interim CxO + Board Member with hands-on focus in business development, financing, product and strategy. Responsibilities include identifying growth opportunities, guiding funding efforts, and shaping strategic direction to drive long-term success.

Early-stage investor with focus on eCommerce & *aaS technology companies, primarily from Finland. I invest either personally or through my own LLC, typically managing a handful of companies at any given time.Beyond providing capital, I often take an active operational role in the companies I back, as an external consultant / advisory or as very a hands-on member of the board with focus on business development, product development, internationalisation or financing. Some examples below:- Nosto Solutions (2012-13), building initial concept of a channel sales framework- Custobar (2017), helping with internationalisation & product development - SaaShop (2021), leading the offering team & store concept I have from time to time played an integral role from early-stage development to acquisition or exit. I hold a sparkling record of succesfully exiting from almost all cases I have been actively participating in.

Building Stayify's business from scratch. Leading the development and execution of the company's overall commercial strategy: *Steered a MVP-level product to a product/market fit and then to successful market entries across several countries.* Established & led the Stayify business development team in Amsterdam. * Together with the founding team we closed the pre-seed funding rounds totalling more than 500k of investments into the company.* Throughout 2022 lead team focused on market research in the chosen markets (Benelux countries). This project worked as a foundation for launching Stayify's commercial operation in 2023.

Advisory Board Member for Stayify - leveraging my years of experience in eCommerce industry in operations, management & investor roles to provide strategic guidance for the Stayify core team at the time. My role involved e.g., coaching & mentoring the leadership team, insights on strategy and product development and help with market expansion & entry strategies.

👨‍🍳 Full Time Chief Playtime Officer & Expert Diaper Changer 👶 Mastered the art of multitasking, negotiation (with a tiny human), maintaining a cool demeanor amidst the daily whirlwind of diapers, giggles, and endless insistences on snacks and "naptime-avoidance". And succeeding regardless of continuous sleep deprivation and loss of physical regimen.

Led the Custobar sales team, securing several key partnerships and enterprise clients across Scandinavia and Finland, establishing Custobar as the go-to CDP solution in the market.* Collaborated with cross-functional teams to refine Custobar's offerings based on client feedback and market trends.* Together with the Team we improved the sales process & refined our approach to customer acquisition resulting in a continuous increase in revenue throughout my time @ Custobar* Crafted a robust channel sales framework, serving as the backbone for the company’s ongoing success and growth, which remains in use today.

Consultation project for Custobar (as an outsourced advisor from Omni Partners)Providing hands-on guidance & help with key business development areas including business development strategy, client acquisition, international expansion and product development.

Omni Partners was a company dedicated to improving your business on the internet. Our mission was to help our customers earn more revenue from their digital channels. Omni Partners owned a subsidiary called Nord Software, a company providing custom development services with numerous innovative technologies. Omni Partners was acquired by Digia Plc. on the 27th of April 2017.

Mostly sales & partnerships at Nosto - "Enjoy Online Shopping"​. Originally a part of a small team (the founders + me) to decide on the Nosto delivery model, sales and channel strategy. My responsibilities were simple - find the the best opportunities and deliver the results. With the right mindset, focus and understanding of the business I executed that responsibility to unparalleled success, finding the right markets, the right clients and the right partners to succeed with.* Signed almost all of the major Enterprise-level client deals @ Nosto* Signed all of the most significant partners @ Nosto* Created a working partner network (delivery channel), from scratch* Personally created Nosto's business in the biggest markets of Nosto during my time ( markets #1, #2, #4 )* Continuously (month-on-month for extended periods) able to bring in 10x revenue compared to the rest of the company* Coached & mentored the Nosto bdm team * The biggest influencer with the great Nosto support when - as the first Finnish company - Nosto won the Supplier of the year 2014 (årets leverantör) award at Nordic Ecommerce Awards Helsinki based Nosto is an e-commerce startup bringing solutions for online marketing automation for the global e-commerce industry. Nosto's platform independent SaaS solution enhances customers’ online shopping experience by enabling personalized product recommendations in real time. The plug and play solution makes the technology easily accessible to online stores of all size, automating marketing activities and increasing conversion, customer retention and store revenues as a result.

I was brought on board to spearhead a critical market research initiative aimed at developing a channel sales framework. My primary responsibility involved conducting market analysis to identify opportunities and key challenges, ensuring that Nosto's initial business development strategy was competitive. Through close collaboration with founding team, I not only crafted a channel sales framework but also brought in first partners and ensured the results. This framework has since become an integral part of Nosto’s sales strategy and continues to drive measurable success in the company’s business development efforts to this day.

B2B Solution sales at Smilehouse. Quite succesfully I might add : ). I used to love working for this company. Started as a entry level jr. sales manager without experience or understanding in either sales or eCommerce. Ended up as a key member of the Smilehouse core. * Responsible for acquiring several top-tier key accounts. * Key member within selling, planning and implementation phases in some of the most successful projects and most satisfied customers in the Finnish top-200 segment during my time. Smilehouse was a company based in Finland and focusing solely to providing eCommerce solutions with both Workspace (proprietary) and Hybris Multichannel Suite platforms. Smilehouse was acquired by Tieto in 2014.

“Skibumming” & mixed work around Europe during the winter seasons from 2003 until 2008. Verbier, Switzerland (2003-2005): Working as a guide for a small travel agency for one season. Later on working in the legendary “Le Pub Mt. Fort” as a barman. Lahti, Finland (2003-2008): Working as a skiing and snowboarding instructor in the award winning Messilä Skiing School.Narvik, Norway (2006-2007): “lift-boy” position and a member of the Fjellheis AS’s rescue teams. Some short-term mixed work in various companies in between 2004-2007 in La Grave , Chamonix, Les Deux Alpes and Serre Chevalier (France), Courmayeur (Italy) and Riksgränsen (Sweden).

System Specialist, first at Aros Securities Oy, then Arosmaizels Equities Oy which became Nordea Securities quite quickly. IT Infrastructure, back-end systems upkeep, maintenance & development.