Sergio Pena
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Sergio Pena Email & Phone Number

Staff Product Manager - AI products at Loft
Location: Greater São Paulo Area, Brazil, Brazil 8 work roles 2 schools
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Role
Staff Product Manager - AI products
Location
Greater São Paulo Area, Brazil, Brazil
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Who is Sergio Pena? Overview

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Quick answer

Sergio Pena is listed as Staff Product Manager - AI products at Loft, a company with 1854 employees, based in Greater São Paulo Area, Brazil, Brazil. AeroLeads shows a matched LinkedIn profile for Sergio Pena.

Sergio Pena previously worked as Staff Product Manager - Generative AI (GenAI) at Neon and Staff Product Manager - Onboarding & Activation at Neon. Sergio Pena holds Bachelor'S Degree, Computer Engineering from Puc Campinas.

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Email format at Loft

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Loft

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Profile bio

About Sergio Pena

I’m a seasoned Staff Product Manager with 10+ years of experience leading product development teams. My key achievements include a 30pp increase in activation rate and a 20pp increase of the onboarding completion rate. I am certified by Product Faculty and hold a bachelor’s degree in Computer Engineering.Work experience with: product vision and strategy definition, OKRs, outcome-based planning, writing product documentation (PRFAQ, PRD, GTM, etc), experimentation, product analytics (Mixpanel and Google Analytics), product roadmapping, conversion funnels, feature prioritization, mobile and web products, B2C products, computer vision, GenAI, etc.

Current workplace

Sergio Pena's current company

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Loft
Loft
Staff Product Manager - AI products
São Paulo, SP, BR
Website
Employees
1854
AeroLeads page
8 roles

Sergio Pena work experience

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Staff Product Manager - Ai Products

São Paulo, SP, BR

Staff Product Manager - Generative Ai (Genai)

Current

Key responsibilities:- Craft and lead the company’s GenAI product strategy- Find high-impact opportunities to apply GenAI - Mentor and guide other PMs on AI Product Management- Build GenAI products and/or apply the technology to existing ones

Apr 2024 - Present

Staff Product Manager - Onboarding & Activation

  • Designed and implemented the onboarding strategy for the Neon B2C app, resulting in a seamless user experience.Key achievements:
  • Achieved a 20 percentage point increase in the onboarding completion rate, significantly enhancing the overall user experience. This improvement was accomplished through continuous A/B testing, iterative feedback.
  • Shortened onboarding journey by 61%, setting industry benchmarks for efficiency
  • Achieved 93%+ on Customer Effort Score (CES) positive ratings, which showed positive correlation with retention over time
Oct 2022 - May 2024

Senior Product Manager - Activation

  • Developed and optimized the first use experience for the Neon B2C app.Key achievements:
  • Drove a 30pp increase in activation rate by identifying and addressing user pain points.
  • Reduced support contact rate by 92% through proactive problem resolution and improved UX design.
  • Identified and capitalized on a monetization opportunity, leading to 30% user adoption and increased revenue.
Sep 2021 - Sep 2022

Senior Product Manager

Campinas, São Paulo, Brasil

I led cross-functional teams to align customer needs with business goals, driving product vision through data-driven decision-making, strategic planning, and continuous user feedback. My role involved creating and executing product roadmaps, leveraging metrics, and running experiments to optimize product outcomes.As part of a Consultancy company, I worked.

Mar 2019 - Sep 2021

Product Manager

I led cross-functional teams to align customer needs with business goals, driving product vision through data-driven decision-making, strategic planning, and continuous user feedback. My role involved creating and executing product roadmaps, leveraging metrics, and running experiments to optimize product outcomes.As part of a Consultancy company, I worked.

Oct 2017 - Feb 2019

Product Owner

Campinas E Região, Brasil

  • Led agile development teams using Scrum and Kanban methodologies for global clients.
  • Managed project scope and risks, ensuring successful delivery of complex technical solutions.
  • Coordinated a high-profile marketing campaign for a major beverage company during the FIFA World Cup.
Jan 2014 - Sep 2017

Backend Engineer

Campinas E Região, Brasil

  • Developed software solutions for diverse business needs, specializing in Java,.Net, and Google Cloud infrastructure.
  • Key Projects: Developed the largest corporate application in Google Cloud for a major Brazilian insurance company.
Sep 2010 - Dec 2013
Team & coworkers

Colleagues at Loft

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2 education records

Sergio Pena education

Master Of Business Administration (Mba), Project Management

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FAQ

Frequently asked questions about Sergio Pena

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What company does Sergio Pena work for?

Sergio Pena works for Loft.

What is Sergio Pena's role at Loft?

Sergio Pena is listed as Staff Product Manager - AI products at Loft.

Where is Sergio Pena based?

Sergio Pena is based in Greater São Paulo Area, Brazil, Brazil while working with Loft.

What companies has Sergio Pena worked for?

Sergio Pena has worked for Loft, Neon, and Ci&T.

Who are Sergio Pena's colleagues at Loft?

Sergio Pena's colleagues at Loft include Pradeep N, Jeferson Dias, Cibele Silva, Maddie Clarke, and Jéssica Pamella Alves Lopes.

How can I contact Sergio Pena?

You can use AeroLeads to view verified contact signals for Sergio Pena at Loft, including work email, phone, and LinkedIn data when available.

What schools did Sergio Pena attend?

Sergio Pena holds Bachelor'S Degree, Computer Engineering from Puc Campinas.

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