of 17 Skills and Project Managers- Co-lead the 5-year master plan of the retail omnicommerce transformation- Lead the Teammate operational efficiency program- Lead the Blended Learning skills… Show more Mission:Create and implement omni-channel processes, develop tools and trainings to grow retail teams' skills, autonomy, efficiency and pleasure at work.Responsibilities:- Reporting to the Chief Operating Officer and lately to the Chief Digital Officer- Team leadership of 17 Skills and Project Managers- Co-lead the 5-year master plan of the retail omnicommerce transformation- Lead the Teammate operational efficiency program- Lead the Blended Learning skills development programKey achievements:- Worldwide deployment, in 20 countries, of the operational efficiency program: store’s productivity increased 18%, raising 2€ per work/hour between 2013 and 2016.- Co-development and deployment of a homemade mobile ERP tool and later on, its transformation into an omni-commerce full-mobile ERP tool.- Negotiation, integration, content creation (training paths, multimedia training, gamification, etc) and worldwide deployment, 50.000 teammates, of the Learning Management System platform Show less
Aug 2012 - Dec 2017
Regional Director - South Region
Responsibilities:- Reporting to the Country Manager- Member of the Portuguese Board- Direct coaching and management of 9 Store managers, 3 Expansion managers and 1 Country operations manager- Defining the 10 years vision and the 5 years development plan of the South region with a special focus on the Lisbon metropolitan area- Co-leading the project of the future portuguese warehouse in the Lisbon area - Identifying talents and promoting rich careers in order to… Show more Responsibilities:- Reporting to the Country Manager- Member of the Portuguese Board- Direct coaching and management of 9 Store managers, 3 Expansion managers and 1 Country operations manager- Defining the 10 years vision and the 5 years development plan of the South region with a special focus on the Lisbon metropolitan area- Co-leading the project of the future portuguese warehouse in the Lisbon area - Identifying talents and promoting rich careers in order to contribute with great leaders to the fast growth of the project during the 2008 to 2011 period- Guaranteeing the commercial performances and the rentability ratios of each store and projectKey achievements:- Opening of 6 stores and one relocation- Fastest growth region of Portugal: +48% between 2008 and 2011- Obtained the construction license for the warehouse and a store in Setúbal- Successfully “gave back to the company” several Portuguese talents whom later embraced higher responsibilities within the group - Store, Regional, HR, E-commerce and Real Estate managers Show less
Nov 2007 - Jul 2012
Store Director - Decathlon Amadora
Responsibilities:- Reporting to the Country Manager- Member of the Portuguese Board- Team leadership of 15 Department managers directly and 200 sales assistants- Recruit and develop new talents to support the human needs of the Portuguese project- Ownership and total accountability of Store P&LKey achievements:- 7th higher turn-over in the company (among more than 500 stores) in 2005, 1st in gross result- Guaranteeing a continuous annual turn-over growth,… Show more Responsibilities:- Reporting to the Country Manager- Member of the Portuguese Board- Team leadership of 15 Department managers directly and 200 sales assistants- Recruit and develop new talents to support the human needs of the Portuguese project- Ownership and total accountability of Store P&LKey achievements:- 7th higher turn-over in the company (among more than 500 stores) in 2005, 1st in gross result- Guaranteeing a continuous annual turn-over growth, +19% between 2005 and 2007, in spite of the opening of other Decathlon stores in the Amadora 20 minutes catchment area (Almada and Sintra)- Creation of a "talent incubator" to induct and train the future store directors of the country Show less
Aug 2004 - Nov 2007
Store Director - Decathlon Aveiro
Responsibilities:- Reporting to the Country Manager- Writing the commercial policy, building the store floor plan and selecting the product offer- Team leadership of 5 department managers and 30 sales assistants- Ownership and total accountability of Store P&LKey achievements:Fastest and most successful opening (1M€ above the objective) of a 2000 sqm storeStore was profitable since the first year Recruited and trained the entire team, "from scratch"
Aug 2003 - Aug 2004
Operations Manager - Decathlon Amadora
Responsibilities:- Seasonal layout moves, product flows, permanent inventory, transport and delivery, renewals, etc- Negotiations with store providers- Responsible for the security of people, money flows and products
Jan 2003 - Aug 2003
Department Manager - Decathlon Amadora
Sep 2000 - Dec 2002
Department Manager - Decathlon Alcobendas
Sep 1999 - Sep 2000
3 education records
Pedro Maçana education
Management Degree By Economics Faculty Of Porto, Management, Finance, Accounting And Marketing
Faculdade Economia Do Porto
Footwear Design
Lisbon School Of Design
Erasmus Programme, International Marketing
Haagse Hogeschool Den Haag
FAQ
Frequently asked questions about Pedro Maçana
Quick answers generated from the profile data available on this page.
What company does Pedro Maçana work for?
Pedro Maçana works for WAYZ.
What is Pedro Maçana's role at WAYZ?
Pedro Maçana is listed as Co-Founder at WAYZ.
Where is Pedro Maçana based?
Pedro Maçana is based in Porto, Portugal while working with WAYZ.
What companies has Pedro Maçana worked for?
Pedro Maçana has worked for Wayz, Nice Brands, Decathlon Internacional, Decathlon Portugal, and Decathlon España.
How can I contact Pedro Maçana?
You can use AeroLeads to view verified contact signals for Pedro Maçana at WAYZ, including work email, phone, and LinkedIn data when available.
What schools did Pedro Maçana attend?
Pedro Maçana holds Management Degree By Economics Faculty Of Porto, Management, Finance, Accounting And Marketing from Faculdade Economia Do Porto.
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